Ann Green

JANUARY 26, 2022

Nonprofit Monthly Giving Programs Don’t Market Themselves. 5 Benefits of Recurring Giving Programs for Nonprofits. . “ Don’t miss out on this proven way to raise more money, boost donor retention rates, and provide an easier giving option for your donors. More on monthly giving.

Nonprofit Organizations 187

Nonprofit Organizations Nonprofit Organizations Retention Nonprofits 187

NonProfit Leadership Alliance

APRIL 24, 2023

Compare this with email marketing, which has a 20% open rate on average and is much more likely to get lost within donors’ cluttered inboxes or land in their junk folder. The post 4 Benefits of Text-to-Donate for Your Nonprofit Organization appeared first on Nonprofit Leadership Alliance.

Nonprofit Organizations 172

Nonprofit Organizations Nonprofit Organizations Nonprofits Retention 172

NonProfit Leadership Alliance

DECEMBER 23, 2024

Nonprofits assess their readiness, conduct a capital campaign feasibility study , and develop an overall campaign strategy. The campaign is publicly announced, and marketing begins for the public phases fundraisers. Teams secure major gifts from top donors, which typically raise the majority of the campaigns funds. Kick-off phase.

Public and Nonprofit Management 196

Public and Nonprofit Management Fundraising Fundraising Healthcare 196

Nonprofit Marketing Guide

JULY 12, 2023

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. However, if you do it all the right way, you will witness the blooming growth of your nonprofit’s impact. Your carefully nurtured marketing efforts will yield fruitful results.

Marketing 187

Marketing Marketing Finance Advertising 187

Nonprofit Marketing Insights by GlobalOwls

AUGUST 26, 2023

7 Omnichannel Customer Engagement Strategies for Nonprofit Organizations When it comes to nonprofits, engagement is the lifeblood that fuels volunteer participation, donations, and advocacy work. These points can be redeemed for gift cards, travel, merchandise, or even a charitable contribution to another organization.

Nonprofit Organizations 98

Nonprofit Organizations Nonprofit Organizations Non-Profits Participation and motivation 98

Top Nonprofits

DECEMBER 1, 2023

As you begin your engagement with a compensation consultant, remember that while you should keep an open mind when trying new approaches and strategies, you know your organization best and should ensure any plans and policies fit with your larger mission and goals.

Nonprofit Organizations 105

Nonprofit Organizations Nonprofit Organizations Retention Law 105

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 14, 2022

Social Media Marketing Tips to Boost Your Nonprofit’s Online Presence. Social Media Marketing has proven to be one of the most effective forms of marketing. How are you using it to boost your Nonprofit’s online presence? You know what this means for your nonprofit? Set Up Your Accounts as Nonprofits.

Marketing 144

Marketing Marketing Homelessness Medical 144

Nonprofit Tech for Good

JULY 16, 2022

New survey data of 471 nonprofits from 99designs illustrates the power of good design in digital marketing and fundraising. 26% of nonprofits have rebranded in the past two years – and of these, around half (47%) have already experienced an increase in revenue.

Marketing 140

Marketing Marketing Fundraising Fundraising 140

NonProfit PRO

NOVEMBER 11, 2021

It’s important for employers to know what prospective and current employees want in a nonprofit organization. To remain competitive in today’s market for talent, nonprofit employers would benefit from taking this opportunity to reimagine their employee value proposition with these talent attraction strategies.

Values 277

Values Nonprofits Nonprofit Organizations Nonprofit Organizations 277

NonProfit PRO

OCTOBER 13, 2022

Fundraising is the biggest challenge nonprofit organizations face. One of the most effective methods of marketing for nonprofits is direct mail. . There are, however, tried-and-true methods that are essential to the success of a campaign.

Nonprofits 275

Nonprofits Nonprofit Organizations Nonprofit Organizations Marketing 275

NonProfit Leadership Alliance

AUGUST 22, 2023

In the world of nonprofits, first impressions matter. Your marketing materials play a crucial role in shaping the initial perception of your organization. Beyond aesthetics, effective marketing also bolsters credibility, showcasing professionalism and legitimacy to potential contributors. Good Marketing = More Donations!

