Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. 6) Your Facebook campaigns need time to learn.

Non-Profits 132

Non-Profits Homelessness Social Enterprise Social Enterprise 132

Nonprofit Marketing Guide

MAY 1, 2012

As a fairly new executive director of a non-profit, I find many of the topics very helpful. Sweet Pea is a non-profit arts festival with 1 ½ paid staff – our Festival’s planning team is otherwise entirely a volunteer board, including our marketing division.

Non-Profits 236

Non-Profits Poverty Insurance Nonprofits 236

Nonprofit Marketing Insights by GlobalOwls

JUNE 10, 2023

How can Non-Profit organizations gain long-term success with customer service? Customer service excellence is a critical factor in the long-term success of non-profit organizations. Exceptional customer service not only fosters trust and loyalty but also contributes to the sustainability and growth of non-profits.

Non-Profits 98

Non-Profits Culture Collaborations Activism 98

Nonprofit Marketing Guide

JULY 15, 2011

Today’s guest post is by Dave Raley, Director of Digital Marketing at Masterworks. Historically, we’ve found that $5 gifts in direct mail ultimately cost non-profits more than they are worth — they result in lower long-term-value donors, and it costs more to cultivate these low-dollar donors than they give.

Non-Profits 206

Non-Profits Technology Values Food 206

Nonprofit Marketing Insights by GlobalOwls

NOVEMBER 9, 2024

A non-profit organization may serve a good cause but that doesn’t mean top talented people will simply come to you for work. As a matter of fact, a non-profit employer must make an effort to convince talented people to work for their organization and showcase the true values of doing so.

Recruitment 64

Recruitment Non-Profits Nonprofits Participation and motivation 64

Nonprofit Marketing Guide

MARCH 20, 2012

Lu Esposito shares some simple, easy steps to make sure your marketing channels are all in sync. Let’s face it, most of us working in the non-profit sector in 2012 have a ton of competing priorities, and this mystery of ‘consolidated marketing’ can seem a bit daunting – just another thing to add to your gazillion to-do items.

Marketing 182

Marketing Marketing Non-Profits Values 182

The Storytelling Nonprofit

JANUARY 9, 2025

When we work for and with non-profit organizations, its easy for us to see the value behind what our orgs do. With Auctrias tools and The Storytelling Non-Profits writing support , youll become a master at telling your organizations story with ease so you can crush your fundraising goals and make a difference!

Non-Profits 59

Non-Profits Fundraising Fundraising Charitable Organizations 59

Nonprofit Marketing Guide

APRIL 12, 2023

Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. And rightly so. That’s certainly not a small number.

Marketing 233

Marketing Marketing Collaborations Values 233

Nonprofit Marketing Guide

SEPTEMBER 16, 2011

That is what Google is offering any non-profit willing to abide by a few guidelines, and learn how work with their Adwords system. Google Grants is a tool non-profits can utilize in order to place ads within Google search results. Based on this example, consider what terms you believe your non-profit needs to show up for?

Non-Profits 184

Non-Profits Advertising Finance Nonprofit Leadership 184

Nonprofit Marketing Insights by GlobalOwls

MARCH 10, 2023

How to Start with Nonprofit Influencer Marketing in 2023 Want to make good use of the power of influencer marketing to promote your nonprofit, charity or social enterprise? For this post, I wanted to put the focus on how an overarching marketing concept such as influencer marketing can have a positive impact on non-profits.

Non-Profits 145

Non-Profits Marketing Marketing Public and Nonprofit Management 145

Nonprofit Marketing Guide

SEPTEMBER 14, 2022

As a non-profit marketing and development professional, I have spent my career figuring out how to cut through the noise of a crowded marketing space. But, even when you guess right, it’s possible that your marketing is creating harm. And when you don’t guess right, your marketing is both harmful and ineffective.

Non-Profits 143

Non-Profits Marketing Marketing Ethics 143

Nonprofit Marketing Guide

JANUARY 12, 2022

Even more exciting – it’s time to start to think about where to get the best ROI on your marketing dollars. . Below, we have compiled a list of areas to prioritize when planning your marketing investments. Let me introduce Community Centric Marketing (the sister of our favorite topic Community-Centric Fundraising ).

