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Fundraising Marketing Technology 
Ann Green
FEBRUARY 15, 2023
Explore three technology tools that can level up your grant fundraising efforts. By Carl Diesing Alongside moves management and capital campaigns, grant fundraising is one of the most intricate fundraising activities that a nonprofit organization will undertake.
330 
NonProfit PRO
JUNE 7, 2023
As a nonprofit leader, staying informed about technology has become increasing difficult.
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Forecasting Failures Are Costly: Heres How To Fix Them
The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis
What Your Financial Statements Are Telling You—And How to Listen!
NonProfit PRO
MAY 18, 2023
As a nonprofit leader, staying informed about technology has become increasing difficult.
244 
NonProfit PRO
OCTOBER 3, 2023
Last week, Amazon and Anthropic announced a strategic collaboration that will bring together their respective industry-leading technology and expertise in safer generative artificial intelligence (AI). Learn more about the strategic collaboration between Amazon and Anthropic and specifically how it can help you advance mission impact.
246 
NonProfit PRO
JUNE 20, 2023
Joshua Meyer, vice president of marketing at Bloomerang, will be presenting “Leveraging Technology to Improve Donor Rates” at this year’s inaugural BridgeTECH. We spoke to Meyer to get a sneak peek at his presentation.
246 
Nonprofit Tech for Good
FEBRUARY 23, 2025
By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Ready to take your fundraising to the next level?
118 
NonProfit Leadership Alliance
DECEMBER 4, 2024
AI can help your team with many aspects of fundraising and management —as long as you leverage it strategically. Fundraising appeal creation so you can craft tailored requests that each donor will be receptive to. Marketing tools like your website builder, email marketing platform, and social media content calendar.
130 
NonProfit Hub
MARCH 25, 2025
The Resilient Nonprofit: A Technology Roadmap for Navigating Uncertainty 2025 has come roaring in with a wave of uncertainty for nonprofits. Similarly, five years ago this month nonprofits faced a surge of uncertainty amid lockdowns and global pandemic that put many traditional fundraising strategies on ice. Every dollar counts.
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Nonprofit Tech for Good
MARCH 31, 2025
Technology alone doesnt create connectionit only provides the infrastructure. Instead of waiting for members to engage, make it easy: Use technology to facilitate real-time conversations. Is technology enhancing connections, or just housing static content? ” So what goes wrong?
65 
NonProfit PRO
JUNE 15, 2023
Emily Courville, of The Humane Society of the United States, will be presenting “Machine Learning for Nonprofit Marketers: Find the Right Constituents and Fuel Your Fundraising” at this year’s inaugural BridgeTECH.
246 
NonProfit Leadership Alliance
JANUARY 10, 2025
Easy reporting generates insights on fundraising performance to make data-driven decisions and showcase impact to stakeholders. Integrations allow seamless connectivity with other tools, like email marketing platforms, for streamlined workflows and unified operations. Check that your site supports fundraising in your country, too.
193 
NonProfit PRO
SEPTEMBER 1, 2022
But here’s one thing you might have overlooked: How will you use technology to improve your year-end fundraising? You’re thinking about things like when you’ll get started, how many communications you’ll send and through what channels and what will be the focus of your messages.
278 
NonProfit PRO
OCTOBER 2, 2023
If you’re looking for ways to improve your fundraising results, one highly effective approach is to use marketing automation. With the right marketing automation tools and the right approaches, you can personalize your donors' experiences.
286 
NonProfit Leadership Alliance
APRIL 3, 2025
Your fundraisers should strive to make this happen, even when it comes to gaining revenue for major projects. One short-term, low-cost fundraiser is a crowdfunding campaign. However, these fundraisers are also a major commitment for your nonprofit, and you shouldnt host one without understanding why and how these campaigns function.
130 
Nonprofit Tech for Good
MARCH 9, 2025
By Shannon Whitehead , Content Strategist at Neon One a software that connects nonprofits with the technology and resources that empower them to build a community of generosity. 2) Dig Into the Details As with any fundraising campaign, there are logistics to consider with a P2P campaign. How will you keep track of results?
