Nonprofit Tech for Good

AUGUST 14, 2022

Why is the Psychology of Giving Important? Across the nonprofit sector, organizations usually utilize the psychology of giving in one of two ways: In one case, the Executive Director, Development Director, or Board Member who’s responsible for creating fundraising appeals assumes all donors have the same motivations for giving that they do.

Psychology 122

Psychology Donor Motivation Philanthropy Nonprofits 122

Bloomerang

JUNE 6, 2024

But it’s important to understand that motivating members to become donors is not just a financial ask but an emotional journey, deeply rooted in the psychological connections your members form with your cause. The post The Psychology Behind Giving: Motivating Members to Become Donors appeared first on Bloomerang.

Psychology 104

Psychology Participation and motivation Retention Technology 104

The Charity CFO

AUGUST 8, 2022

Moreover, from a human behavior standpoint, the psychology of fundraising doesn’t appear to make sense. So, what forces explain fundraising psychology? The Psychology of Fundraising. Understanding fundraising psychology is more than simply knowing what motivates your donors. A Sense of Duty. Why do donors give YOU money?

Psychology 98

Psychology Fundraising Fundraising Values 98

NonProfit PRO

SEPTEMBER 6, 2022

Artificial Intelligence can now be used to enable behavioral economics modeling (BEM), the well-established field that combines economics and psychology to comprehend how and why people behave the way they do when making financial decisions.

Psychology 265

Psychology Fundraising Fundraising 265

NonProfit PRO

MAY 6, 2022

Though hesitant at first, VanHuss performs a psychology experiment that offers a glimpse into the effects of labeling yourself, or even your organization. Do you consider yourself a thought leader? Perhaps you shouldn't, and here's why.

Psychology 264

Psychology Nonprofits Education Education 264

NonProfit Leadership Center

JUNE 24, 2024

Consider the evidence-based positive psychology practice, Three Good Things, wherein you identify three things that went well for the day and note why each went well. It could just be the simple act of leaders encouraging regular breaks for mindfulness exercises and promoting a culture of open communication and psychological safety.

Psychology 255

Psychology Ethics Leadership Culture 255

NonProfit PRO

MAY 6, 2022

GoodUnited’s Maria Clark and Turnkey’s Otis Fulton will dig into the psychology behind driving Facebook Fundraising. Appealing to supporters’ identity and building community are keys to ramping up revenue with Facebook Fundraising. Join us on Tuesday, May 24th at 1:00 PM ET for an interactive webinar with Q&A.

Psychology 246

Psychology Fundraising Fundraising 246

NonProfit Leadership Alliance

JULY 10, 2023

So, What is the Solution to Employee Retention? Psychological contracts are the unwritten expectations and obligations between employers and employees. Nonprofits can create strong psychological contracts by aligning organizational values with staff passions. Celebrate achievements publicly to foster a culture of appreciation.

Retention 233

Retention Psychology Public and Nonprofit Management Nonprofit Leadership 233

NonProfit Leadership Center

SEPTEMBER 9, 2024

Albert Rejouis Albert is a recent graduate of the University of South Florida where he earned his degree in psychology. I will work tirelessly to ensure our office and training center are consistently in top condition for every nonprofit leader and our community.

Nonprofit Leadership 246

Nonprofit Leadership Leadership Psychology Universities 246

Bloomerang

JULY 11, 2022

The post Amp Up Your Appeal’s Persuasive Power with Research from Psychology and Neuroscience appeared first on Bloomerang.

Psychology 84

Psychology 84

Blue Avocado

NOVEMBER 19, 2024

Even those who remain insulated from the harsh climatological effects will not be immune from the psychological effects of watching this catastrophe unfold. The same point may be made about philanthropy: A warmer climate, harsher weather and unrelenting news coverage will have a psychological impact on us all.

Psychology 86

Psychology Governance Philanthropy Sociology 86

The Chronicle of Philanthropy

OCTOBER 2, 2023

By Lisa Schohl Getty Images Ideas and advice from experts, including ways to use philanthropic psychology to create more meaningful thank-you messages — and boost giving.

Psychology 201

Psychology 201

Fundraising Leadership

OCTOBER 31, 2024

“Americans are feeling increasingly stressed about politics amid an assassination attempt, a late-breaking candidate change, debate drama, and legal battles,” the American Psychological Association reports. “In In APA’s 2024 Stress in America survey, 77% of U.S.

