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6-Figure Cause Marketing Grad Uses Pinups, QR Codes to Help Homeless

Selfish Giving

Maggie gets an A+ for her latest effort: a regional cause marketing program to support the Chatham-Savannah Authority for the Homeless, Inc. Hodges Management Company, which owns the local KFCs, KFC/TacoBells and DQ Grill & Chills, approached the Housing Authority about doing something to help the homeless this holiday season.

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Creating a Unique Value Proposition for Your Nonprofit (Part 2)

Nonprofit Marketing Guide

Yesterday and today, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). In part 1 of this two-part blog series, we covered the first few steps of creating a Unique Value Proposition statement. What is it and how do you get one?

Values 152
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Housing and Homelessness: Breaking Down Silos for Systems Change

Stanford Social Innovation Review

America’s homeless response system has been called “the emergency room of society,” conjuring images of a space where the focus is on urgent intervention—finding shelter or managing encampments—rather than trying to prevent crises from happening in the first place. Housing is the solution to homelessness.

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How Nonprofits Can Leverage Their Financial Relationships to Advance Justice

NonProfit Quarterly

Or think about a housing nonprofit realizing that its primary bank engages in predatory lending practices that push families into homelessness. Tools such as Bank.Green or the Global Alliance for Banking on Values can help mission-driven organizations identify values-aligned banks. These scenarios arent hypothetical.

Finance 121
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Creating a Unique Value Proposition for Your Nonprofit (Part 1)

Nonprofit Marketing Guide

Today and tomorrow, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). A unique value proposition (UVP) is an underutilized and really effective tool. Do you have a homeless shelter or “community home for those in crisis?”

Values 137
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Calling All Donors (and Would-Be Donors): The Vital US Nonprofit Sector Is Under Threat and Must Be Protected

NonProfit Quarterly

Three developments, in particular, worry me: a drop in rates of giving to nonprofits; widespread staff burnout; and an increasing effort to target nonprofits based on their missions and values. First, I would suggest that we desperately need a campaign to help educate Americans about the value of the nonprofit sector. We can volunteer.

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32 Rising Nonprofit Leaders Chosen for 2023 Certificate in Leadership

NonProfit Leadership Center

This person is valued by their peers and supervisors. A nonprofit organization hires a talented professional. They consistently meet or exceed job expectations. They are one of the most talented team members to come through the organization in the past few years. Naturally, they are promoted into a management role.