Marketing 130

Marketing Marketing Nonprofits Nonprofit Leadership 130

NonProfit Leadership Alliance

DECEMBER 4, 2024

Your nonprofit can leverage these tools when creating materials to fulfill various communication needs, such as: Multi-channel marketing to spread the word about your mission digitally and in print. Donor cultivation, where you build relationships with prospects and help them learn more about your organization.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Bloomerang

OCTOBER 24, 2024

Based on our experience, this article will offer an end-to-end event planning checklist, complete with best practices to help set your nonprofit event up for success. Here are some benefits of planning a successful nonprofit event: Raise meaningful awareness for your cause. 6) Market Your Event. Gain long-term donors.

Recruitment 105

Recruitment Nonprofits Management Food 105

NonProfit PRO

JUNE 17, 2021

The leader of a nonprofit organization plays many roles with many constituencies. It's a role that consists of marketing, public relations, communications, programs, finance and many other interwoven elements. But there's one primary role every executive director should have.

Finance 264

Finance Nonprofits Communication Nonprofit Organizations 264

Ann Green

MARCH 17, 2025

Donor retention is a perennial problem for nonprofit organizations. Many organizations spend a lot of time and energy on acquiring donors, concentrating more on volume, and dont seem concerned that theyre churning through different donors year after year. Both your nonprofit and your donors may be feeling financially strained.

Retention 171

Retention Communication Recruitment Energy 171

Ann Green

FEBRUARY 11, 2025

You can also search according to your nonprofits needs. For example, search for marketing grants if you spend too much on marketing. Follow the grantors instructions for applying while highlighting your nonprofits unique need for funding. Start by researching foundations or programs that align with your mission.

Nonprofits 166

Nonprofits Environmental Charitable Contribution Volunteerism 166

NonProfit PRO

DECEMBER 8, 2022

Nonprofit organizations may be feeling the need to take a stance on the metaverse and make decisions on meta-related activities, like accepting crypto donations.

Nonprofits 246

Nonprofits Activism Nonprofit Organizations Nonprofit Organizations 246

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

Marketing 116

Marketing Marketing Health Charitable Contribution 116

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications.

Fundraising 118

Fundraising Fundraising Public and Nonprofit Management Non-Profits 118

NonProfit PRO

JANUARY 20, 2023

Download the Definitive Donor Retention White Paper which addresses the critical role that a donor retention program plays in helping you to meet your fundraising goals, and provides proven strategies to increase donor retention and elevate giving for your nonprofit organization, as well as insights and guidance on ow to create and maintain a sustainable (..)

Retention 245

Retention Fundraising Fundraising Nonprofit Organizations 245

Stanford Social Innovation Review

MAY 17, 2023

By Jim Bildner In 2012, more than a decade ago, in response to a growing wave of impact investing obsession, Kevin Starr warned that impact investing was doomed to fail: “Few solutions that meet the fundamental needs of the poor will get you your money back,” he observed, and “overcoming market failure requires subsidy.”

Marketing 122

Marketing Marketing Nonprofit Administration and Development Nonprofit governance and management 122

NonProfit PRO

JANUARY 27, 2023

Download the Definitive Donor Retention White Paper which addresses the critical role that a donor retention program plays in helping you to meet your fundraising goals, and provides proven strategies to increase donor retention and elevate giving for your nonprofit organization, as well as insights and guidance on ow to create and maintain a sustainable (..)

Retention 244

Retention Fundraising Fundraising Nonprofit Organizations 244

Candid

AUGUST 5, 2024

Many nonprofit organizations believe market research is beyond their reach due to lack of staff, budget, and time. A market research program, even at a basic level, helps create a 360-degree view of an organization’s strengths and weaknesses, and it doesn’t have to be time-intensive or costly to be effective.

Marketing 110

Marketing Marketing Public and Nonprofit Management Education 110

Nonprofit Tech for Good

MARCH 9, 2025

By Shannon Whitehead , Content Strategist at Neon One a software that connects nonprofits with the technology and resources that empower them to build a community of generosity.

