Nonprofit Marketing Guide

FEBRUARY 18, 2021

I was recently asked to explain nonprofit marketing at its most basic level. But marketing is more strategic than that. So here’s how I explain it: Nonprofit marketing is using communications to build relationships that help you change the world. Marketing is all about communicating what’s called the “value exchange.”

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Nonprofit Marketing Guide

JUNE 20, 2023

Our senior advisor, Anysa Holder, talked about how nonprofit marketers are using AI this past March in Unlocking the Power of AI for Nonprofit Communications. Marketers are mainly using generative AI for: Market Research: You can use an AI tool to tell you what the most popular nonprofits are in your area.

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Nonprofit Marketing Guide

OCTOBER 15, 2024

You are already working in nonprofit communications and marketing. How do you move up in your nonprofit marketing career? Below, we outline the nonprofit communications and marketing training plans we recommend here at Nonprofit Marketing Guide (NPMG).

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Nonprofit Marketing Guide

JANUARY 27, 2023

It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. Nothing to do with nonprofit marketing really, but if you are interested, we have The Top 50 Most Visited Websites in the World.

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Nonprofit Marketing Guide

JANUARY 13, 2023

Ready to read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? It’s time for Mixed Links… Here are 14 Ways to Use Instagram Stories Highlights for Marketing. Hubspot has 25 Nonprofit Marketing Statistics for 2023. Thanks for the love!). Use Google Ads?

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Nonprofit Marketing Guide

JUNE 16, 2023

We’re here with the most helpful articles, posts, and tips for nonprofit marketers. This week we have ChatGPT alternatives, principles from TikTok, how to celebrate Juneteenth, productive procrastination and more. Here are 10 ChatGPT Alternatives for Marketers. Why Use Data-Driven Marketing?

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Nonprofit Marketing Guide

APRIL 12, 2023

Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. And rightly so. That’s certainly not a small number.

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Nonprofit Marketing Guide

NOVEMBER 9, 2023

In the nonprofit sector, we marketers are all too familiar with this. Start here: Always Define Your Scope – Clarify what you want to achieve with your marketing project. The post Use Project Management Techniques to Help Your Marketing Succeed appeared first on Nonprofit Marketing Guide. And who doesn’t want that?

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Nonprofit Marketing Guide

DECEMBER 8, 2021

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

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Nonprofit Marketing Guide

OCTOBER 9, 2024

In the ever-changing world of nonprofit marketing, transitions are a given—and with them comes a unique set of marketing-only pain points. These lovely marketing pain points can cause unnecessary added stress – but the good news? Build and Maintain a Media Kit and Media List And another marketing pain point?

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Nonprofit Marketing Guide

JULY 14, 2023

I’m back with the most helpful articles, posts, and tips for nonprofit marketers. This week we have Threads insights, AI myths and warnings, how to attract better employees, bizarro productivity tips, and more. Iterable is Busting the 3 Most Common AI Myths in Marketing. Disney’s Animal Kingdom. Happy Friday!

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Nonprofit Marketing Guide

NOVEMBER 2, 2021

First, think of the path that your work products follow as they move from idea to assignment to first draft to draft that gets reviewed by others, to eventually a finished product that gets published. Now here’s the routing part: Who are the people that touch that work product along the way?

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Nonprofit Marketing Guide

FEBRUARY 3, 2023

Ready for the most helpful articles, posts, and tips for nonprofit marketers? And finally Lifehack has The Forgotten Emotional Aspects of Productivity. Learn More And Register The post Mixed Links: News and Tips for Nonprofit Marketers – February 3, 2023 appeared first on Nonprofit Marketing Guide.

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Nonprofit Marketing Guide

JULY 29, 2021

Here’s why: If you are serious about getting regular, ongoing media coverage or you want to break into major or even national news markets, it’s a lot of work. Video Production. Here’s why: Just like video production, it can get technical. Here are the five places I would consider first. Media Relations / PR.

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Nonprofit Marketing Insights by GlobalOwls

MARCH 21, 2024

Optimizing SaaS Product Pages: A Practical SEO Guide In today’s world, having an online presence is crucial for businesses, especially for software as a service (SaaS) companies. The product pages of SaaS products play a role in attracting customers and persuading them to take action.

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Nonprofit Marketing Insights by GlobalOwls

JANUARY 8, 2023

Email Marketing Tips for 2023. Email marketing can be a way to not only promote your products or services but also retain customers and incentivize their loyalty. . Email marketing can be a way to not only promote your products or services but also retain customers and incentivize their loyalty. . Include Videos.

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Nonprofit Marketing Guide

AUGUST 10, 2021

On other physical products, where you want someone to be able to learn more about the item they are holding. On direct mail or other printed products, so that I can quickly get to the webpage where I can take action. The post The Return of the QR Code for Nonprofits appeared first on Nonprofit Marketing Guide.

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Nonprofit Marketing Insights by GlobalOwls

MAY 12, 2023

How Pinterest is Useful for Small Business Marketing Pinterest offers small businesses a creative and visually engaging platform to showcase their products, build brand awareness, drive website traffic, and foster customer loyalty. No wonder Pinterest is a great place for marketing for small-scale businesses. Because why not?