Public and Social Policy 117

Public and Social Policy Participation and motivation Non-Profits Culture 117

Selfish Giving

MARCH 30, 2022

The psychology behind rounding up for charity at checkout. Make plans now to attend this valuable one-day conference. At my request, David has kindly extended early-bird pricing until Thursday, April 7th. Learn More About BOOST MATCHING ?? Partnership Notes 1.

Psychology 130

Psychology Retail Children Food 130

The Chronicle of Philanthropy

MARCH 6, 2025

Prest Getty Images While love languages have long been a fixture in pop psychology for improving romantic relationships, new science is emerging that learning to speak donors love languages forges lasting connections between nonprofits and their supporters.

Values 178

Values Psychology Nonprofits 178

Bloomerang

JANUARY 6, 2025

Adrian Sargeants research shows that the strongest predictors of donor loyalty are satisfaction, supporter well-being, and identityideas drawn from the emerging science of Philanthropic Psychology or PhilPsych. Applying the principles of Philanthropic Psychology enables fundraisers to help donors discover their best selves.

Retention 104

Retention Fundraising Fundraising Psychology 104

Nonprofit Marketing Guide

AUGUST 19, 2021

That can cover a lot of ground, from in-sector topics like nonprofit marketing, fundraising, and volunteering to the larger world beyond, including work-life, productivity, management, psychology, etc.

Psychology 280

Psychology Production Communication Marketing 280

Nonprofit Marketing Guide

AUGUST 23, 2021

If you want to learn more about the psychology behind saying “no” and how it makes us feel, check out How to Say ‘No’ Politely. Be brief, but not brusque. Leave the door cracked if the answer is more “not now” than “no” Offer an alternative.

Psychology 330

Psychology Health Values Marketing 330

Stanford Social Innovation Review

DECEMBER 23, 2024

Helping Young People Cope With Eco-Anxiety by Zoey England A warming world is causing adverse psychological and emotional impacts for many young people. Universities may be able to help by building opportunities for students to take relevant action beyond the classroom.

Social Entrepreneurship 110

Social Entrepreneurship Entrepreneurship Civil Society Nonprofit Administration and Development 110

Clairification

NOVEMBER 13, 2023

That’s what we reviewed in Part 1 of this two-part series, where I described research from Robert Cialdini, author of the seminal Influence: The Psychology of Persuasion , and the newer book, Pre-Suasion: A Revolutionary Way to Influence and Persuade , and discussed how you might apply this research to your fundraising strategies.

Psychology 62

Psychology Values Fundraising Fundraising 62

Donorbox Nonprofit

JULY 19, 2024

The psychology of fundraising delves into why and how individuals donate their time, money, and services to charities and those in need. The goal is to learn the underlying motivations, emotions, and cognitive processes that convince people to donate.

Psychology 52

Psychology Fundraising Fundraising Nonprofits 52

Nonprofit Marketing Guide

OCTOBER 14, 2016

Classy shares 6 Fundraising Psychology Hacks You Need to Know. Highlight what you do to a new audience on Instagram by taking the Nonprofit Baton. Gail Perry has the Top 10 Ways to Screw Up Your Year-End Campaign. The adage “Do as I say and not as I do” does not apply to donors.

Communication 187

Communication Psychology Nonprofits Marketing 187

Nonprofit Marketing Guide

OCTOBER 6, 2022

For more (and a handy guide) on how colors can help or hurt your nonprofit marketing, use this great infographic Colour Psychology in Marketing from giraffe social media. Royalty and luxury. Creativity and wisdom, beauty brands.

Psychology 198

Psychology Energy Health Production 198

Nonprofit Marketing Guide

SEPTEMBER 7, 2018

We’ll look at storytelling on social media, how to get an op-ed published, and even get into a little psychology. And if you like getting into the psychology of reaching goals, see Why Quieting the Ego Strengthens Your Best Self. Does your org have a work chat? Nonprofit Training Opportunities for You.

