Nonprofit Marketing Guide

DECEMBER 8, 2014

Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. . Tell us what you do in a typical day as a nonprofit communications pro. Go over the theme for the newsletter, layout the photo-ops I need, and review pricing of retail items.

Communication 166

Communication Nonprofit Administration and Development Public and Nonprofit Management Social Enterprise 166

Selfish Giving

APRIL 25, 2018

This week on CauseTalk Radio , Megan and I talk to Pam Avesian , vice president at women's retailer Chico’s FAS , about their involvement in Habitat for Humanity's Home is the Key cause marketing initiative that's now in its second year. But you should know: the way these retailers will raise money for your nonprofit is changing.

Retail 100

Retail Agriculture Public and Nonprofit Management Law 100

Selfish Giving

JANUARY 21, 2009

Most of them come from marketing, advertising and public relations. Very few nonprofits in Boston have staff dedicated to cause marketing. In addition to my own nonprofit, I can really only think of two other full-fledged cause marketing shops: The Jimmy Fund and Children’s Hospital. Some are changing careers.

Marketing 180

Marketing Marketing Public and Nonprofit Management Children 180

NonProfit Leadership Alliance

MAY 29, 2024

Nonprofit organizations often operate on shoestring budgets, with every dollar being stretched to its limit to fulfill the organization’s mission. Yet the lifeblood of any nonprofit is its people – the passionate volunteers and hard-working staff who dedicate their time, energy, and talents to making a positive impact.

Public and Nonprofit Management 130

Public and Nonprofit Management Nonprofits Culture Leadership 130

Get Fully Funded

FEBRUARY 27, 2025

Imagine youre opening a nonprofit thrift store. With the help of generous donors, youve secured funding, rented retail space, and sourced inventory. Before opening to the public, you just have to nail down the finer details of your stores operations, including your thrift store pricing strategy and layout.

Disaster Relief 52

Disaster Relief Public and Nonprofit Management Retail Charitable Contribution 52

Selfish Giving

APRIL 13, 2022

Most nonprofits have enough happening at the top of the funnel - the awareness stage - for the initial attraction. I'm helping more of my nonprofit clients become more case study-centric. That case study you have on your retail partner will work great with other retailers. Every version of the case study is a first draft.

Retail 130

Retail Public and Social Policy Insurance Public and Nonprofit Management 130

Marketing for the Modern Nonprofit

JANUARY 31, 2025

Most nonprofits know how to capitalize on periods of elevated giving throughout the year, such as cause months, Giving Tuesday , and the year-end season. When nonprofits want to grow their capacity or take on large projects, they need consistent, reliable revenue. Receive a shoe recycling kit. Collect gently worn, new and used shoes.

Social Enterprise 59

Social Enterprise Social Enterprise Fundraising Fundraising 59

The Agitator

JANUARY 12, 2014

Seems to me there is significant similarity between the management mindset of some of the Big Box stores and burger chains and many nonprofits. There are two types of big box consumer retailers. Type A views workers who serve the public as a ‘cost center’ and does everything possible to hold down wages and benefits.

Public and Nonprofit Management 92

Public and Nonprofit Management Retail Retention Nonprofit Management 92

Selfish Giving

DECEMBER 13, 2023

This cannabis retailer encourages customers to recycle the plastic that encases certain cannabis products by offering a $4 pre-rolled joint for every piece of packaging they return. I felt like the last paragraph could just as well be a message to nonprofits hesitant to work with the cannabis industry. Don’t be afraid of cannabis.

Public and Nonprofit Management 130

Public and Nonprofit Management Retail Poverty Food 130

Selfish Giving

JULY 25, 2018

Their new report High Expectations: Corporate Partnership Decision-Makers Research Results is full of myth-busting stats on what companies are REALLY looking for in a nonprofit partnership. They've somehow averted the retail apocalypse. Some nonprofits push back when I demand they uncover their strongest emotional message.

Public and Nonprofit Management 133

Public and Nonprofit Management Marketing Marketing Retail 133

Selfish Giving

APRIL 11, 2018

The crew for this expedition IS YOU as we'll be basing our findings on public data and survey responses from nonprofit professionals who oversee corporate revenue at organizations nationwide. Many attendees asked for REAL EXAMPLES of nonprofits that were effectively leveraging data to showcase impact. Here are TWO!

Retail 100

Retail Public and Nonprofit Management Non-Profits Food 100

Selfish Giving

OCTOBER 5, 2022

for companies to support public treasures, it's less common in Italy. While supporting public treasures is new for modern Rome, it isn't a new idea and has ancient roots. Tod's support for the Colosseum spurred other companies to support other public projects in Rome. Just a little trickle of publicity, he assured Romans.??

Public and Nonprofit Management 130

Public and Nonprofit Management Nonprofit governance and management Retail Construction 130

Selfish Giving

JULY 3, 2019

The retailer is also introducing a special edition flag t-shirt featuring a purple background. An interesting WSJ article on the partnership of a wildlife conservation nonprofit, a luxury retailer and model and Jordan Barrett. Cause Research Did you know that as an industry nonprofits have the highest email open rates?

