Ann Green

OCTOBER 4, 2022

Yet, nonprofit organizations fail to recognize that and send everyone the same letter. I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. The retention rate for first-time donors is horrible.

Communication 284

Communication Retention Fundraising Fundraising 284

Ann Green

JANUARY 26, 2022

It raises your retention rate, too. The retention rate for monthly donors is an impressive 90%. That’s significantly higher than other retention rates. But your donors have agreed to that, so this shows they’re committed to your organization. Nonprofit Monthly Giving Programs Don’t Market Themselves.

Nonprofit Organizations 183

Nonprofit Organizations Nonprofit Organizations Retention Nonprofits 183

Ann Green

JANUARY 21, 2016

Now that you’ve sent your year-end appeal, take a look at your retention rate to see how well you did. A Guide to Donor Retention Poor retention rates are a chronic problem for nonprofit organizations, but it’s something you can fix. Reach out to your lapsed donors. How did you do? We can do better.

Retention 133

Retention Communication Nonprofit Organizations Nonprofit Organizations 133

Ann Green

MARCH 23, 2022

Here are a few Casablanca quotes that can apply to nonprofit organizations. One of the most important words in nonprofit communication is you. Hats off to them because most annual reports go heavy on organization-centered language. As fundraising expert Tom Ahern says, “You is glue.” Here’s looking at you, kid.”.

Nonprofit Organizations 168

Nonprofit Organizations Nonprofit Organizations Nonprofits Governance 168

Ann Green

JUNE 30, 2022

The mid-point of the year is always a good time to see if you’re meeting your fundraising and communications goals. In this continuous time of uncertainty, your fundraising may be down. Yes, we’re seeing Inflation and a possible recession , but that doesn’t mean you should stop fundraising. Donors will give if they can.

Retention 287

Retention Communication Fundraising Fundraising 287

NonProfit Leadership Alliance

APRIL 24, 2023

Text-to-donate, also known as text-to-give, has risen in popularity among nonprofits—and for good reason. As one of the easiest ways to boost revenue and connect with your supporters, text-to-donate can support your fundraising goals by simplifying the entire donation experience.

Nonprofit Organizations 162

Nonprofit Organizations Nonprofit Organizations Nonprofits Retention 162

Bloomerang

NOVEMBER 19, 2021

What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. Let’s take a look at how you can retain your peer-to-peer fundraisers! How are they helping?

Retention 114

Retention Fundraising Fundraising Recruitment 114

Ann Green

JANUARY 5, 2023

I’m sure your nonprofit continues to face challenges, but since the pandemic started many organizations were able to confront these challenges and make changes to the way they ran their programs and implemented their fundraising and communications. You must have fundraising and communications/marketing plans.

Retention 221

Retention Communication Finance Food 221

Ann Green

OCTOBER 12, 2023

Yet, nonprofit organizations fail to recognize that and send everyone the same messages. I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. The retention rate for first-time donors is terrible.

Retention 311

Retention Communication Nonprofit Organizations Nonprofit Organizations 311

Ann Green

JANUARY 10, 2022

I’m sure your nonprofit continues to face challenges, but since the pandemic started many organizations were able to confront these challenges and make changes to the way they ran their programs and implemented their fundraising and communications. You must have fundraising and communications plans. Have a plan in place.

Retention 211

Retention Nonprofits Communication Finance 211

The Agitator

OCTOBER 10, 2013

There’s little doubt in my mind that, when it comes to ‘retention’, the powers-that-be in most organizations will view any serious efforts to improve donor loyalty and commitment (retention) as disruptive. All organisms contain antibodies — cells in their immune systems that identify, attack and neutralize foreign objects.

Retention 95

Retention Nonprofit Organizations Nonprofit Organizations Fundraising 95

Ann Green

MARCH 3, 2020

In a recent Grow Repor t , fundraising expert Pamela Grow wrote about a time she had just started a new development job and the donors hadn’t been thanked for over eight months (yikes!). What nonprofit organizations should be saying is, “We’re lucky to have our donors.” If you don’t, it’s likely to be a short-term relationship.

Retention 300

Retention Communication Fundraising Fundraising 300

Ann Green

MARCH 16, 2022

Your nonprofit organization has gone through a lot and is continuing to navigate this ever-changing world. Don’t stop fundraising. Whatever is going on in the world, please don’t stop fundraising! Fundraising in Times of Crisis: What Helps Ukraine Most Right Now? Fundraising in a time of war: what should you do?

