Nonprofit Marketing Guide

DECEMBER 23, 2010

Here’s a little holiday surprise for you, courtesy of my friend, movie buff, and fundraiser extraordinaire, Rob Blizard. I suspect many of us will be watching some old movies on the holiday break, and Rob gives you his take on a few of them with fundraising at the core of their plots. Share your thoughts in the comments.

Fundraising 175

Fundraising Fundraising Ethics Public and Nonprofit Management 175

NonProfit Leadership Alliance

MAY 14, 2024

Whether you’re fundraising for an alumni/ae association or an animal shelter, external economic factors can greatly impact your campaign’s success. Decreased donation value. The value of your donations may also decrease during periods of high inflation. How can nonprofits mitigate its impacts? How about marketing costs?

Fundraising 130

Fundraising Fundraising Nonprofit Leadership Technology 130

The Agitator

OCTOBER 17, 2013

Commenting on Tom’s Ingredients of Retention Success post, Mazarine Treyz of Wildwoman Fundraising poses the intriguing question of whether retention of donors may possibly be related to an organization’s ability to retain its professional fundraisers. Look, I am a fundraising. Mazarine asks …. ”

Fundraising 104

Fundraising Fundraising Retention Nonprofit Management 104

The Agitator

JULY 6, 2014

Headlined, Nonprofit CEO Cashing In On Religious Freedom Campaign , the paper breathlessly announced that Michael (‘Mikey‘) Weinstein, CEO of the Military Religious Freedom Foundation (MRFF) fighting for separation of church and state, had been paid a salary equal to 47% of the organization’s income in 2012. The military.

Values 83

Values Nonprofit Management Foundations Management 83

Affnetz

JUNE 13, 2022

5 Principles to Help Guide your Donor Engagement & Fundraising. Donor Management & Engagement / By Mike Crum. When talking about donor engagement and fundraising is essential to talk about mindset – not a donor’s mindset YOUR mindset. Fundraising is an inspiration business and your mindset can help you stay inspired.

Energy 130

Energy Fundraising Fundraising Philanthropy 130

The Agitator

APRIL 13, 2014

She recommended one improvement that would unfailingly yield higher lifetime value from any nonprofit’s donors. And it ain’t brain surgery, although it could well require a change to your fundraising mindset and priorities. Debbi’s recommendation? Prompt thank you’s. How big a difference will this make?

Retention 105

Retention Fundraising Fundraising Nonprofit Management 105

The Agitator

OCTOBER 1, 2013

Yesterday I asked you as a fundraiser to consider: Are you a valued guide to your donors, or simply a nuisance paparazzi? He forwarded a recent piece he’d written titled: How are you managing the Donor Journey? How are you managing the Donor Journey? So here’s Tony’s piece.

Fundraising 98

Fundraising Fundraising Retention Nonprofit Management 98

Clairification

APRIL 25, 2024

Get on the Pathway to Passionate Philanthropy, Not Forgettable Fundraising In Part 1 I laid out why philanthropy inspires, and fundraising tires. Fundraising must be done, of course, but there’s something about how it’s too often practiced that turns too many people off. It’s the “fund” part of the word.

Philanthropy 109

Philanthropy Fundraising Fundraising Values 109

Blue Avocado

NOVEMBER 12, 2024

. — Gary McGeough from Bristol Organizations Committed Team Players, Capable of Collaborating Effectively I seek individuals who are genuinely passionate about our mission and show a strong belief in our values and goals. What we ask of board members (evangelize, door-opening, peer-to-peer fundraising, etc.)

Ethics 106

Ethics Nonprofit governance and management Collaborations Children 106

Affnetz

FEBRUARY 11, 2023

Seth Godin’s Advice for Nonprofit Fundraisers: Overcome the Dip F undraising-campaign-management/ By mikecrum Seth Godin’s Advice for Nonprofit Fundraisers: Overcome the Dip Nonprofit fundraising is definitely a profession for optimists. How do you stay resilient and motivated? Let’s unpack this!

Fundraising 130

Fundraising Fundraising Energy Associations 130

Affnetz

JANUARY 20, 2023

How Do You Get Nonprofit Board Members to Fundraise? Fundraising Campaign Management / By Mike Crum First off, when you recruited board members – did you tell them they would have to be involved in fundraising? Chances are, you’ve got 2 to 3 board members doing all the fundraising work.

Fundraising 130

Fundraising Fundraising Recruitment Philanthropy 130

Fundraising Report Card

MARCH 28, 2024

Knowing how to use your accurate data – that’s the secret to making informed decisions and sustaining your fundraising growth.