Ann Green
FEBRUARY 11, 2025
Mobile Giving Campaigns The future of fundraising is mobile, with a growing number of donors using their smartphones to find new nonprofits, complete transactions, and tell their friends about their experiences. Thats what makes mobile giving campaigns so successfulthese fundraisers make contributing convenient for donors.
165 
NonProfit PRO
JULY 26, 2023
In this episode of The NonProfit Voice Tech Series, Abigayle Tobia, vice president of philanthropy at Verland, and Erik Tomalis, chief evangelist and director of business development at Virtuous, join Mark Becker, editorial advisory board member for NonProfit PRO, to discuss how marketing automation can simplify tasks.
246 
NonProfit Leadership Center
APRIL 15, 2024
Technology is critical to every nonprofit’s success, yet many of today’s leaders represent non-technical functions, like marketing, programs, fundraising, and operations. Keeping up with emerging trends across the digital landscape and discerning what’s imperative from what may be a distraction, can be a challenge.
130 
Nonprofit Marketing Guide
JANUARY 12, 2022
Or perhaps, you had hoped for more budget for technology or additional staff that you did not get. Even more exciting – it’s time to start to think about where to get the best ROI on your marketing dollars. . Below, we have compiled a list of areas to prioritize when planning your marketing investments. Make it a movement.
154 
Nonprofit Tech for Good
OCTOBER 22, 2021
The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. From a list of 32 digital marketing and fundraising tools, survey respondents were asked to select the 10 they found most effective.
124 
NonProfit PRO
JUNE 1, 2023
NonProfit PRO, in collaboration with the Direct Marketing Association of Washington (DMAW) and the Association of Fundraising Professionals, Washington, D.C. AFP-DC) is excited to announce the launch of BridgeTECH, an event designed to empower nonprofits with cutting-edge technology solutions.
258 
Nonprofit Marketing Guide
APRIL 12, 2023
Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. And rightly so. That’s certainly not a small number.
233 
Nonprofit Tech for Good
JUNE 1, 2021
The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.
134 
NonProfit PRO
NOVEMBER 3, 2023
Papers are wanted by November 10th for the 19th Annual Bridge to Integrated Marketing & Fundraising Conference! Share your insights with fellow professionals and contribute to the collective brilliance of the event as you become part of shaping the future of marketing, fundraising and technology in the nonprofit sector.
246 
Bloomerang
MARCH 14, 2025
Introduction If you’re reading this blog post, you’re probably involved in fundraising in some capacity. What if your entire organizationnot just the development departmentfelt a sense of ownership and responsibility for fundraising success? Because when fundraising becomes a team effort, the results speak for themselves.
77 
Nonprofit Marketing Guide
FEBRUARY 10, 2023
Is that love you’re feeling or just a response to the most helpful articles, posts, and tips for nonprofit marketers? a new report on nonprofit technology, Instagram quotes you can use, Valentine’s Day memes and more. Jeff Brooks talks about what happens when fundraisers make up stories about their donors.
184 
iMarketSmart
MARCH 5, 2025
If your traditional fundraising methods no longer yield the desired results, you need Fundraising Automation. The firms cornerstone engagement fundraising platform uses cutting-edge tracking technologies to help fundraisers zero-in on and effectively cultivate donors that are most likely to deliver large, major or legacy gifts.
52 
Ann Green
SEPTEMBER 8, 2020
Personalization in your nonprofit’s marketing strategies is an important way to build relationships with your supporters to support long-term fundraising goals. Personalized marketing is key for nonprofit success, especially when it comes to donor communications. Employ preferred marketing channels. By Gerard Tonti.
156 
Top Nonprofits
MARCH 12, 2025
As you plan the fundraising events on your nonprofits calendar this year, you likely have questions about which formats will attract the largest audience: in-person, virtual, or hybrid. Virtual and hybrid events absolutely still have a place in the nonprofit fundraising world. Consider fundraising auctions, for example.
