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Two ‘Must-Read’ Columns

The Agitator

After citing evidence that giving increases happiness more than spending , and explaining the psychology involved, Arthur observes: “…the real magic of fund-raising goes even deeper than temporary happiness or extra income. It creates meaning. Donors possess two disconnected.

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Nonprofit Leadership Center Welcomes Two New Members to Board of Directors

NonProfit Leadership Center

Stacy has nearly 30 years of experience in foundation development and capacity building, grantmaking, programmatic design and nonprofit management. Stacy Baier.

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Using Research to Raise More Money

Nonprofit Marketing Guide

Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. She holds a master’s degree in Nonprofit Management from Washington University and has years of experience in nonprofit fundraising and management.

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From Scarcity to Inspiration: Rethinking the Value of Nonprofit Facilities

NonProfit Quarterly

Each nonprofit sector has its own version of this scarcity mindset. Nonprofit management is always prioritizing precious dollars: specific needs take priority over general wants; the tangible is more important than the intangible; and it can be challenging to think about the concerns of tomorrow until today’s crises are addressed.

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But Will It Make You Happy?

The Agitator

Well here’s another fascinating article about today’s consumer psychology. Tags: Don't Miss these Posts charities communications direct marketing fundraising nonprofit management nonprofits research social networking. Welcome to the schizophrenic economy.”. How else can you create experiences for your donors?

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Presenting A Passionate Fundraising Case

The Agitator

Writing strategy is carefully constructed along the lines of human decision-making psychology and neurology. Tags: Don't Miss these Posts Pushing the Creative Envelope You Deserve a Raise communications copywriting creativity direct mail direct marketing fundraising major donors nonprofit management planned giving.

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Creativity Killers

The Agitator

I’ve read heaps of academic literature and pop psychology on “creativity&# and where it comes from, whether it can be nurtured, what other traits are associated with it, etc. Thanks to Jeff Brooks at Future Fundraising Now for the pointer.