Nonprofit Management 59

Nonprofit Management Management Fundraising Fundraising 59

The Agitator

MARCH 13, 2013

As much as Roger and I bemoan a lack of innovation today in fundraising, without question there are plenty of ‘lessons learned’ that all fundraisers should seriously consider before launching into change for change sake. It’s a stimulating list, covering most aspects of fundraising. This is Tom's #1.

Fundraising 109

Fundraising Fundraising Retention Finance 109

Affnetz

FEBRUARY 27, 2024

Nonprofits often find themselves juggling multiple software tools to manage their development efforts, board management, donor relationships, peer-to-peer fundraising , and volunteer management. In this blog, we’ll explore the essentials of nonprofit software management and compare Affnetz with Bloomerang.

Public and Nonprofit Management 130

Public and Nonprofit Management Non-Profits Nonprofit Management Management 130

The Agitator

NOVEMBER 3, 2011

Re-orient toward longer term measures of fundraising performance. Look at long-term values. With retention rates in the dumper too few nonprofits really understand that a 10% improvement in retention results in a 200% improvement in lifetime value. Develop a more integrated approach to fundraising.

Fundraising 107

Fundraising Fundraising Philanthropy Retention 107

Ann Green

APRIL 15, 2021

Training your nonprofit team is more important than ever. Methods and operations are changing daily, whether that’s for accounting and tax-filing , fundraising, program delivery, or any of the dozens of other functions in your organization. . If you regulate the flow, you get full value from the water when it all goes down the tube.

Education 210

Education Education Universities Nonprofits 210

The Agitator

JULY 15, 2010

On Tuesday Tom alerted us to Convio’s Benchmark Report on Online Fundraising for 2009. This fundraising index reports revenue trends on a monthly basis for 1,787 nonprofits representing $399 million in 12 month online revenue. Today Blackbaud is out with another new Index – The Blackbaud Index of Online Giving. Just click here.

Fundraising 84

Fundraising Fundraising Retention Nonprofit Management 84

NonProfit Leadership Alliance

JANUARY 10, 2025

While your team might have the right nonprofit management skills , they can only do so much on their own. Your tools are the foundation of your nonprofits operations. Easy reporting generates insights on fundraising performance to make data-driven decisions and showcase impact to stakeholders.

Technology 193

Technology Public and Nonprofit Management Nonprofits Nonprofit Leadership 193

Nonprofit Fixer

MAY 22, 2024

A world-class on-demand course - 25+ video modules - Access for 12 months ($700 value). 35+ done-for-you tools, templates, and cheat sheets so you can solve problems faster ($1000 value). Certificate of completion for your resume to demonstrate your competency in nonprofit management (Priceless).

Nonprofit Leadership 111

Nonprofit Leadership Leadership Values Nonprofits 111

NonProfit Leadership Alliance

OCTOBER 24, 2023

Her journey included roles in fundraising and staffing at organizations including ALSAC/St. “The program equipped me with a depth and breadth of nonprofit knowledge, experience, and best practices. During our conversation, Anjelica had some great advice to emerging professionals entering the nonprofit sector.

Nonprofit Leadership 246

Nonprofit Leadership Leadership Universities Education 246

NonProfit Leadership Center

DECEMBER 13, 2022

To succeed in today’s competitive grant writing environment, fundraisers and nonprofit professionals must practice and master critical skills to develop winning proposals. Money & Mission: How Fundraisers Can Build Stronger Relationships With Finance — February 16. Nonprofit Management Series (Begins in February).

Nonprofit governance and management 229

Nonprofit governance and management Finance Governance Culture 229

The Agitator

MARCH 20, 2011

I’ve been fiddling around with a list of favorite fundraising metrics … the fewest numbers I would most like to know about my/your donors to judge my/your direct marketing fundraising performance. First-year retention rate for new donors, by acquisition media (The linchpin of future value).

Fundraising 89

Fundraising Fundraising Retention Recruitment 89

The Agitator

JANUARY 8, 2013

Partly because he sets the future strategy for a company that provides fundraising tools and data for nearly 30,000 nonprofits, but also because he’s a calm, thoughtful guy who participates in and supports some important thought leadership in our sector. Marc is the CEO of Blackbaud. His views are important.

Non-Profits 96

Non-Profits Fundraising Fundraising Public and Nonprofit Management 96

Nonprofit Tech for Good

MAY 5, 2022

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . Fundraising expense is one place where this manifests. Fundraising success is required to support what you do! . How to Best Illustrate ROI.

