Nonprofit Marketing Blog

MARCH 15, 2010

An organizational behavior researcher decided to test his theory that workers often fail to live up to their potential because they’ve lost track of the significance and meaningfulness of their own jobs. A great reminder of how to inspire your staff was highlighted in the recent Influence Report (a highly recommended read).

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iMarketSmart

FEBRUARY 6, 2023

This happens in experiments with Blood donations[11] Volunteering[12] Voting[13] Recycling,[14] and Buying environmentally friendly products.[15] Organizational Behavior and Human Decision Processes, 100 (2), 193-201. [8] Journal of Behavioral Decision Making, 30 (5), 1052-1065. [9] 15] This also happens in fundraising.

Psychology 52

Psychology Altruism and Helping Organizational Behavior Values 52

Fundraising Leadership

OCTOBER 14, 2022

We both had studied innovation and product development and Marianne wrote in 2000 in the Academy of Management Review about how our field should pay more attention to paradox,” says Smith, Professor of Management and faculty director of the Women’s Leadership Initiative at the Lerner College of Business and Economics, University of Delaware. “You

Entrepreneurship 52

Entrepreneurship Psychology Universities Organizational Behavior 52

iMarketSmart

MAY 22, 2023

These are just consumer products with a charitable hue. Selfishly benevolent or benevolently selfish: When self-interest undermines versus promotes prosocial behavior. Organizational Behavior and Human Decision Processes, 137 , 112-122. [8] The event timing creates a deadline. This helps motivate sales requests.

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Altruism and Helping Non-Profits Universities Participation and motivation 52

iMarketSmart

JUNE 26, 2023

17] It boosts reputation for features important to Customers (for example, quality of products or services), Investors (for example, value as a long-term investment), and Partners (for example, capacity to innovate).[18] Behavioral and Brain Sciences, 12 , 683-739.; Journal of Economic Behavior & Organization, 77 (1), 40-52. [11]

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Values Public and Nonprofit Management Altruism and Helping Psychology 89

iMarketSmart

JUNE 26, 2023

17] It boosts reputation for features important to Customers (for example, quality of products or services), Investors (for example, value as a long-term investment), and Partners (for example, capacity to innovate).[18] Behavioral and Brain Sciences, 12 , 683-739.; Journal of Economic Behavior & Organization, 77 (1), 40-52. [11]

Values 52

Values Public and Nonprofit Management Altruism and Helping Psychology 52