Participation and motivation 109

Participation and motivation Nonprofits Technology Recruitment 109

NonProfit PRO

SEPTEMBER 7, 2023

As a market, printing for nonprofit organizations is surprisingly large, and is served by printing industry companies that either include nonprofits as customers, or who specialize in meeting the needs of that specific space.

Nonprofits 203

Nonprofits Marketing Marketing Nonprofit Organizations 203

Candid

OCTOBER 16, 2024

Based on my experience, here are three of the most common mistakes nonprofits make, along with what they should be doing instead: Fundraising mistake #1. By themselves, social media appeals, fundraising letters, and other mass marketing efforts offer low conversion rates and contribute to message fatigue and information overload.

Fundraising 98

Fundraising Fundraising Governance Nonprofits 98

Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Just be sure that your donors have opted in to receive text messages from your organization first.

Marketing 121

Marketing Marketing Retail Nonprofits 121

NonProfit Leadership Alliance

JUNE 5, 2024

In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.

Collaborations 225

Collaborations Public and Nonprofit Management Culture Leadership 225

Nonprofit Marketing Guide

MARCH 22, 2024

Yet when we look at the nonprofit organizations we work for, we often treat them and ourselves as employees like machines, rather than living organisms. You also need to discuss how seasons for one part of the organization often precede or follow seasons for other parts. I’m not trying to be philosophical.

Communication 265

Communication Management Marketing Marketing 265

NonProfit Leadership Alliance

JULY 2, 2024

Established nonprofit organizations play a vital role in addressing social issues, driving positive change, and enriching communities. However, even organizations with a long history of impact must continue to evolve, adapt, and innovate to remain effective and relevant in a rapidly changing world.

Public and Social Policy 219

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Culture 219

Candid

NOVEMBER 5, 2024

Partnerships between nonprofit organizations and for-profit companies to boost workplace volunteering and community impact can create significant value for both parties. Ask for skills-based volunteers to tackle key organizational challenges such as marketing or operational support, project management, translation, and tech services.

Disaster Relief 111

Disaster Relief Public and Nonprofit Management Collaborations Recruitment 111

NonProfit Leadership Center

MAY 1, 2023

The M+R Benchmarks Study is an annual report that highlights the latest nonprofit data and trends in digital fundraising and marketing. The study looks at billions of emails and SMS messages, millions of website visits and thousands of social media posts from hundreds of nonprofits (215 in the most recent report to be exact).

Disaster Relief 203

Disaster Relief Advertising Nonprofit Leadership Poverty 203

Nonprofit Marketing Guide

MAY 9, 2024

Should nonprofits disclose when they incorporate AI (artificial intelligence) into their content creation for communications, marketing, and fundraising? But what we suggest nonprofits add to their AI-images would be visible to the human eye. What might that watermark for your nonprofit organization look like?

Communication 197

Communication Marketing Marketing Nonprofit Organizations 197

Nonprofit Marketing Insights by GlobalOwls

MAY 16, 2024

Nonprofit Social Media Marketing: How to Make an Impact Are you constantly struggling to post on your nonprofit organization’s social media channels? You have probably been waiting for a big donation or event to happen to post on social media for your non-profit organization. Relies mode on organic reach.

Non-Profits 96

Non-Profits Marketing Marketing Participation and motivation 96

Nonprofit Marketing Guide

AUGUST 14, 2024

If there’s one thing nonprofit marketers could use more of, it is likely time and resources. Working with multiple social impact organizations, I constantly search for ways to optimize both and increase overall nonprofit productivity. During my journey, I have discovered the benefits of systematizing processes.

Production 243

Production Nonprofits Recruitment Management 243

Nonprofit Marketing Guide

MAY 10, 2023

When I first drafted this blog article, it was intended to share why one of the nonprofits I work with had all intentions of staying on the controversial platform, Twitter, despite something of a platform exodus – because it met their needs. This sentiment was shared by many brands including some nonprofit organizations.

Nonprofits 210

Nonprofits Values Leadership Technology 210

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

Marketing 110

Marketing Marketing Technology Social Enterprise 110