Marketing 154

Marketing Marketing Non-Profits Technology 154

NonProfit Quarterly

MARCH 5, 2025

But relying on the market to solve the affordability crisis ignores the structural problems and power dynamics baked into our housing system. The fundamental profit-seeking goals of these companies have contributed to increasing rents, as well as instability and housing insecurity. And its only getting worse.

Nonprofit Administration and Development 101

Nonprofit Administration and Development Philanthropy Urban development Non-Profits 101

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 18, 2020

Essential Advice for Non-Profits Hiring Overseas Workers. It’s worth getting your employees together to discuss the benefits that would offer the most value to them. The post Essential Advice for Non-Profits Hiring Overseas Workers appeared first on GlobalOwls. Develop Your Existing Team. You have a story to tell.

Non-Profits 75

Non-Profits Recruitment Social Enterprise Social Enterprise 75

Nonprofit Marketing Insights by GlobalOwls

MAY 16, 2024

Nonprofit Social Media Marketing: How to Make an Impact Are you constantly struggling to post on your nonprofit organization’s social media channels? You have probably been waiting for a big donation or event to happen to post on social media for your non-profit organization. Relies mode on organic reach.

Non-Profits 96

Non-Profits Marketing Marketing Participation and motivation 96

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Register for Instant Access Webinar now->> How to Create Exciting Content for Unsexy Products, Services & Markets. Soundcloud.

Marketing 132

Marketing Marketing Insurance Non-Profits 132

Pam Moore

APRIL 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Register for Webinar now->> How to Create Exciting Content for Unsexy Products, Services & Markets.

Non-Profits 152

Non-Profits Insurance Manufacturing Healthcare 152

Ann Green

JULY 19, 2023

Market your recurring gifts program. Market your recurring giving program. Go further with your marketing by creating a page on your website specifically for your recurring giving program. They’ll feel more valued if you acknowledge their preferences and interests when reaching out about your recurring giving program.

Participation and motivation 244

Participation and motivation Non-Profits Medical Communication 244

Pam Moore

MARCH 8, 2018

It’s whether you talk about yourself all day on Facebook or if you offer real value. They care about their needs, wants, problems, desires and offering them real value, not just non-sense marketing tactics. Value relationships. Human brands value the people more than the dollar signs. Listen to other humans.

Non-Profits 167

Non-Profits Culture Values Marketing 167

Selfish Giving

DECEMBER 16, 2020

What is the best tactic to introduce our non-profit and the opportunity to potential sponsors? What is your recommendation for valuing our digital assets when pitching current partners in the new year? The bag is customizable, easy to use, and full of value for attendees. ?? Marketing Your Cause. They include: Q.

Non-Profits 130

Non-Profits Manufacturing Marketing Marketing 130

Nonprofit Marketing Guide

OCTOBER 25, 2011

Guest Post by James Vineburgh, PhD, Director of Research and Marketing at Converge Consulting. million non-profit organizations) face. They attend sporting events, wear hats with school logos, and value the personal and professional benefits that relate to their educational experience. James Vineburgh, Jr.,

Education 173

Education Education Non-Profits Participation and motivation 173

Nonprofit Tech for Good

JANUARY 29, 2022

It was this experience that gave Latham the idea to launch DonateStock , modernizing these transactions making it easier for donors to give and non-profits to receive. “We As DonateStock CEO, Steve Latham notes three main benefits to non-profits in accepting stock donations — and they might be surprising: 1. “So

Non-Profits 125

Non-Profits Education Education Nonprofits 125

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 14, 2024

Maximizing Operational Efficiency: How Non-Profits Can Benefit from Payroll Automation Revolutionizing Non-Profit Administration through Automated Payroll Systems In an era where operational efficiency is pivotal for non-profit organizations, payroll automation emerges as a transformative solution.

Non-Profits 52

Non-Profits Law Technology Management 52

Nonprofit Tech for Good

AUGUST 21, 2021

As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. The value of efficiency.

Non-Profits 133

Non-Profits Poverty Finance Health 133

Bloomerang

JUNE 3, 2021

Before the sweat starts to bead on your forehead like mine does when I’m more than 5 minutes into my virtual Camp Gladiator workout, I’m going to bust some email marketing myths. There are some really dangerous email marketing myths that could be hurting your fundraising efforts and donor relationships. .

