Selfish Giving

DECEMBER 22, 2021

Per usual, Andy Crestodina over at Orbit Media Studios has written another outstanding post, this one on Formats & The Funnel: How 17 Content Marketing Formats Align with Lead Generation. These formats allow your prospect to see firsthand how a partnership with your nonprofit helped a business address a specific challenge.

Public and Nonprofit Management 246

Public and Nonprofit Management Recruitment Marketing Marketing 246

NonProfit Quarterly

NOVEMBER 20, 2024

I have been involved for many years, running a pioneering program for Great Britain’s government and then advising US agencies through a nonprofit. We spent a year working with a US workforce board to launch its own regional hourly labor market as an alternative to Silicon Valley’s apps. Funders—including the Annie E.

Nonprofit governance and management 115

Nonprofit governance and management Public and Nonprofit Management Governance Recruitment 115

Nonprofit Marketing Guide

MAY 14, 2021

Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? And Vu Le shares 12 ways “all lives matter” manifests in nonprofit and philanthropy. Lila Tublin believes you may not be communicating clearly enough in Plain Language for Nonprofits.

Communication 206

Communication Public and Nonprofit Management Nonprofits Philanthropy 206

Nonprofit Marketing Guide

APRIL 19, 2021

Today’s post comes from long-time friend of Nonprofit Marketing Guide, Tara Collins. I dread re-entry to public space. Tara Collins is a Jill-of-all-Trades, Master-of-Some, in nonprofit communications, writing, philanthropy, project management, and marketing. Tara Collins.

Public and Nonprofit Management 297

Public and Nonprofit Management Law Philanthropy Health 297

Affnetz

APRIL 30, 2024

/ By Bala Guntipalli Introduction: When it comes to nonprofit fundraising, it’s not just about getting new donors. This metric holds the key to sustainable growth and impact for nonprofits. Understanding and implementing these practices can help nonprofits boost their fundraising efforts and ensure long-term success.

Retention 264

Retention Public and Nonprofit Management Participation and motivation Management 264

Nonprofit Marketing Guide

SEPTEMBER 15, 2016

When the first Salvation Army bell ringers start setting their kettles outside of local shopping malls, their chiming bells seemingly send a signal to editors and reporters that they should be covering what’s happening in their nonprofit community. Has your nonprofit achieved an important milestone with its work?

Public and Nonprofit Management 215

Public and Nonprofit Management Nonprofits Philanthropy Foundations 215

Nonprofit Marketing Guide

SEPTEMBER 17, 2015

That’s why I’m surprised that one of the nonprofit world’s smartest marketing minds is choosing to play defense with his new effort to improve the way the media covers nonprofits. The Red Cross has a checkered history when it comes to managing large-scale disaster response. And it certainly doesn’t work for charities.

Public and Nonprofit Management 194

Public and Nonprofit Management Nonprofits Advertising Philanthropy 194

Nonprofit Marketing Guide

OCTOBER 13, 2016

And one of those crises might just involve your nonprofit. Nonprofits aren’t immune to crises. Komen for the Cure and others have all found themselves in the media’s (and public’s) crosshairs in recent years. The same has been true for a number of smaller nonprofits. Manage the message.

Public and Nonprofit Management 202

Public and Nonprofit Management Nonprofits Communication Law 202

Nonprofit Marketing Guide

JANUARY 21, 2020

I was recently contacted by Julianne Buck, executive director of the Community Foundation of Grundy County about the Monthly Nonprofit Writing Prompts I send. Our job as nonprofit executives is to equip our boards with tools and skills for being our ambassadors out and about in the community.

Nonprofit governance and management 285

Nonprofit governance and management Public and Nonprofit Management Foundations Governance 285

NonProfit Leadership Alliance

JANUARY 3, 2024

In the world of nonprofit professionals, there are those whose stories inspire, uplift, and ignite a passion for positive change. Ashley Baker, CNP ( Certified Nonprofit Professional ), is one of these individuals. A Bold Move Ashley’s path to the nonprofit sector was a winding one.

Public and Nonprofit Management 246

Public and Nonprofit Management Participation and motivation Nonprofit Leadership Universities 246

Selfish Giving

JANUARY 5, 2022

Did you get a free ride home via public transit on New Year's Eve ? Marketing Your Cause 1. This is a great thread on how to get more media coverage for your nonprofit. Opinion: Nonprofit brands can't be truly accessible until audio is part of the plan. You can raise your beer to this company.?? ?? Cool Jobs in Cause 1.

Public and Nonprofit Management 130

Public and Nonprofit Management Marketing Marketing Homelessness 130

Bloomerang

FEBRUARY 25, 2025

Connecting with new donors is crucial to growing your nonprofits supporter base and ultimately raising more for your cause. – Source New donors invigorate your nonprofit with a fresh wave of funding and engagement. – Source New donors invigorate your nonprofit with a fresh wave of funding and engagement.