Retail 113

Retail Public and Nonprofit Management Marketing Marketing 113

Anedot

DECEMBER 18, 2024

With support from the Coordinator or Manager of Learning & Engagement, facilitate registration and check-in for group tours, programs, and events. Communicate potential or active problems to appropriate management and make suggestions for improved visitor experience. Support guest service and retail operation.

Associations 52

Associations Public and Nonprofit Management Retail Activism 52

Selfish Giving

MAY 16, 2018

Foot Locker CEO: Consumers are missing the point on the "retail apocalypse." Retailers are closing stores so they can open fewer but better ones. Speaking of retail closings, Retail Dive is keeping an updated list of retail bankruptcies. Should your nonprofit be on Instagram instead of Facebook ? The newest?

Retail 100

Retail Food Social Enterprise Social Enterprise 100

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. So much so that online revenue in the nonprofit sector grew by 32 percent in 2020. That’s why video engagement is quickly coming to the forefront of nonprofits’ digital strategies.

Fundraising 140

Fundraising Fundraising Public and Nonprofit Management Participation and motivation 140

Momentum Nonprofit Partners

JULY 20, 2023

The Nonprofit Talent Summit, co-presented by Momentum Nonprofit Partners , Christian Brothers University Institute for Leadership Development , and Mid-South Philanthropy Network , is perfect for nonprofit executive directors, board members, HR professionals, COOs, directors, and managers.

Nonprofit governance and management 88

Nonprofit governance and management Public and Nonprofit Management Organizational Change Law 88

Getting Attention

JUNE 8, 2015

Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits. Communications Manager Developmental Disabilities Association. Digital Content Manager Center for Popular Democracy (Washington, DC). Marketing Manager Queens Botanical Garden (Queens, NY). Louis, MO). Louis Symphony (St.

Communication 73

Communication Public and Nonprofit Management Retail Healthcare 73

NonProfit Quarterly

SEPTEMBER 3, 2024

Many of these companies, retailers, and conventional counterparts have mastered the use of these tools. Online shopping platforms and large retail media networks that drive brand awareness and loyalty now meet consumers where they are, not only at the “point of sale.”

Retail 122

Retail Technology Production Agriculture 122

Selfish Giving

MARCH 10, 2021

The retailer saw a 10% spike in sales last year. Perfect your nonprofit pitch: how to “tell your story” in 20-seconds or less. Perfect your nonprofit pitch: how to “tell your story” in 20-seconds or less. Interested in public relations? Corporate Partnership Manager, Pittsburgh Knights , Pittsburgh or Remote 5.

Non-Profits 130

Non-Profits Public and Nonprofit Management Retail Healthcare 130

Stanford Social Innovation Review

SEPTEMBER 8, 2022

The social sector is using big data to enhance nonprofit transparency and knowledge more than ever before, and the opening of the Form 990 has made an essential contribution. Making more robust use of open 990 data requires that nonprofits, foundations, researchers, and the IRS and federal government alike commit to sustained action.

Public and Social Policy 126

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Governance 126

Selfish Giving

APRIL 17, 2019

Last week, I shared a post on ten nonprofits that are using Instagram incredibly well. UK retailer Marks & Spencer and Fashion Targets Breast Cancer launched a cause marketing campaign called #BosumBuddies. Senior Program Manager, Corporate Partnerships Manager, Engineers Without Borders (London) 2.

Culture 113

Culture Public and Nonprofit Management Marketing Marketing 113

Nonprofit Megaphone

AUGUST 9, 2024

Google Ad Grants: The Ultimate Guide Since 2003, Google Ad Grants have been empowering nonprofits to communicate, recruit, fundraise, and more. These grants are a powerhouse tool that can supercharge a nonprofit’s progress toward its goals. Google Ad Grants provide up to $10,000 worth of ads per month to qualifying nonprofits.

Public and Social Policy 98

Public and Social Policy Public and Nonprofit Management Nonprofits Management 98

Nonprofit Megaphone

AUGUST 26, 2024

Google Ad Grants: The Ultimate Guide Since 2003, Google Ad Grants have been empowering nonprofits to communicate, recruit, fundraise, and more. The grants provide up to $10,000 worth of ads per month to qualifying nonprofits. In summary, they are a powerhouse tool that can supercharge a nonprofit’s progress toward its goals.

Public and Social Policy 98

Public and Social Policy Public and Nonprofit Management Nonprofits Management 98

NonProfit Hub

NOVEMBER 29, 2016

Nonprofits can take full advantage of new trends in marketing strategies to increase their donor base, raise awareness about their cause, plan fundraising campaigns and improve both the quantity and quality of their communication with the public. Nonprofits should particularly keep an eye on the increase of mobile use.

