Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit email marketing can be complicated!

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Nonprofit Marketing Guide

AUGUST 2, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. August 5: The Seven Styles of Nonprofit Writing Master Class with Kivi Leroux Miller. Rachel D’Souza-Siebert joins us tomorrow for a post about Community Centric Fundraising. Online Training: The Annual All-Access Training Pass.

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Nonprofit Marketing Guide

JUNE 11, 2024

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Let’s tackle this using cards from the Nonprofit Communications Strategic Planning Card Deck. The post A Basic Nonprofit Marketing Strategy, Outlined appeared first on Nonprofit Marketing Guide (NPMG).

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Nonprofit Marketing Guide

JANUARY 10, 2024

and I found myself gravitating towards Communications, Media Studies, and yes – Marketing. As nonprofit marketers, we are constantly using the laws of psychology and sociology, sometimes without even realizing it. But they are also strong marketing tools. Then, practicality kicked in (gotta pay those college loans!),

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NonProfit PRO

OCTOBER 3, 2023

IT leaders across a broad range of industries celebrated this announcement, and today we invite nonprofit marketing and fundraising leaders to join in. Learn more about the strategic collaboration between Amazon and Anthropic and specifically how it can help you advance mission impact.

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NonProfit PRO

AUGUST 7, 2023

Social media has transformed the fundraising landscape for nonprofits, providing opportunities for organizations to connect, engage, and rally support from their audience. Here’s how you can optimize your digital marketing efforts this giving season.

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NonProfit Leadership Alliance

MARCH 22, 2023

Written by: Doug Scott Reading Time: 5 minutes Nonprofit video stories have the power to evoke an emotional response in prospective donors and compel them to act on behalf of your cause. In fact, studies have shown that 57% of people who watch fundraising videos go on to make a donation. Adopt a multichannel marketing strategy.

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Nonprofit Marketing Guide

MARCH 28, 2024

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. This is your nonprofit marketing professional development home online— that’s it.

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NonProfit PRO

JUNE 15, 2023

Emily Courville, of The Humane Society of the United States, will be presenting “Machine Learning for Nonprofit Marketers: Find the Right Constituents and Fuel Your Fundraising” at this year’s inaugural BridgeTECH.

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NonProfit PRO

MARCH 7, 2024

When connecting with your audience, remember millennials and Gen Zers make up most of the population. Gamifying outreach can engage them.

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NonProfit PRO

JUNE 7, 2023

As a nonprofit leader, staying informed about technology has become increasing difficult.

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Nonprofit Marketing Guide

MAY 8, 2024

Working in nonprofit marketing and communication teaches us many things, but perhaps most importantly, that we’re all in this together. We strive to advance our missions with limited budgets and manpower, juggling multiple priorities and often battling misconceptions about the value of good marketing.

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NonProfit PRO

MAY 18, 2023

As a nonprofit leader, staying informed about technology has become increasing difficult.

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Nonprofit Marketing Guide

JANUARY 6, 2022

Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. We’ve also learned a great deal by coaching and mentoring hundreds of nonprofit communicators over the last decade.

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NonProfit PRO

OCTOBER 19, 2023

What do marketing and fundraising leaders need to know about the cloud? The cloud powers many of today’s most vital fundraising and marketing tools and strategies, yet 96% of nonprofit leaders self-identify as being at the beginning of their cloud journey. Simply put, a lot!

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NonProfit PRO

JUNE 13, 2022

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

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NonProfit PRO

JULY 26, 2023

In this episode of The NonProfit Voice Tech Series, Abigayle Tobia, vice president of philanthropy at Verland, and Erik Tomalis, chief evangelist and director of business development at Virtuous, join Mark Becker, editorial advisory board member for NonProfit PRO, to discuss how marketing automation can simplify tasks.

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Nonprofit Marketing Guide

OCTOBER 15, 2020

Today Tony Martignetti joins us to talk about marketing your bequests program. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations. In every case, your goal is to start a long-term conversation, so make your marketing materials warm, factual, sincere, and straightforward.

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Nonprofit Marketing Guide

SEPTEMBER 1, 2022

In my nonprofit communications and marketing coaching work with nonprofits large and small, I’m often asked this question: What should be in our nonprofit’s marketing strategy ? . So then the question becomes, “Can you create a marketing plan without a strategic plan?”

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Nonprofit Tech for Good

NOVEMBER 28, 2024

Nonprofit marketers and fundraisers spend all year focused on inspiring others to give and the holiday season is a good time to show your appreciation. 1) A Prayer for Grant Funding Candle [$36] Sold by Cognitive Surplus : Perfect for fundraisers and grant writers who have spent hours writing and re-writing grant proposals.