Nonprofit Organizations 77

Nonprofit Organizations Nonprofit Organizations Participation and motivation Public and Nonprofit Management 77

Marketing for the Modern Nonprofit

FEBRUARY 25, 2025

Volunteers are some of your nonprofits most valuable supporters, dedicating their time and talents to further your mission. Conduct prospect research to identify individuals based on wealth indicators and/or their level of dedication to your nonprofit. They also represent a prime group of potential donors.

Public and Nonprofit Management 59

Public and Nonprofit Management Recruitment Marketing Marketing 59

Nonprofit Marketing Guide

JULY 28, 2015

As much as we wish our nonprofits would be looked at for impact as opposed to overhead, how much nonprofits spend (or lose) is a story the media love to tell. In this month’s post Peter Panepento tells you how to be prepared when your nonprofit’s salaries make the news. Peter Panepento.

Public and Nonprofit Management 222

Public and Nonprofit Management Finance Philanthropy Production 222

Candid

JUNE 23, 2022

Candid and the Center for Disaster Philanthropy (CDP) released a new report, Philanthropy and COVID-19: Examining giving in 2021 , in May 2022 that details COVID-19-related philanthropic funding in 2021. Brazil’s culture of giving and philanthropy has been growing since the 1980s.

Civil Society 98

Civil Society Philanthropy Collaborations Public and Nonprofit Management 98

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Characteristics of Plain Language.

Marketing 124

Marketing Marketing Fundraising Fundraising 124

Selfish Giving

APRIL 10, 2017

Also on the chopping block are big donations to nonprofits. According to Engage for Good , an industry group that helps companies and causes engage consumers and employees around social issues, large checkout fundraisers like Kmart's raise hundreds of millions of dollars for nonprofits. "We 2016 America’s Charity Checkout Champions.

Retail 213

Retail Nonprofit governance and management Non-Profits Public and Nonprofit Management 213

Bloomerang

APRIL 11, 2023

Volunteers are integral to nonprofit organizations’ day-to-day operations. Without these dedicated supporters, many nonprofits would struggle to reach their annual goals. That’s where volunteer management software comes in. Your volunteer management system can facilitate more streamlined volunteer engagement and communication.

Management 102

Management Recruitment Public and Nonprofit Management Nonprofits 102

Nonprofit Marketing Guide

JULY 1, 2015

Our public relations expert Peter Penepento is back this month to share some ideas on getting the word out about your good cause without using the media. For today’s nonprofit communications pro, however, the answer to this question isn’t quite as clear cut. Peter Panepento. Guest Post by Peter Panepento of Panepento Strategies.

Public and Nonprofit Management 222

Public and Nonprofit Management Philanthropy Production Activism 222

Get Fully Funded

OCTOBER 26, 2022

Deciding to start a new nonprofit is the beginning of an incredible journey. But once you see your nonprofit’s impact, the hard work will all be worth it. In this guide, we’ll help you make sure you’re on the right track in getting your new nonprofit up and running. Take steps to incorporate your nonprofit.

Finance 98

Finance Management Public and Nonprofit Management Nonprofits 98

Selfish Giving

JANUARY 23, 2019

Streamline your marketing. For corporate outreach and development, I would focus on two things: email marketing and case studies. For local or regional nonprofits the money is in mid-size business-to-consumer private companies that have multiple stores and heavy foot traffic. Marketing Your Cause. A few places to start.

Foundations 150

Foundations Public and Nonprofit Management Philanthropy Food 150

Affnetz

JULY 10, 2023

How do Nonprofits make money By mikecrum Here’s a question that is often asked in many contexts – as a Development Director frustrated with the lack of revenue coming into a Nonprofit, as a new board member to a nonprofit, or perhaps you just posed it as a Google search phrase: How Do Nonprofits Make Money? Let’s unpack!

Social Entrepreneurship 130

Social Entrepreneurship Nonprofit governance and management Entrepreneurship Public and Nonprofit Management 130

Nonprofit Marketing Guide

OCTOBER 27, 2016

A well-placed op-ed can help your nonprofit call attention to an important issue or change minds about a controversial topic. If you’re a locally focused nonprofit, that will likely be your local newspaper. But it could also be an outlet that reaches a certain demographic, a trade publication, or a website.

Public and Nonprofit Management 196

Public and Nonprofit Management Poverty Philanthropy Leadership 196

Nonprofit Marketing Guide

SEPTEMBER 1, 2016

When nonprofits build their media relations strategies, they often focus on getting their stories told in the local media or in the national mainstream press. But they often overlook an important potential avenue for spreading the word about their work — the nonprofit trade press. Have you embraced a different tactic?