Marketing 119

Marketing Marketing Fundraising Fundraising 119

Pam Moore

SEPTEMBER 14, 2018

No doubt there is value in saving time and improving results by learning from others who have already been down the path you are wanting to succeed at. It doesn’t and can’t give you everything you need to build out a social media, digital marketing, or branding strategy, plan, metrics or path to success for everything you do online.

Marketing 163

Marketing Marketing Technology Values 163

Selfish Giving

APRIL 10, 2017

Other high consumer traffic venues will fill the gap as evidenced in the rise of cause marketing among casual dining, gyms, yoga, golf courses and even gun ranges utilizing the "customer ask" model. Consumers increasingly distrust marketing. The giving buck isn’t going anywhere." - Rich Maiore, Vice President, For Momentum.

Retail 213

Retail Nonprofit governance and management Non-Profits Public and Nonprofit Management 213

The Charity CFO

DECEMBER 30, 2024

Supportive Work Environment: The organization prioritizes creating a workplace where employees feel valued and supported. Miller highlighted how Penn-Mar’s board, comprising leaders from major businesses, brings valuable insights and challenges the organization to operate with the same level of sophistication as for-profit entities.

Recruitment 52

Recruitment Retention Nonprofit governance and management Non-Profit Management 52

Pam Moore

SEPTEMBER 4, 2023

Oh the Places AI Can Go: A Marketing Journey with Dr. Seuss Buckle up, because we're about to take a wild and whimsical ride through the world of AI, guided by none other than the legendary Dr. Seuss! Your AI-driven marketing strategies should reflect the true essence of your brand. Add value, insight, and of course a sprinkle of soul!

Marketing 147

Marketing Marketing Technology Non-Profits 147

Nonprofit Marketing Guide

OCTOBER 21, 2014

Here’s Theresa’s take on some of our conversations about her newsletter — she describes it as a story on the value of listening, and how it made her newsletter more successful. This applies in every area of a non-profit communicator’s day-to-day. Guest Post by Theresa Casey of Kids Hope USA.

Non-Profits 185

Non-Profits Children Communication Advertising 185

NonProfit Quarterly

FEBRUARY 26, 2025

One reason was that data from a grantee, Carbon Tracker , indicated that in the next 20 years, renewables were likely to outperform fossil fuels, as carbon reduction commitments would lead fossil fuel companies to have stranded assets [that] would start to impair the profitability. So, what can mission-aligned market rate investing do?

Foundations 69

Foundations Environmental Management Non-Profits 69

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Marketing 148

Marketing Marketing Technology Universities 148

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Marketing 147

Marketing Marketing Technology Universities 147

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 9, 2021

For example, an investor might donate to an environmental protection non-profit for its socially responsible approach to ecological reform. In this case, the non-profit the investor is donating to shares similar values to the investor’s personal values and the values shared across companies in their portfolio.

Non-Profits 98

Non-Profits Philanthropy Values Environmental 98

Nonprofit Marketing Guide

OCTOBER 18, 2012

They have a very common pattern which is you have this outsider, this powerless person who is not really able to – who sees the world as broken and is not really able to live out their core higher values. In the for-profit world, Harley Davidson is the most well known. What do you think? Jonah Sachs: Yeah, there certainly can be.

Values 160

Values Non-Profits Food Marketing 160

The Volunteer Hub

JANUARY 27, 2021

For those who don’t know, gamification is the application of game principles and rewards into non-game contexts. As the value of a volunteer hour continues to rise ( $27.20 Many studies have demonstrated the value of gamification in both the for-profit and nonprofit sectors. Admin View – VolunteerHub.

Non-Profits 142

Non-Profits Retention Values Recruitment 142

Stanford Social Innovation Review

MAY 7, 2024

By Maoz (Michael) Brown Investors have a lot on their plates: inspecting quarterly reports, following market trends, meeting with management teams, sourcing deals, courting potential co-investors, and much more. We should pay special attention to market-rate investors, as this is the most logical comparison group for traditional investing.

Environmental 132

Environmental Non-Profits Finance Activism 132