Remove Participation and motivation Remove Philanthropy Remove Psychology
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The Psychology Behind Giving: Motivating Members to Become Donors

Bloomerang

Understanding what flips the switch for your members to transform them from participants to passionate donors is the key to boosting your fundraising efforts. Social proof is a formidable force in philanthropy. The post The Psychology Behind Giving: Motivating Members to Become Donors appeared first on Bloomerang.

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Zero-Problem Philanthropy

Stanford Social Innovation Review

The Problem With Problem-Solving Solving problems to improve people’s lives has been philanthropy’s raison d’être. However, some criticisms have arisen regarding the approach philanthropies take in problem-solving. Can this vision be applied to philanthropy? Three examples demonstrate the Zero-Problem Philanthropy approach.

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Science, technology, and design: A new framework in fundraising

Candid

Very soon technology will improve donor participation and retention by making it ridiculously easy to give. Primary research in philanthropy and broader studies in behavioral economics and psychology can inform fundraising behavior that motivates donors and dramatically improves fundraising results. Creativity.

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How to Reduce the ‘Cost’ of Philanthropy So Major Donors Give More

iMarketSmart

Giving is motivated by social emotion. Because giving doesn’t come just from motivation. It comes from the intersection of motivation and cost. Motivation must overcome the cost barrier. Giving results from the intersection of motivation and cost. Image motivation and monetary incentives in behaving prosocially.

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3 More Strategies + 6 New Tips To Boost Generosity

Bloomerang

We know a lot more about psychology, neuroscience and behavioral economics than we did in the past, and the more you incorporate science into your marketing, the more your supporters will feel your messaging resonates with them. TIP 9: Make it easy for people to participate on their terms. People are different, but in predictable ways.

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[VIDEO] How to Talk about Legacy Giving Without Seeming Creepy

Bloomerang

So let’s begin with what motivated me to do today’s session. And I understand the impulse to avoid the subject, no one likes to face their mortality, but that’s not really what legacy philanthropy is about. And it helps to understand a bit about psychology and how psychology informs behavior.

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

These establish motivation from the main character’s original identity. Without this, even a catastrophic threat won’t motivate action. To motivate dramatic action, the problem must be disruptive. Otherwise, it won’t motivate action. 26] This combination motivates action. The narrative arc. The inciting incident.