Nonprofit Marketing Guide

JUNE 10, 2011

Nancy and I will be together in Seattle on Thursday next week for the Total Focus Nonprofit Marketing Plan Workshop. And for those donors who have stopped giving lately, check out Pamela Barden’s post at Fundraising Success, Fire Up the Lapsed-Donor Reactivation Machine! The May Nonprofit Blog Carnival is up.

Marketing 178

Marketing Marketing Nonprofits Management 178

Candid

MARCH 26, 2025

For most people working in nonprofit development, fundraiser is a role theyve evolved intoas a part of their job as a nonprofit leader, or because they discovered they were good at raising money. Dont lose sight of your own values when you fundraise, says Rasmussen. Heres what they had to say.

Fundraising 52

Fundraising Fundraising Collaborations Values 52

Nonprofit Marketing Guide

DECEMBER 23, 2010

Here’s a little holiday surprise for you, courtesy of my friend, movie buff, and fundraiser extraordinaire, Rob Blizard. I suspect many of us will be watching some old movies on the holiday break, and Rob gives you his take on a few of them with fundraising at the core of their plots. Share your thoughts in the comments.

Fundraising 175

Fundraising Fundraising Ethics Public and Nonprofit Management 175

NonProfit Leadership Alliance

MAY 31, 2024

These individuals have been selected for their passion, innovation, and unwavering dedication to the core principles of nonprofit management. About the Nonprofit Training Program This nonprofit training program is a six-month cohort designed to move social sector leaders to their next level of leadership.

Nonprofit Leadership 182

Nonprofit Leadership Leadership Foundations Nonprofits 182

Nonprofit Marketing Guide

DECEMBER 10, 2014

In the last post, I talked about some of the basic metrics that nonprofit organizations could start measuring regularly in order to track donors to ensure that the donor base grows over a period of time. Somya Qureshi is the Marketing & Fundraising Ninja at NonprofitNinja.org. Lapsed Donors.

Communication 230

Communication Associations Advertising Leadership 230

The Agitator

SEPTEMBER 10, 2013

Attention all you introverted marketer/fundraisers out there. better marketers and fundraisers. communications fun fundraising nonprofit management premium' You’re vindicated. It’s not true that you don’t like people. Or you’re a bunch of aloof nerds. OK, well some of you might be!

Fundraising 102

Fundraising Fundraising Energy Nonprofit Management 102

The Agitator

JULY 15, 2014

In Part 7 of our Barriers to Growth series, I noted that the inability or unwillingness to take a hard and realistic look at an organization’s fundraising potential represents a significant barrier to meaningful growth.

Fundraising 103

Fundraising Fundraising Nonprofit Management Management 103

Bloomerang

JANUARY 14, 2025

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Chances are, if youre a nonprofit professional, youre curious about how mobile giving can improve your nonprofits fundraising efforts. Take stock of your fundraising programs.

Nonprofits 105

Nonprofits Technology Food Management 105

Ann Green

FEBRUARY 15, 2023

Explore three technology tools that can level up your grant fundraising efforts. By Carl Diesing Alongside moves management and capital campaigns, grant fundraising is one of the most intricate fundraising activities that a nonprofit organization will undertake.

Technology 330

Technology Management Nonprofits Foundations 330

NonProfit Leadership Alliance

MAY 14, 2024

Whether you’re fundraising for an alumni/ae association or an animal shelter, external economic factors can greatly impact your campaign’s success. How can it affect nonprofits? How about marketing costs? There are plenty of free nonprofit marketing and fundraising tools you can try. Operational efficiency.

Fundraising 130

Fundraising Fundraising Nonprofit Leadership Technology 130

The Agitator

APRIL 13, 2014

And it ain’t brain surgery, although it could well require a change to your fundraising mindset and priorities. Debbi’s recommendation? Prompt thank you’s. How big a difference will this make?

Retention 105

Retention Fundraising Fundraising Nonprofit Management 105

Affnetz

JANUARY 24, 2023

Six Steps to Build Your Nonprofit’s Email Fundraising Program Fundraising Campaign Management / By Mike Crum Building a successful fundraising email program can be an effective way to boost your organization’s donations. Best wishes with your email marketing program! You've got get the email opened!