Public and Nonprofit Management 114

Public and Nonprofit Management Philanthropy Nonprofits Foundations 114

Nonprofit Marketing Guide

MARCH 17, 2016

It’s more difficult than ever for nonprofits to get media coverage. As the communications manager for a small education nonprofit in Bethesda, Md., As the communications manager for a small education nonprofit in Bethesda, Md., In 2015, her nonprofit, College Directions Inc.,

Public and Nonprofit Management 140

Public and Nonprofit Management Universities Foundations Nonprofits 140

Selfish Giving

JANUARY 9, 2019

From the mailbag: Joe, I'm curious.why do you emphasize cause marketing over corporate revenue and the numerous opportunities for engagement apart from cause marketing? As the above graph highlights, there's relatively little money in traditional corporate giving (aka philanthropy) as companies continue to give less and less.

Marketing 124

Marketing Marketing Public and Nonprofit Management Foundations 124

NonProfit Quarterly

FEBRUARY 28, 2024

Now, they’re expanding their philanthropy to news organizations that report on food, agriculture, and the environment and, in turn, amplifying the family’s other efforts. Journalism is welcoming the new infusion of philanthropy. Notably, Walton family journalism philanthropy is focused in overlapping areas.

Public and Social Policy 136

Public and Social Policy Environmental Public and Nonprofit Management Philanthropy 136

NonProfit Quarterly

JANUARY 18, 2023

There are specific funding strategies that philanthropy can employ to shield artists from the capitalist market. Troutman insists, “Historic Clayborn Temple, and others like us, can teach philanthropy a few things.…Artists Anasa is right: Artists can indeed help philanthropy rethink its pace and purpose.

Philanthropy 110

Philanthropy Culture Agriculture Community Development 110

NonProfit Quarterly

JANUARY 25, 2023

Many in the nonprofit sector look at their income statements (also known as the “profit and loss” report), but unless you’re a chief financial officer or perform a similar role, you may spend far less time looking at your organization’s overall financial position. These assets help nonprofits deliver on their missions by generating income.

Public and Social Policy 126

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Non-Profits 126

Selfish Giving

MARCH 8, 2023

I'm basing my post today on a great article written by Joshua Nite at Top Rank Marketing. He shared this quote: “Advertising is not persuasion, it is publicity. I get this question a lot from managers: "Joe, what kind of things should I be tracking from my partnership sales team?" Marketing Your Cause 1. She still is!

Public and Nonprofit Management 130

Public and Nonprofit Management Marketing Marketing Production 130

Nonprofit Marketing Guide

JANUARY 11, 2016

We also learned a few things in our 2016 Nonprofit Communications Trends Report too. Communications directors at nonprofits with budgets of $5-10 million are most likely to say they feel very capable in their jobs, that they are passionate about the work, and that they plan to stay in their current positions for 3 or more years.

Communication 103

Communication Public and Nonprofit Management Medical Philanthropy 103

Nonprofit Marketing Guide

MARCH 31, 2016

Recently, we explored why it’s important to create a reporter-friendly online newsroom on your organization’s website to help ensure that you’re putting your best foot forward to journalists who might be interested in covering your nonprofit. The public — and reporters — use these pages as the gateway to the tax forms. Charting Impact.

Public and Social Policy 151

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Governance 151

NonProfit Hub

MAY 21, 2019

Thus, corporate philanthropy is on the rise. National corporations used to fill this need by having foundations that donate to nonprofits. In an effort to be more direct, they’re relying less on nonprofits and starting initiatives and campaigns through their own private foundations. . Cue: the importance of press releases !

Philanthropy 71

Philanthropy Foundations Environmental Advertising 71

Nonprofit Marketing Guide

JUNE 9, 2016

There’s an adage in public relations that there’s no such thing as bad publicity. But while this might be true if you’re a celebrity or a political candidate, bad publicity can have dire consequences for nonprofits. He also serves as Nonprofit Marketing Guide’s adviser on public relations.

Public and Nonprofit Management 139

Public and Nonprofit Management Philanthropy Management Communication 139

NonProfit Quarterly

NOVEMBER 3, 2022

And I am the co-founder and managing director of Liberation Ventures (LV). And that means building public will for a comprehensive federal reparations program. Two is it can be applied from the micro to the macro and across sectors, so not just the public sector. And the third, “We’ll never build enough public support.”.

Philanthropy 110

Philanthropy Culture Law Governance 110

Candid

JANUARY 11, 2023

As we enter 2023, we’ve compiled a list of nonprofit books from Candid’s free digital library that can help inspire your nonprofit’s New Year’s resolutions. Demystifying Fundraising Funnels: A Digital Marketing Blueprint to Fund Your Non-Profit by David Higgins | ( Audiobook also available).

Public and Nonprofit Management 111

Public and Nonprofit Management Culture Non-Profits Energy 111

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Public and Nonprofit Management 137

Public and Nonprofit Management Nonprofits Activism Advertising 137