Marketing 72

Marketing Marketing Retail Public and Nonprofit Management 72

NonProfit Quarterly

MARCH 22, 2023

In his report, Jahi aims to sets forth a clear definition of what a social justice investment ecosystem could look like and challenges nonprofits and philanthropy to shift their investment strategy. On the other hand, plenty of “public equity” (stock-based) funds also have “impact” in their name. trillion of the then-$51.4

Nonprofit governance and management 121

Nonprofit governance and management Non-Profits Public and Social Policy Public and Nonprofit Management 121

Selfish Giving

MAY 2, 2018

If you have individual donors to your nonprofit you have a new corporate partner somewhere in your ranks. Wherever I've worked in my nearly two decade nonprofit career, I always focused first on people and companies in my "bullseye." Individuals that supported my nonprofit that also owned and ran businesses. sponsors, vendors).

Public and Nonprofit Management 100

Public and Nonprofit Management Food Retail Associations 100

NonProfit Quarterly

DECEMBER 21, 2023

Innovators, company founders, and other tech enthusiasts have long tried to sell the public on the idea that AI will create a path to a brighter future. An ecosystem of scientist- and scholar-led nonprofit organizations has emerged to fight bias in AI systems.

Public and Social Policy 124

Public and Social Policy Ethics Race and Ethnicity Public and Nonprofit Management 124

NonProfit Leadership Alliance

APRIL 1, 2024

With a combination of predictive, descriptive, and prescriptive analytics, AI can identify emerging social issues and inform the development of targeted solutions by analyzing data from various sources like social media, public records, and community forums. milesnla 2024-03-28T15:14:36-05:00 Building Community Through Soccer: Maigan T.

Ethics 130

Ethics Curriculum and Teaching Nonprofit Administration and Development Health 130

Selfish Giving

APRIL 4, 2018

A company sponsors your nonprofit's event or program so that they can market their business to your supporters. If pressed, I would say sponsorship is a better focus for most nonprofits. Chris is a leading consultant to nonprofits and businesses on sponsorship and how to build win-win partnerships. With Sponsorship. Be sincere.

Marketing 100

Marketing Marketing Retail Public and Nonprofit Management 100

The Agitator

MARCH 15, 2010

We analyzed the patterns of 46 million gifts contained in our TrueGivers database that covers giving to nearly 23,000 organizations over the past 10 years, and we looked in-depth at the IRS data on the revenue of all public charities. The phenomenon of ‘category competition’ is well-known in retail sales.

Non-Profits 87

Non-Profits Public and Nonprofit Management Retail Retention 87

The Agitator

OCTOBER 2, 2011

At first glance, this article from the McKinsey Quarterly — We’re all marketers now — might seem too ‘foreign’ to the experience of nonprofits and fundraisers to bother with. Most nonprofits struggle to produce a compelling monthly print newsletter or core website. But I urge you to read it.

Marketing 93

Marketing Marketing Retail Retention 93

The Agitator

OCTOBER 2, 2011

At first glance, this article from the McKinsey Quarterly — We’re all marketers now — might seem too ‘foreign’ to the experience of nonprofits and fundraisers to bother with. Most nonprofits struggle to produce a compelling monthly print newsletter or core website. But I urge you to read it.

Marketing 93

Marketing Marketing Retail Retention 93

NonProfit Quarterly

FEBRUARY 17, 2025

Manifesting Love by **DALL-E 3/ **openai.com/dalle Editors note: This piece is from Nonprofit Quarterly Magazine s winter 2024 issue, Health Justice in the Digital Age: Can We Harness AI for Good? 13 This secrecy prevents public oversight, leaving communities vulnerable to unchecked biases that reinforce systemic inequities.

Public and Social Policy 68

Public and Social Policy Health Environmental Ethics 68

NonProfit Quarterly

NOVEMBER 9, 2022

I also come from a family of grocery workers and managers. When I was little, my dad managed a large local grocery. They’re also poorly served by public transit. Another local leader is Danielle Guerin , who founded and leads a nonprofit called the Soul Food Project. I lived here as a young child and do again today.

Food 111

Food Public and Nonprofit Management Medical Community Development 111

NonProfit Quarterly

NOVEMBER 9, 2022

The same report also notes that in majority Black neighborhoods, devaluation of property results in aggregate wealth losses of $235 billion for residential real estate and $171 billion for retail real estate. It has completely outsourced it to the private sector.

Public and Social Policy 133

Public and Social Policy Governance Retail Finance 133

NonProfit Hub

MARCH 23, 2021

Lean was made for nonprofits. What I mean to say is; Lean was made for nonprofits. There are several key attributes inherent to the nonprofit sector culture that create a perfect “home” for practicing Lean. Connection is essential to truly practice empathy, which is the foundation of the nonprofit sector.

Nonprofit Administration and Development 68

Nonprofit Administration and Development Public and Nonprofit Management Nonprofits Values 68