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Webinar: Using Email to Engage Activists, Cultivate Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) ocean waters. com , Inc.

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Dr. James explains why the feeling “People like me make gifts like this” is so powerful in major gifts fundraising

iMarketSmart

It also matches the universal hero story (monomyth).[4] One experiment in a law firm found a dramatic result. In another experiment,[13] students at a Swedish university were asked for a donation. Group 2 was told that 73% of university students in Sweden made the gift when asked. Oxford University Press.

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How Enhancing a Donor’s Moral Identity Can Advance their Donor Hero Story

iMarketSmart

More precisely, it’s a pro-social code.[3] 3] Pro-social actions benefit the group. It can support a shared pro-social code.[4] Thus, costly punishment can be a form of pro-social action.[5] Prosocial behaviors are actions that benefit others.… Princeton University Press. But it does connect.