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Using Psychology in Nonprofit Marketing

Nonprofit Marketing Guide

My college journey went on to start with a major in sociology – the study of human social behavior, a natural fit for someone intrigued by the mind and social society. As nonprofit marketers, we are constantly using the laws of psychology and sociology, sometimes without even realizing it.

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For the Love of Humankind: End of Year Fundraising for Community impact

Nonprofit Marketing Guide

Each position uniquely plays a vital role in fundraising. So the real question that needs to be answered is: why are we in service to fundraise? Together, our organization’s marketing, fundraising and strategy should be grounded in the well-being of humanity. The answer should simply be “ For the love of humankind.” .

Sociology 164
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What is the Secret to Successful Grant Writing?

Blue Avocado

Grant writing, like any fundraising, is about match-making a donor’s interest in impact with your organization’s mission and outcomes. A client tried that a few months ago, producing 26 pages of good-looking but empty words and research citations that sounded great, but didn’t exist. David Patt from the National Assn.

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Is There An Inequality Tipping Point for Nonprofits?

Blue Avocado

But as climate change is manmade, it may have not just ecological but also sociological tipping points. As the planet heats up, the tundra thaws and oceans warm, ice floes will melt and forests will wither — leading to even hotter temperatures and ever more dramatic weather shifts, in a vicious cycle of catastrophe.

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Day in the Life of a Nonprofit Communicator – Stacy Harbaugh

Nonprofit Marketing Guide

Stacy has a Bachelor’s Degree in Sociology from Ball State University and studied Women’s Studies at Mankato State University. It is Midwest Environmental Advocates’ mission to support citizens’ efforts to protect public health and the environment using sound science and the law. to 12:00 p.m. – Check email.

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Is fundraising hurting itself?

Fundraising Coach

Today, the fundraising think tank Rogare published "Less Than My Job's Worth." In this important "green" paper - a paper created for discussion - Rogare's director Ian MacQuillin exams the questions "is fundraising a profession?" and "does it matter if fundraising isn't a profession?" So fundraising is a profession, right?

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Are we playing God? Economists continue to investigate motivations of donors

Fundraising Coach

And as fundraisers, I think it’s important to keep informed on this research and keep wrestling with how it should or shouldn’t impact our work. hour fundraising seminar you can learn from right at your desk! Tags: donor motivation philanthropy economists sociology giving 2. It feels downright manipulative.