Fundraising 183

Fundraising Fundraising Communication Retention 183

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” ” It’s one of the hottest topics of discussion in the nonprofit sector. But what is donor retention?

Retention 93

Retention Philanthropy Associations Communication 93

Top Nonprofits

DECEMBER 1, 2023

While a strong retention strategy encompasses more than just pay and benefits, you may want to start by re-evaluating your compensation philosophy and approach with the help of an experienced compensation consultant. You may have worked with a consultant before to design a fundraising campaign or tackle tech issues.

Nonprofit Organizations 105

Nonprofit Organizations Nonprofit Organizations Retention Law 105

Ann Green

JANUARY 4, 2024

I also hope 2023 was a successful year for your nonprofit organization. If you’re a small organization, you may not have much luck pulling off a huge gala. If you’re a small organization, you may not have much luck pulling off a huge gala. Have a plan in place You must have fundraising and communications/marketing plans.

Retention 180

Retention Nonprofits Communication Finance 180

Ann Green

AUGUST 25, 2021

As summer wanes and we move toward fall, many nonprofit organizations are entering the busiest time of the year as they launch their year-end fundraising campaigns. I’m sure your nonprofit organization is still dealing with many challenges. One aspect of a good fundraising appeal is personalization.

Retention 172

Retention Production Nonprofit Organizations Nonprofit Organizations 172

The Volunteer Hub

MARCH 7, 2022

With the value of a volunteer hour approaching $29 in 2022, now is the time to focus on retention and better utilize your existing volunteer contacts. It’s no secret that a dedicated group of volunteers is an important cornerstone of many nonprofit organization. And what causes volunteers to leave? Personal Growth.

Retention 92

Retention Recruitment Public and Nonprofit Management Activism 92

Ann Green

SEPTEMBER 15, 2021

It also brings us to the start of the busiest time of the year for nonprofit organizations, especially if you’re doing a year-end appeal. Donation Page Best Practices For Nonprofits; Tips for Great Donation Pages. Fundraising Consultant Tom Ahern refers to this as letter writing by committee.

Fundraising 219

Fundraising Fundraising Food Values 219

Ann Green

SEPTEMBER 5, 2024

September also brings us to the start of the busiest time of the year for nonprofit organizations, especially if you’re doing a year-end appeal. Fundraising experts are mixed on whether this is a good idea. Fundraising Consultant Tom Ahern refers to this as letter writing by committee.

Fundraising 183

Fundraising Fundraising Food Retention 183

NonProfit Leadership Alliance

JUNE 5, 2024

In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.

Collaborations 211

Collaborations Public and Nonprofit Management Culture Leadership 211

Ann Green

AUGUST 11, 2020

Pandemic or not, we still have seasons and fall is traditionally fundraising season for nonprofit organizations. You can also use this for fundraising campaigns at other times of the year. You may have already set a goal for your year-end campaign in your 2020 fundraising plan and most likely that has changed.

Fundraising 187

Fundraising Fundraising Recruitment Retention 187

Ann Green

MAY 22, 2015

Make retention and relationship building part of your fundraising plan. Most nonprofit organizations rely on fundraising for the bulk of their revenue. You might think you can rest easy after a big fundraising campaign, but your work has just begun. In this age of automation, we need to be more personal.

Retention 187

Retention Communication Technology Fundraising 187

Ann Green

APRIL 20, 2015

You probably have a fundraising plan and maybe a donor relations plan, but it’s also important to have a thank you plan since you should spend just as much time thanking your donors as you do raising money. Nonprofit organizations spend a lot of time on their fundraising campaigns, but treat thanking donors as an afterthought.

Food 264

Food Communication Retention Fundraising 264

Nonprofit Tech for Good

OCTOBER 10, 2019

By Paige Kutliek , SEO Manager at GoFundMe ––a free fundraising platform for charities, people, and the causes you care about. To date, more than 50 million donors have given over $5 billion through the GoFundMe fundraisers. The public counts on nonprofit organizations to champion important issues and bring about positive change.

