What To Do About Fundraising’s Dark Side
The Agitator
JUNE 13, 2013
As Craver points out, not only do the organizations topping CIR’s worst list engage in misleading fundraising, they do so by piggybacking the brands of ethical nonprofits. Name confusion causes lasting harm to honest organizations. Fortunately, nonprofits and the for-profit professionals who support them are very good at this.
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