Ann Green

OCTOBER 26, 2023

Let’s take a look at three areas where nonprofits can drive increased fundraising efficiency: staff retention, donor qualification, and campaign planning. By Chelsey Newmyer What first comes to mind when you think about increasing your nonprofit’s fundraising efficiency? Prioritization is a key part of efficient fundraising.

Fundraising 271

Fundraising Fundraising Retention Management 271

Selfish Giving

MARCH 5, 2025

Partners who dont feel connected and valued are less likely to renew or deepen their commitment. A newsletter creates ongoing touchpointsa way to consistently showcase impact, highlight success stories, and keep your value proposition top of mind. Its a relationship-building tool, where value compounds over time. Bottom line?

Marketing 147

Marketing Marketing Values Foundations 147

Bloomerang

OCTOBER 25, 2024

Donor retention on steroids – Make it monthly I implore you to make soliciting recurring donations a priority. Retention is a phenomenal 80 – 90% compared with under 20% for new one-time donors and just 45% when ongoing donors are added to the mix. Donor lifetime value skyrockets from 1.73 years to 8.08

Nonprofit Administration and Development 125

Nonprofit Administration and Development Public and Nonprofit Management Values Retention 125

Bloomerang

NOVEMBER 21, 2024

End of year is the most lucrative, high-stakes fundraising there is. A solid year-end fundraising plan can help! I’m here with an end-of-year timeline and fundraising communications calendar to make end-of-year fundraising as easy as pie. Just follow my timeline below to create your year-end fundraising plan!

Fundraising 111

Fundraising Fundraising Recruitment Retention 111

Bloomerang

AUGUST 9, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase your donor lifetime value. Promote bequests.

Values 134

Values Fundraising Fundraising Philanthropy 134

Bloomerang

JANUARY 30, 2025

More recently, the pandemic disrupted traditional fundraising models and reinforced a critical truth: nonprofits with diversified revenue streams were better positioned to adapt and sustain their missions. Nows the time to lean into fundraising and partnershipsnot to wait and see. Simplify sign-ups using one-click upgrade options.

Public and Social Policy 121

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Retention 121

Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support.

Social Enterprise 105

Social Enterprise Social Enterprise Participation and motivation Children 105

Bloomerang

MARCH 14, 2025

Introduction If you’re reading this blog post, you’re probably involved in fundraising in some capacity. What if your entire organizationnot just the development departmentfelt a sense of ownership and responsibility for fundraising success? Because when fundraising becomes a team effort, the results speak for themselves.

Finance 78

Finance Fundraising Fundraising Collaborations 78

Bloomerang

NOVEMBER 19, 2021

What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. Let’s take a look at how you can retain your peer-to-peer fundraisers! How are they helping?

Retention 131

Retention Fundraising Fundraising Recruitment 131

Ann Green

APRIL 14, 2022

As a fundraiser, you need to increase donor engagement , and the only way to do that is by tracking engagement metrics and monitoring your success. This article will show you four metrics for measuring donor engagement and tell you why they’re important for your fundraising team. . Effective donor engagement increases donor retention.

Participation and motivation 273

Participation and motivation Retention Values Activism 273

Bloomerang

FEBRUARY 5, 2025

Without it, donors can feel like transactional cash machines rather than valued partners in your mission. These layered acknowledgments create a comprehensive and memorable thank-you process, one that will separate you from your competitors and make your donors feel deeply valued.

Values 110

Values Retention Leadership Foundations 110

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

Retention 119

Retention Values Fundraising Fundraising 119

Affnetz

JUNE 1, 2023

6 Techniques to Boost New Donor Acquisition and Retention By Mike Crum It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. But, don’t overlook the incredible value of implementing a First-Time Donor Program. Here are 3 techniques you can use to acquire new donors today.

Retention 130

Retention Values Communication Education 130

Affnetz

JUNE 1, 2023

It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. There’s just so much noise in the world, particularly in Nonprofit fundraising, and using compelling stories helps relate your message to your donors in a way they can understand.

Retention 130

Retention Values Communication Education 130

Clairification

MARCH 27, 2023

While the customer, or donor, may not always be exactly “right,” it is imperative everyone in your organization recognizes and appreciates the value donors bring. Each person directly associated with your organization should value donors and implicitly or explicitly express that value with gratitude and appreciation.

Retention 114

Retention Retail Culture Philanthropy 114

Ann Green

JANUARY 20, 2025

The concept of relationship fundraising has been around for a while, even though its not always implemented. That includes fundraising appeals. If your giving is declining, you should have more success if you can move away from transactional fundraising and focus on building relationships. Generally, it happens way too often.

Energy 173

Energy Food Communication Fundraising 173

Candid

DECEMBER 11, 2024

Every medium you leverage to reach donors and prospectssocial media, email, fundraising pages, and website should be consistent. Prime moments for reactive giving are often turbulent, so ensure your fundraising technology offers a simple, seamless giving experience. Dont let your brand be an afterthought.

Retention 105

Retention Technology Education Education 105

Bloomerang

JUNE 3, 2022

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. Dear Charity Clairity, When you write “the average dollar retention is just 47%,” I’m not sure what that means.

Retention 116

Retention Leadership Values Fundraising 116

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Nonprofits with a high donor retention rate have long-term supporters who come back year after year.

Retention 98

Retention Philanthropy Associations Communication 98

Bloomerang

AUGUST 12, 2021

Do you know your organization’s donor retention rate? According to the Association of Fundraising Professionals’ 2020 Fundraising Effectiveness Project (FEP), only 43.6% As important as it is to pay attention to donor retention, it’s equally important to know how to “move the needle”—and we do. I’d bet not. .

