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I hope 2024 was a successful year for your nonprofit organization. Your nonprofit should do the same. Make sure that donor relations and donor retention are part of your fundraising plan. Pay attention to your donor retention Donor retention continues to be a problem when it should be a priority.
Donor retention is a perennial problem for nonprofit organizations. Both your nonprofit and your donors may be feeling financially strained. Acquiring new donors is more expensive than keeping the ones you already have, so its important for you to keep track of your retention rate. Obviously, we can do better.
Donor retention can feel like a never-ending cycle. But some nonprofits have cracked the codenot by chasing endless new donors, but by inspiring loyalty in those they’ve already reached. 1) Prioritize effortless givingyour donors already do (Surprising because nonprofits underestimate the role of convenience in donor retention.)
How to Calculate Donor Retention Rate? / By Bala Guntipalli Introduction: When it comes to nonprofit fundraising, it’s not just about getting new donors. One important question in this process is: How do we calculate donor retention rate? This metric holds the key to sustainable growth and impact for nonprofits.
With a new administration in the White House, shifting policies, and declining donor retention, the nonprofit landscape is evolving faster than ever. How can your organization stay ahead, adapt to change, and drive impact in 2025?
Donor retention is a perennial problem for nonprofit organizations. You should be keeping track of your retention rate. Another place you’ll find one-and-done is in nonprofit fundraising. The donor retention rate for first-time donors is around 25%. This is essential for good donor retention.
Discover the secrets to boosting donor retention and revitalizing your nonprofit in this guide, "Unlock the Secrets of Nonprofit Success: A Strategic Guide to Boost Your Donor Retention Game." How can we counter the national decline in donor retention? How can we counter the national decline in donor retention?
The holiday season is a traditional time for nonprofits to seek additional donations. Regardless, before you make that move, it is crucial to have a clear plan for nurturing these relationships for retention. Perhaps you're considering reaching out to new leads or revisiting past donors.
Discover the secrets to boosting donor retention and revitalizing your nonprofit in this guide, "Unlock the Secrets of Nonprofit Success: A Strategic Guide to Boost Your Donor Retention Game." How can we counter the national decline in donor retention? How can we counter the national decline in donor retention?
Discover the secrets to boosting donor retention and revitalizing your nonprofit in this guide, "Unlock the Secrets of Nonprofit Success: A Strategic Guide to Boost Your Donor Retention Game." How can we counter the national decline in donor retention? How can we counter the national decline in donor retention?
Written by: Michael Ash, Ma, CNP, PCM, PMP Reading Time: 5 minutes In the wake of the COVID-19 pandemic, nonprofit organizations face unprecedented challenges, from transitioning to remote work models to addressing economic hardships, new challenges in fundraising, and community struggles.
Your nonprofit needs a skilled, dedicated team to advance its mission. By Debbie Willis Every new employee brings passion, talent, and a fresh perspective to your nonprofit. Your nonprofits new hires and long-time employees are all dedicated to making the world a better place, but they need an environment that allows them to flourish.
The Employee Retention Credit (ERC) was one of the government tax incentives passed to encourage eligible employers to continue paying employees and keep their businesses running during the economic fallout of the coronavirus.
Batts Morrison Wales & Lee's managing partner Mike Batts announced the formation of a special team to represent nonprofits in IRS audits of Employee Retention Credit claims. Batts appointed appropriately experienced members of the firm to the team.
Donor retention is a perennial problem for nonprofit organizations. You should be keeping track of your retention rate. 5 Ways to Improve New Donor Retention. Another place you’ll find one-and-done is in nonprofit fundraising. Another place you’ll find one-and-done is in nonprofit fundraising.
The need for nonprofits to elevate donor retention as a top priority has never been more evident or resonated so loudly. Learn key strategies that you can execute to elevate donor retention to build lasting impact and long-term, future-proof fundraising success. Thursday, August 24th, 2023, at 1:00 pm Eastern Time
The need for nonprofits to elevate donor retention as a top priority has never been more evident or resonated so loudly. Learn key strategies that you can execute to elevate donor retention to build lasting impact and long-term, future-proof fundraising success. Thursday, August 24th, 2023, at 1:00 pm Eastern Time
The retention rate for first-time donors is around 20%. You could also direct people to your website for more information about your nonprofit. Make your current donors feel special, too While I’ve been focusing on new donors in this post, retention rates for current donors aren’t anything to celebrate.