Communication 166

Communication Psychology Nonprofits Marketing 166

Nonprofit Marketing Guide

JUNE 10, 2022

This week we have email trends, how to ask for donations in various ways, the psychology of content marketing and fonts, how to write headlines, and more. Aditya Kathoti shares 5 Psychological Strategies That Impact Content Marketing. Elissaveta Brandon looks at the surprising psychology of fonts.

Communication 143

Communication Psychology Nonprofits Collaborations 143

iMarketSmart

APRIL 11, 2025

Langley Innovations provides a range of services to its clients to help them understand the cultural underpinnings of philanthropy and the psychology of donors and, with that knowledge, to develop the most effective strategies and tactics to build broader and more lasting communities of support.

Fundraising 59

Fundraising Fundraising Psychology Retention 59

iMarketSmart

APRIL 4, 2025

Langley Innovations provides a range of services to its clients to help them understand the cultural underpinnings of philanthropy and the psychology of donors and, with that knowledge, to develop the most effective strategies and tactics to build broader and more lasting communities of support.

Psychology 52

Psychology Philanthropy Culture Fundraising 52

NonProfit Quarterly

MARCH 24, 2025

Gayle Iwamasa, Recommendations for the Treatment of Asian-American/Pacific Islander Populations, American Psychological Association, 2012, www.apa.org/pi/oema/resources/ethnicity-health/asian -american/psychological-treatment. Andrew Subica et al., Sunmin Lee et al., 2 (April 2009): 14452. 2 (March 2022): 22. Elijah Sterling et al.,

Race and Ethnicity 72

Race and Ethnicity Healthcare Health Medical 72

Nonprofit Marketing Guide

SEPTEMBER 10, 2020

That can cover a lot of ground, from in-sector topics like nonprofit marketing, fundraising, and volunteering to the larger world beyond, including work-life, productivity, management, psychology, etc.

Psychology 207

Psychology Education Education Production 207

NonProfit Leadership Alliance

JUNE 5, 2024

He completed his DBA in Organizational Leadership and Development researching Appalachian nonprofits, psychological contracts, and retention. About the Author: Michael Ash is a seasoned marketing and nonprofit professional with over 15 years of experience.

Collaborations 245

Collaborations Public and Nonprofit Management Culture Leadership 245

NonProfit PRO

DECEMBER 15, 2021

There is (psychologically at least). What if I told you there was a way to hit the reset button? It's called the fresh start effect. This also has implications for your fundraising. Your donors are going through this same self-assessment and those are perhaps most pliable in their giving habits.

Psychology 130

Psychology Fundraising Fundraising Management 130

Stanford Social Innovation Review

AUGUST 29, 2024

By Daniela Blei Scientific reasoning and information prove effective in defusing conspiracy beliefs.

Psychology 57

Psychology 57

Jeff Brooks

APRIL 24, 2025

Human psychology is the same now as it always has been. For fundraisers, this means that while the ways we create our messages, or the ways we deliver them to donors and the ways donors respond change — the underlying reasons donors give dont change. Donors give because they care and want to do good things. Donors love to give.

Psychology 58

Psychology Philanthropy Culture Management 58

Nonprofit Marketing Guide

FEBRUARY 18, 2019

A recent article at Psychology Today called 10 Tips for Dealing with Success breaks down what we can do to find that happy medium once we have found our groove. There is no need to have “imposter syndrome” and think you didn’t really do anything to earn your success.

Psychology 147

Psychology Communication Nonprofits 147

iMarketSmart

APRIL 25, 2025

Langley Innovations provides a range of services to its clients to help them understand the cultural underpinnings of philanthropy and the psychology of donors and, with that knowledge, to develop the most effective strategies and tactics to build broader and more lasting communities of support.

Values 52

Values Psychology Fundraising Fundraising 52

iMarketSmart

MARCH 28, 2025

Langley Innovations provides a range of services to its clients to help them understand the cultural underpinnings of philanthropy and the psychology of donors and, with that knowledge, to develop the most effective strategies and tactics to build broader and more lasting communities of support.

Psychology 59

Psychology Philanthropy Culture Values 59

Nonprofit Marketing Guide

JUNE 15, 2023

They put in the minimum effort required, and they are psychologically disconnected from their employer. They feel proud of the work they do and take ownership of their performance, going the extra mile for teammates and customers. Quiet Quitting: These employees are filling a seat and watching the clock.

Psychology 214

Psychology Culture Associations Production 214