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6 Ways to Get More Value Out of Your Next Press Release

Nonprofit Marketing Guide

Local product makes good” stories are often a slam dunk. Does your press release focus on an individual who would be of particular interest to specific publications? For instance, if you hire a new executive director or CEO, share the news with your new hire’s hometown newspaper.

Values 253
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Building Sustainable Value Chains From Hemp and Flowers

Stanford Social Innovation Review

One part of the problem is structural: Because industry value chains are both fragmented and globalized, even organizations that operate on a global scale find it difficult to effect change in conservation, at the industry level. Examples abound. A second part of the problem is that consumption is driven by unsustainable desires.

Values 127
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How to Ensure Your Brand’s Value Proposition Resonates with Site Visitors

Nonprofit Marketing Insights by GlobalOwls

How to Ensure Your Brand’s Value Proposition Resonates with Site Visitors. How do you ensure your Brand’s Value is experienced and felt as quickly as possible? A good value proposition will help you convey that message. Clarity and effective value are the top characteristics of every value proposition.

Values 143
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Lifelong Development as a Nonprofit Leader – The Value of Forum

NonProfit Leadership Alliance

But because of their small size and private nature, they’re still unknown to many people who could get value from them. And their regular and carefully structured meetings ensure that members take time to think about important issues and discuss them productively” (Groysberg and Halperin).

Values 152
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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Market Research and Analysis 🌐 Focus on thorough product and customer segmentation to tailor pricing strategies that meet the specific needs of each segment.

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What is Nonprofit Marketing?

Nonprofit Marketing Guide

Marketing is all about communicating what’s called the “value exchange.” In the business world, corporations communicate the benefits of their products, then customers exchange money for those products. Sometimes the product is something you can hold like a pair of shoes and sometimes it’s an experience, like a concert.

Marketing 226
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Optimizing SaaS Product Pages: A Practical SEO Guide

Nonprofit Marketing Insights by GlobalOwls

Optimizing SaaS Product Pages: A Practical SEO Guide In today’s world, having an online presence is crucial for businesses, especially for software as a service (SaaS) companies. The product pages of SaaS products play a role in attracting customers and persuading them to take action.