5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. After all, the more donors who give, the more funds you get, and the larger your nonprofit becomes. Therefore, your nonprofit must first master the art of effective donor retention.
In a recent episode of A Modern Nonprofit Podcast, host Tosha Anderson sat down with Greg Miller, President and CEO of Penn-Mar Human Services, to discuss the critical issues of recruitment, retention, and strategic partnerships in the nonprofit sector.
Print newsletters are a great way to boost your retention rate , too. Share your stories Stories are the most important part of a nonprofit newsletter (print and email). Dont stray from your mission A common article I see in many nonprofit newsletters is one about a foundation or major donor giving a large gift.
And over the last decade, nonprofits have continued to raise more funds from fewer donors. Industry benchmarks reveal just 23% of first-time online donors return, compared to 64% of existing online donors. These statistics underscore the importance of not only keeping your donors, but also acquiring new ones
Donor retention continues to be a problem for nonprofit organizations. Acquiring new donors is more expensive than keeping the ones you already have, so it’s important for you to keep track of your retention rate. Pay attention to your first-time donors The retention rate for first-time donors is around 20%.
Diverse revenue streams provide a sustainable financial foundation for nonprofits. Explore revenue streams your nonprofit should pursue in this guide. This is a great way for nonprofits of all sizes to bring in a steady stream of revenue. Its important for you to diversify your revenue sources. The good news?
Nonprofit organizations thrive when their operations are efficient, their teams are aligned, and their communities are engaged. This article explores how nonprofits can leverage tools like organizational chart software and donor databases to streamline workflows, manage teams effectively, and enhance donor relationships.
In this post, Ill tell you why monthly giving is important for your nonprofit, how to start or grow your program, and how to nurture it going forward. It raises your retention rate, too The retention rate for monthly donors is around 90%. Thats significantly higher than other retention rates.
Its simply not worth the effort unless you commit to donor retention. The post Unforgiveable Nonprofit Thank You Letter Mistakes appeared first on Clairification. Because the point of the first gift is to get a second one. Otherwise, donor acquisition costs you more than you make. With everyone in your organization on board.
Nonprofits thrive or fail based largely on the success of their fundraising efforts, but fundraising alone cannot ensure sustainability. Research shows the impact of prioritizing grassroots engagement and localized impact on nonprofit sustainability. Increased visibility and credibility A connected community amplifies your voice.
The beauty of using a customer relationship management (CRM) tool is that it gives you a place to house your donor information and creates automated processes and background information to guide you in continuous engagement.
Donor retention isnt just a numberits the pulse of a nonprofits long-term impact. Whats driving this retention gap? More importantly, how can nonprofits close it? The message is clear: Retention grows when fundraisers focus on connection, consistency, and systems that ease their workload.
The Daxko Operations + Bloomerang integration eliminates this challenge by automating donor insights, strengthening retention, and enhancing engagement. With real-time data synchronization, nonprofits can ensure accurate donor records, streamline fundraising efforts, and personalize outreach for lasting impact.
Donor retention on steroids – Make it monthly I implore you to make soliciting recurring donations a priority. Retention is a phenomenal 80 – 90% compared with under 20% for new one-time donors and just 45% when ongoing donors are added to the mix. Consider them your new core strategies. Donor lifetime value skyrockets from 1.73
The sorry state of donor retention has been a topic of discussion for at least the past decade. Yet too many nonprofits still don’t prioritize donor retention strategies. A prompt, personal, powerful thank you is the bare minimum. What do you do to keep donors close?
Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more. If you are losing donors, Classy has 13 Donor Retention Email Templates for download.
Some nonprofits seem to fundraise effortlessly while others struggle with donor fatigue. Clue #1: The appeal overload The evidence: More asks, fewer results Nonprofits are sending more appeals than ever, but response rates keep dropping. Retention is slipping , meaning nonprofits are losing donors faster than theyre gaining them.
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