52 
NonProfit Leadership Alliance
JUNE 13, 2023
You’ve got a date and venue booked for your nonprofit’s upcoming fundraising event. Finding sponsors to boost your event’s fundraising power. Read on for tips and strategies for finding and securing sponsors for your best fundraiser yet. They’re a win-win!
210 
The NonProfit Times
JANUARY 6, 2025
TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. Auman will oversee operations, information technology, and client experience. Founding President Steven Bushee is moving into the CEO role.
52 
NonProfit Quarterly
DECEMBER 3, 2024
Based on a survey of 250 nonprofits, including foundations, international NGOs, public charities, higher education institutions, and health and human services organizations, the report states that 44 percent of nonprofits surveyed said they use the technology for forecasting, budgeting, and payment automation.
Bloomerang
JANUARY 14, 2025
According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Chances are, if youre a nonprofit professional, youre curious about how mobile giving can improve your nonprofits fundraising efforts. Take stock of your fundraising programs.
105 
Nonprofit Tech for Good
JUNE 4, 2022
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. That brings us to the state of nonprofit fundraising today. For a clearer picture of the sector, let’s look at some of the best nonprofit fundraising methods out there — encompassing a range of old and new methods.
141 
NonProfit PRO
NOVEMBER 13, 2023
Whether you’re in marketing, fundraising, HR or IT- Artificial Intelligence (AI) and Machine Learning (ML) are changing the game for nonprofits of all sizes. Yes, the sector is already using AI/ ML, but many solutions are now able to help you scale faster and smarter.
239 
Ann Green
JULY 30, 2024
Whether you’re future-proofing your fundraisers by focusing on future giving initiatives or leveraging low-cost digital channels to acquire donors , your nonprofit can still inspire enough support to keep its operations going strong. However, make sure you have the right tools and technology in place to capture these metrics.
286 
NonProfit Leadership Alliance
MAY 14, 2024
Whether you’re fundraising for an alumni/ae association or an animal shelter, external economic factors can greatly impact your campaign’s success. How about marketing costs? There are plenty of free nonprofit marketing and fundraising tools you can try. Financial Technology Advancement What is it?
130 
NonProfit PRO
JUNE 8, 2023
Debbie Snyder, group vice president of sales and marketing at StratusLIVE, will be presenting “Automation Versus Artificial Intelligence: What’s What?” We spoke to Snyder to learn more about her, the impact of nonprofit technology and a sneak peek at her presentation. at this year’s inaugural BridgeTECH.
244 
Nonprofit Marketing Guide
MARCH 9, 2022
We had a marketing team nearing 30 people, our own in-house print shop, photo studio, plentiful project budgets, and regular tech upgrades. I was suddenly faced with aging technology and a budget under $5,000 – including printing costs. Not to mention the weekly happy hours and fully stocked snack bar just for our department.
154 
NonProfit PRO
MAY 5, 2021
In this episode of The NonProfit Voice, Nhu Te, editor-in-chief of NonProfit PRO, is joined by Dan Clasgens, digital marketing supervisor at Disabled American Veterans, and Chris Dingus, senior client success manager at Hustle.
246 
iMarketSmart
NOVEMBER 13, 2024
You’ve heard of marketing automation, and you’ve likely heard of fundraising automation too. And if you’re like many nonprofits, you might even believe you’re using fundraising automation. And if you want to supercharge your major gifts fundraising, learn how to incorporate the advanced stuff too. It’s not built for that.
52 
Nonprofit Tech for Good
MAY 25, 2024
By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Below, you’ll get a primer to set you up for better fundraising in the future.
83 
iMarketSmart
FEBRUARY 18, 2025
If your traditional fundraising methods no longer yield the desired results, you need Fundraising Automation. Since then, he has advised thousands of nonprofits on how to implement and benefit from marketing and technology solutions to qualify, cultivate, and prioritize supporters for mid-level, major, and planned gifts.
52 
NonProfit PRO
AUGUST 16, 2022
When it’s time for new software for your nonprofit, you’ll need to know how much the technology will cost. However, with custom offerings and additional fees, determining the true cost can get complicated. Here are nine critical things to consider.
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