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NonProfit PRO

FEBRUARY 2, 2022

In 2022, nonprofits need to leverage online marketing tools and strategies to spread the word about their events. This fundraising event marketing guide is filled with tips, tricks, and ideas on how to use social media to promote your next event and convert followers to engaged attendees. Download Your Copy.

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Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event.

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NonProfit Leadership Alliance

SEPTEMBER 29, 2023

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. Even for nonprofits lucky enough to have healthy budgets, it’s often the most misunderstood function.

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Affnetz

AUGUST 11, 2023

15 best Peer-to-Peer fundraising software for Nonprofits 15 best Peer-to-Peer fundraising software for Nonprofits / By Mike Crum Regardless of what you call it, peer-to-peer fundraising is here to stay. This method of fundraising can help your Nonprofit save time, and optimize its operations.

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Nonprofit Marketing Guide

AUGUST 4, 2021

Early in my nonprofit career, I learned that the job of a fundraising professional was securing resources to achieve a financial goal that would serve my employer. So, what does it look like to begin transforming your development practice in the context of community centric fundraising ? Collaborative Fundraising.

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Nonprofit Marketing Guide

JANUARY 27, 2023

It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. It’s time for Mixed Links… Learn How to Strategically Integrate Artificial Intelligence Into Your Nonprofit.

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Nonprofit Marketing Guide

SEPTEMBER 8, 2023

Anyway, no time to dwell on that as we have the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have a new directory of nonprofit consultants of color, how to avoid a shadowban on Instagram, lots of website and SEO tips, and more.

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NonProfit PRO

JULY 1, 2021

Multichannel marketing is all about choice. Smaller nonprofit organizations often rely too heavily on one channel for their fundraising efforts — in most cases, email. It is important for the simple reason that you must be where your donors are to engage with them. It is not hard to guess why. Email is quick, easy and cheap.

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Nonprofit Marketing Guide

APRIL 7, 2023

Let’s wrap it up with the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI vs Humans, optimistic nonprofits, how to define your target audience and more. It’s time for Mixed Links… Here are 12 Ways to Use ChatGPT and Other AI Tools for Fundraising.

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Nonprofit Marketing Guide

SEPTEMBER 1, 2023

Let’s kick it off with the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have Instagram Reels news, storytelling techniques, social media post ideas, and more It’s time for Mixed Links… Here are Five Steps to More Creative Marketing.

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NonProfit PRO

JANUARY 24, 2023

The future’s looking bright for fundraising, but the rapidly upcoming generational shift has a lot of nonprofits looking to the future. Focusing on the traditional donor profile isn’t going to work going forward — which is why future-proofing your fundraising should be No. 1 on your priority list.

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NonProfit PRO

SEPTEMBER 8, 2022

Sylvia Hopkins Hanneman from Make-A-Wish International shares her thoughts on how nonprofits can use high-quality and actionable data to strategically maximize the impact of their global marketing programs and enhance fundraising outcomes. Click here to learn more.

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Nonprofit Marketing Guide

MAY 12, 2023

Epcot The weather is heating up and so are the articles, posts, and tips for you nonprofit marketers out there. This week we have a replacement for Elon Musk, LinkedIn insights, AI prompts for marketers, how to use your phone for video, and more. Not sure how to make the most out of AI as a marketer?

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Nonprofit Marketing Guide

APRIL 21, 2023

Ready for the most helpful articles, posts, and tips for nonprofit marketers? This week we have some bad fundraising news, Twitter changes, how to avoid email blacklists, and more. It’s time for Mixed Links… Donations Decline for the First Time Since 2012, Fundraising Effectiveness Project Data Shows.

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Nonprofit Marketing Guide

JULY 23, 2021

Welcome to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week I found lots of email marketing tips (including more on the Apple update), logo ideas, how to add your podcast to Facebook and more. Not sure why that email marketing matters anyway?

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Nonprofit Marketing Guide

OCTOBER 7, 2021

When I’ve trained nonprofits on social media over the years, I told them they had to have at least a minimal presence on Facebook. That’s the one type of content that many nonprofits still struggle with. Many nonprofits in the U.S. The post Is Facebook Now Optional for Nonprofits? You have options.

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Nonprofit Marketing Guide

JANUARY 13, 2023

Ready to read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have top fundraising blogs, Google AdWords help, tips on creating evergreen content and more. Hubspot has 25 Nonprofit Marketing Statistics for 2023. Use Google Ads?

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