Retention 116

Retention Nonprofit governance and management Finance Governance 116

Clairification

DECEMBER 5, 2024

The Problem: Failing to Plan for Retention If you dont start planning — right this minute! Donor retention rates are flat out abysmal. For over a decade the Fundraising Effectiveness Project has revealed alarmingly declining retention rates for donors at almost every level. Lets begin at the beginning.

Retention 57

Retention Values Communication Fundraising 57

Ann Green

SEPTEMBER 15, 2021

Your appeal letter should also have a personal salutation and not be addressed to Dear Friend or Dear Valued Donor. How much do you value this relationship if you can’t even use a person’s name? Monthly gifts can generate more revenue, give you a steady source of income throughout the year, and improve donor retention.

Fundraising 220

Fundraising Fundraising Food Values 220

The Charity CFO

FEBRUARY 19, 2025

The Power of Mission Clarity in Nonprofit Fundraising In this enlightening episode of A Modern Nonprofit Podcast, host Tosha Anderson engages in a thought-provoking conversation with Erin Straza, CEO and Chief Donor Engagement Strategist for nonprofits at ErinStraza.com. Erin begins by emphasizing the paramount importance of mission clarity.

Fundraising 52

Fundraising Fundraising Retention Donor Motivation 52

Ann Green

SEPTEMBER 5, 2024

Fundraising experts are mixed on whether this is a good idea. Your appeal letter should also have a personal salutation (first names are best) and not be addressed to Dear Friend or Dear Valued Donor. How much do you value this relationship if you can’t even use a person’s name? This is important.

Fundraising 185

Fundraising Fundraising Food Retention 185

NonProfit Leadership Alliance

JULY 2, 2024

Reviewal of Values, Mission, and Beliefs Core values, mission, and beliefs serve as the foundation of every nonprofit organization. Established nonprofits periodically review and reaffirm their values, mission, and beliefs to ensure alignment with their evolving priorities, community needs, and societal trends.

Public and Social Policy 209

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Culture 209

The Volunteer Hub

MARCH 7, 2022

With the value of a volunteer hour approaching $29 in 2022, now is the time to focus on retention and better utilize your existing volunteer contacts. Volunteer hours equate to the work of millions of full-time employees, making the value of volunteer labor over $284 billion. And what causes volunteers to leave? Personal Growth.

Retention 92

Retention Recruitment Public and Nonprofit Management Activism 92

Nonprofit Tech for Good

MARCH 8, 2024

By Abby Jarvise , writer, marketer, and speaker at Neon One – software built for small and midsize nonprofits to help them manage fundraising, communications, events, volunteers, and more. Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. The short answer is “no.”

Retention 106

Retention Technology Nonprofits Communication 106

NonProfit Leadership Alliance

OCTOBER 16, 2023

Much like you focus on donor retention, you also have to develop a plan for employee retention to ensure your team feels satisfied coming to work each day and upholding your mission. In this article, we’ll go over five tips to help your nonprofit nurture a flourishing work environment to keep employee engagement and retention high.

Leadership 232

Leadership Retention Nonprofits Nonprofit Leadership 232

iMarketSmart

OCTOBER 30, 2024

Over the last decade, I’ve had the privilege of learning from Bill Crouch , the founder of BrightDot and a fundraising expert with decades of experience. Let’s dive into how emotional intelligence can transform your fundraising efforts and why this playful question works wonders. That’s where emotional intelligence comes in.

Fundraising 52

Fundraising Fundraising Associations Retention 52

Bloomerang

JULY 26, 2024

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? And it cost $1.25

Fundraising 120

Fundraising Fundraising Retention Values 120

Marketing for the Modern Nonprofit

MARCH 6, 2025

With the right benefits and marketing strategies in place, you can cultivate a tight-knit community of familiar faces who will be the first to sign up for your events, participate in your fundraising initiatives, and speak out on behalf of your cause. Improving member retention. Enhancing your programs credibility.

Recruitment 59

Recruitment Retention Values Energy 59

Bloomerang

AUGUST 23, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Donors will run from fraud.

Culture 139

Culture Philanthropy Fundraising Fundraising 139

Ann Green

JULY 30, 2024

Whether you’re future-proofing your fundraisers by focusing on future giving initiatives or leveraging low-cost digital channels to acquire donors , your nonprofit can still inspire enough support to keep its operations going strong. Charitable giving saw a 2.1% Once you’ve collected and organized your supporter data, it’s time to analyze it.

Ethics 286

Ethics Donor Motivation Environmental Communication 286

iMarketSmart

FEBRUARY 5, 2025

If we had to pinpoint just one issue as having a greater influence on the future health of nonprofit fundraising especially major gifts but also at all other levels it would be donor relationships. Current Fundraising Report Card data shows an average lifetime value of over $77,000 for donors who give $5000 or more.

Retention 52

Retention Values Communication Leadership 52

Fundraising Coach

NOVEMBER 22, 2024

If you’ve worked in the nonprofit sector for some time, you know that your organization’s fundraising potential depends on its ability to understand and engage its donors. personal information such as interests, values, and family ties. Let’s dive in! What is prospect research, and how is it used?

Ethics 64

Ethics Values Production Retention 64

Nonprofit Tech for Good

MAY 16, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Remind your donors that they bring a unique value to your organization. Explain your motivation.

Participation and motivation 126

Participation and motivation Fundraising Fundraising Social Enterprise 126

Ann Green

JULY 19, 2023

It’s a great way to both boost revenue and your retention rate. By Philip Schmitz Acquiring recurring donors for your nonprofit can revolutionize your fundraising progress, helping you efficiently and effectively achieve your goals. Prioritize your donors’ interests to maximize your fundraising results.

Participation and motivation 244

Participation and motivation Non-Profits Medical Communication 244