Nonprofits 132

Nonprofits Management Nonprofit Management Activism 132

NonProfit Leadership Alliance

APRIL 17, 2024

In the heart of Nashville ’s nonprofit sector , you can find Nicole Olivia Rose, CN P ( Certified Nonprofit Professional ). F rom Education to Nonprofit Management Nicole’s interest in public service began in high school, where her involvement in the Youth Volunteer Corps sparked her passion.

Public and Nonprofit Management 246

Public and Nonprofit Management Medical Nonprofit Leadership Universities 246

The Agitator

SEPTEMBER 21, 2011

Using this conceptual approach, with its targeting and intervention tactics, a typical nonprofit can look to increase its revenue by $200,000 over three years for every 1000 donors moved from low to high commitment. Unless of course you’re already holding on to all the donors you need.

Values 73

Values Retention Communication Fundraising 73

Affnetz

MARCH 14, 2024

Introduction: In today’s fast-paced world, nonprofits are constantly seeking innovative solutions to streamline their operations and amplify their impact. Traditionally, organizations have turned to established CRM ( Customer Relationship Management ) platforms like Salesforce to address these needs.

Nonprofits 130

Nonprofits Management Production Nonprofit Management 130

Affnetz

DECEMBER 6, 2022

Nonprofit Board Give, Get or Get Off? Nonprofit management software / By Mike Crum. Some Nonprofit boards have a give, get, or get off policy and their Nonprofits are suffering because of it. Here are some suggestions and examples of activities that can help you take a more Community Based Fundraising approach: .

Public and Social Policy 130

Public and Social Policy Public and Nonprofit Management Recruitment Nonprofits 130

NonProfit Leadership Alliance

MAY 23, 2024

It’s essential to communicate the value of these investments to stakeholders to shift the narrative and recognize that strategic overhead spending is crucial for achieving long-term mission impact. Overhead is defined as a “percentage of a charity’s expenses that goes to administrative and fundraising costs” (Guidestar, 2014).

Public and Social Policy 234

Public and Social Policy Nonprofit Administration and Development Nonprofit governance and management Public and Nonprofit Management 234

Nonprofit Marketing Guide

SEPTEMBER 7, 2016

The report, which compiles data from nonprofits with revenues of under $2 million, provides a number of interesting findings, including: The best way to ensure fundraising success is to have a plan. 4 out of 10 board members are active in fundraising in any significant way. Where Can You Improve?

Retention 154

Retention Recruitment Universities Management 154

The Agitator

AUGUST 8, 2012

Too many direct response fundraisers, many of whom should know better, continue to resort to acquisition techniques that only serve to camouflage the erosion and dry rot destroying long-term donor performance and value. Increasing donor loyalty by 10% today, increases lifetime value of the fundraising database by up to 200%.”.

Fundraising 84

Fundraising Fundraising Retention Manufacturing 84

Anedot

NOVEMBER 4, 2024

The position requires a versatile leader with exceptional communication and interpersonal skills, and the ability to lead and implement development and fundraising efforts that ensure financial sustainability. Lead fundraising initiatives, including donor development, corporate sponsorships, grant writing, and fundraising events.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Nonprofit governance and management Public and Social Policy Public and Nonprofit Management 52

Affnetz

MARCH 2, 2024

Introduction In the dynamic world of nonprofit management, where every dollar and every minute counts, the need for efficient and comprehensive software solutions has never been more crucial. In evaluating the landscape of nonprofit software solutions, the comparison between DonorPerfect vs Affnetz in 2024 is pivotal.

Public and Nonprofit Management 130

Public and Nonprofit Management Nonprofit Management Management Production 130

The Agitator

MARCH 12, 2013

Some nonprofit fundraisers squeeze so hard on price that it’s enough to make a Hong Kong jeweler cry. By focusing on pressing out pennies on price they’ve lost sight of what really matters — increasing net income and value. Best Strategic/Fundraising Consultancy …?? Best Special/Challenge Events Partner …??

Fundraising 90

Fundraising Fundraising Finance Recruitment 90

Affnetz

APRIL 16, 2024

With features like online voting, task management, and document sharing, board members can collaborate more effectively, make informed decisions, and stay engaged in the organization’s mission. However, there are several free options available that can provide a solid foundation for efficient board management.

Management 245

Management Nonprofit governance and management Public and Nonprofit Management Nonprofit Administration and Development 245

The Agitator

JUNE 25, 2013

.” She goes on to discuss a variety of situations where, in deference to sacred cows, “nonprofits choose their own interests over what is best for their supporters” Recommended reading! So, within the organization, a fundraiser should be a constant voice questioning the efficacy of programs.

Fundraising 72

Fundraising Fundraising Nonprofit Management Management 72

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising. Nonprofits can embrace AI.

Fundraising 98

Fundraising Fundraising Ethics Participation and motivation 98