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Nonprofit Marketing Guide

MARCH 24, 2023

I have never seen that before, but that means this week we have a double-helping of the most helpful articles, posts, and tips for nonprofit marketers. It’s time for Mixed Links… Here are 4 AI Controversies Marketers and Brands Should Avoid. And The Pros and Cons of AI-Generated Content. New to nonprofit communications?

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Nonprofit Marketing Guide

FEBRUARY 10, 2022

One of the best decisions I’ve made for my own productivity is implementing “no meetings” days. No Meetings Days Increase Productivity and Well-Being. When meetings were reduced by 40% (the equivalent of two days per week), we found productivity to be 71% higher because employees felt more empowered and autonomous.

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Nonprofit Marketing Guide

JANUARY 20, 2023

Bow & Arrow, Auburn, AL Let’s jump right in to the most helpful articles, posts, and tips for nonprofit marketers I found this week. We have a marketing benchmark report, AI in marketing, priorities for Instagram, marketing automation and more. Confused about Twitter? Join us for any of our training events.

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Nonprofit Marketing Guide

MAY 7, 2021

join me for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Try these 4 Mental Models to Help You Tackle Tough Content Marketing Questions. Toxic Productivity: Is There Such a Thing as Being Too Productive? 4 Questions About You and Nonprofit Marketing Guide.

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Nonprofit Marketing Insights by GlobalOwls

NOVEMBER 16, 2022

How to Create a Social Media Marketing Strategy in 2023. Social media marketing continues to get trickier as there is more competition. Social media marketing has grown exponentially over the last few years. As there has been a boom in social media users over a short time, trends in marketing and business have also changed.

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Selfish Giving

DECEMBER 22, 2021

Per usual, Andy Crestodina over at Orbit Media Studios has written another outstanding post, this one on Formats & The Funnel: How 17 Content Marketing Formats Align with Lead Generation. It's the equivalent of a product trial for a customer. Marketing Your Cause 1. Nor is DEI, philanthropy, or cause marketing.

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Nonprofit Marketing Insights by GlobalOwls

JUNE 22, 2023

Advice for Social Media Marketing Campaigns in 2023 Social media marketing campaigns in 2023 call for a dynamic and adaptive approach. Staying ahead of the curve and adjusting strategies to current trends and consumer behaviors is crucial for marketers. product demonstrations. As we undertake the journey of 2023.

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Nonprofit Marketing Guide

MARCH 9, 2022

We had a marketing team nearing 30 people, our own in-house print shop, photo studio, plentiful project budgets, and regular tech upgrades. Photos, Photos, and More Photos: Everyone knows that great marketing needs to be visually appealing to your target audience. Do you have similar events coming up with a partner organization soon?

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Nonprofit Marketing Guide

MAY 10, 2021

And just last week, I talked about toxic productivity. Not taking time off is a sign you have crossed into toxic productivity territory. NPCOMMLIFE appeared first on Nonprofit Marketing Guide. We are very excited about this news! We implored you to start thinking about your vacation back in January.

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Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

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Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

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NonProfit PRO

MARCH 9, 2022

The recently appointed executives include Natalie Cunningham, vice president of marketing, Celine North, vice president of sales, and an expansion for the role of Krista Martin, vice president of product and growth. Boardable announced three vice presidents to help the company accelerate growth.

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Nonprofit Marketing Guide

JANUARY 10, 2023

A post shared by Nonprofit Marketing Guide (@npmktgd). A lot of the #NPCommLife posts explain why taking a break and rest are so important to your productivity: Schedule Your Vacation, Nonprofit Communicators, (and Actually Take the Time Off). Toxic Productivity: Is There Such a Thing as Being Too Productive?

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Nonprofit Marketing Guide

JULY 20, 2021

Key 8: Productivity, Relationships, and Boundaries. The post The 10 Keys to Nonprofit Communications Success appeared first on Nonprofit Marketing Guide. Are you using the different nonprofit writing styles well? Key 7: Visual Content Skills and Creation. Are you adding visuals like graphics, photography, and video to your content?

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Nonprofit Marketing Guide

AUGUST 19, 2021

That can cover a lot of ground, from in-sector topics like nonprofit marketing, fundraising, and volunteering to the larger world beyond, including work-life, productivity, management, psychology, etc. The post Big Brains and Cool Kids (August 2021) appeared first on Nonprofit Marketing Guide.

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Nonprofit Marketing Guide

DECEMBER 9, 2022

Ready for some of the the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? Nonprofit Email Marketing Trends for 2023: Another Peek at the Data. Pass Exclusive 60-Minute Workshop] Learn better ways to think about your time and productivity as a nonprofit communicator.

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Marketing Marketing Nonprofits Communication 143

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

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Nonprofit Marketing Guide

JUNE 9, 2022

The base of every marketing education is learning how to define your target audience and deliver messages that will resonate with them, influencing them to complete some identified call to action. In each of my roles, there have been many contributors to the final products: either as editors, reviewers, designers, or writers.

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Selfish Giving

JULY 12, 2023

This captive audience presents an excellent opportunity to reach potential customers who value quality and are willing to invest in premium products and services. Albertsons launches its first homegrown, private label cause product to fight hunger. A good example of B2B cause marketing. Marketing Your Cause 1.

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