Nonprofit Organizations 99

Nonprofit Organizations Nonprofit Organizations Public and Nonprofit Management Nonprofits 99

Ann Green

JULY 2, 2024

The midpoint of the year is always a good time to see if you’re meeting your fundraising and communications goals. Your fundraising revenue may be down. We’re still in an uncertain economy, but that doesn’t mean you should stop fundraising. Never stop fundraising! Never stop fundraising! Always have a plan.

Retention 168

Retention Nonprofits Communication Fundraising 168

Ann Green

OCTOBER 16, 2024

Yet, many nonprofit organizations fail to recognize that and send everyone the same messages. I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. The retention rate for first-time donors is terrible.

Retention 176

Retention Communication Nonprofit Organizations Nonprofit Organizations 176

Ann Green

OCTOBER 24, 2022

It’s year-end fundraising time. Nonprofit organizations rely on year-end for a good chunk of their revenue. Maybe your fundraising appeals never seem to perform as well as you would like. Fundraising is hard and you can’t just send a bunch of generic appeals and hope the money comes in. Promote monthly giving.

Food 218

Food Retention Nonprofit Organizations Nonprofit Organizations 218

NonProfit Leadership Alliance

JULY 2, 2024

Established nonprofit organizations play a vital role in addressing social issues, driving positive change, and enriching communities. However, even organizations with a long history of impact must continue to evolve, adapt, and innovate to remain effective and relevant in a rapidly changing world.

Public and Social Policy 206

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Culture 206

Ann Green

OCTOBER 22, 2019

Year-end fundraising time is here. I get appeals from nonprofit organizations I don’t already support and many of these are generic and impersonal. But what’s even more annoying is receiving generic appeals from organizations I do support. The retention rate for first-time donors is abysmal. This is annoying.

Retention 182

Retention Poverty Law Communication 182

Ann Green

NOVEMBER 13, 2014

Nonprofit organizations tend to treat thanking their donors as an afterthought. But you need to spend just as much time thanking your donors as you do on fundraising. It’s often a welcome surprise and can raise retention rates among first-time donors. donor relations fundraising writing thank you'

Recruitment 246

Recruitment Retention Communication Fundraising 246

Ann Green

AUGUST 25, 2020

I’m sure your nonprofit organization has been dealing with many challenges over the last several months. If you haven’t been fundraising or have done very little of it, you’ll need to unless you have a good amount of reserve funding, which many organizations don’t. We need our nonprofit organizations to succeed.

Retention 146

Retention Culture Nonprofit Organizations Nonprofit Organizations 146

Ann Green

MAY 12, 2020

I write about monthly donors a lot because it’s an important part of nonprofit fundraising. If you’ve been fundraising during the COVID-19 outbreak, which you should be, you may be seeing some additional revenue. Don’t send your monthly donors a generic fundraising appeal. But your monthly donations should keep coming in.

Retention 191

Retention Communication Fundraising Fundraising 191

Ann Green

FEBRUARY 28, 2023

You’re probably familiar with the Ask, Thank, Report formula in fundraising. Organizations that follow that tend to be more successful. Done well, the ask, thank, report, repeat formula can help you raise more money, build relationships, and boost your retention rate. The Better Fundraising Co. If not, you should be.

Retention 194

Retention Food Fundraising Fundraising 194

Get Fully Funded

JANUARY 17, 2022

If you are trying to fundraise without an annual fundraising plan, you are trying to bake a pie with a lot of ingredients but no recipe. Do you really want to make fundraising so hard? Do you really want to make fundraising so hard? Can you do it? But… that either requires a good memory or a lot of guesswork.

Fundraising 134

Fundraising Fundraising Activism Retention 134

Ann Green

JANUARY 7, 2020

You can do the same for your nonprofit organization. . You must have a fundraising plan. If you haven’t made fundraising and communications plans yet, do that now! Take a look back at 2019 to see what worked and what didn’t in your fundraising and communications. Do’s and Don’ts for Your Annual Fundraising Plan.

Retention 130

Retention Non-Profits Communication Fundraising 130

Nonprofit Tech for Good

JANUARY 31, 2020

By Heather Mansfield , Editor-in-chief of Nonprofit Tech for Good and producer of the Global NGO Technology Report and the Global Trends in Giving Report. Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. A fun, new way to fundraise in 2020!

Fundraising 122

Fundraising Fundraising Technology Retention 122