Fundraising 130

Fundraising Fundraising Universities Management 130

Affnetz

FEBRUARY 11, 2023

Seth Godin’s Advice for Nonprofit Fundraisers: Overcome the Dip F undraising-campaign-management/ By mikecrum Seth Godin’s Advice for Nonprofit Fundraisers: Overcome the Dip Nonprofit fundraising is definitely a profession for optimists. People in the market talk to each other.

Fundraising 130

Fundraising Fundraising Energy Associations 130

The Agitator

JULY 23, 2013

Like it or not, far too many folks judge a charity by its cost of fundraising and ‘overhead’ From regulators to the media, from charity watchdogs to far too many nonprofit boards — and even some fundraisers themselves — the false metric of ‘cost of fundraising’ has created a big mess of misunderstanding.

Fundraising 99

Fundraising Fundraising Nonprofit Management Management 99

The Agitator

NOVEMBER 12, 2013

With November almost half gone, there’s not much we can timely advise regarding your year-end marketing/fundraising program. Acquisition communications direct marketing Don''t Miss these Posts fundraising marketing metrics media usage nonprofit management nonprofits online fundraising social networking premium'

Marketing 84

Marketing Marketing Nonprofit Management Management 84

The Agitator

APRIL 8, 2013

“What differentiates great fundraising from the average, good or poor?” ” These are the questions Professors Adrian Sargeant and Jen Shang set out to answer in a year-long study aptly titled: Great Fundraising. ‘Great Fundraising’ is defined not in absolute money terms but in terms of massive growth.

Fundraising 109

Fundraising Fundraising Culture Retention 109

Nonprofit Marketing Guide

JUNE 17, 2011

The power of humor in nonprofit marketing is vastly under-rated. Kerri also shared a ton of great examples of how nonprofits are using humor in marketing, advocacy, and fundraising, so if you are interested in connecting with your supporters via a laugh, get the All-Access Pass and check out the recording.

Nonprofit Management 182

Nonprofit Management Marketing Marketing Management 182

The Agitator

MAY 14, 2014

Building on Drayton Bird’s blog, Five shocking lessons from a lifetime in marketing , Jeff Brooks added some fundraising spin of his own with 5 things you wish you already knew. Jeff inspired me to think more specifically about basic marketing mistakes fundraisers make. Best practice’ is good enough.

Fundraising 86

Fundraising Fundraising Retention Nonprofit Management 86

The Agitator

FEBRUARY 13, 2014

Chuck Longfield, founder of Target Analytics and chief scientist at Blackbaud, is one of my favorite fundraising analysts and observers. direct marketing Don''t Miss these Posts donor retention fundraising legacy marketing loyalty nonprofit management planned giving telemarketing You Deserve a Raise premium'

Fundraising 84

Fundraising Fundraising Retention Nonprofit Management 84

The Agitator

MARCH 13, 2013

Here’s a classic marketing question: When do I imitate versus when do I innovate? As much as Roger and I bemoan a lack of innovation today in fundraising, without question there are plenty of ‘lessons learned’ that all fundraisers should seriously consider before launching into change for change sake.

Fundraising 109

Fundraising Fundraising Retention Finance 109

NonProfit Leadership Alliance

JANUARY 10, 2025

While your team might have the right nonprofit management skills , they can only do so much on their own. Your tools are the foundation of your nonprofits operations. Easy reporting generates insights on fundraising performance to make data-driven decisions and showcase impact to stakeholders.

Technology 193

Technology Public and Nonprofit Management Nonprofits Nonprofit Leadership 193

Affnetz

APRIL 23, 2024

Nonprofit Donor Management Software | Top 10 Premium Solutions / By Bala Guntipalli Introduction: Buying nonprofit donor management software can be tough, but this blog helps you understand the criteria and sort through the top players in the market.

Management 244

Management Public and Nonprofit Management Nonprofit Administration and Development Nonprofits 244

Affnetz

MARCH 14, 2024

Introduction: In today’s fast-paced world, nonprofits are constantly seeking innovative solutions to streamline their operations and amplify their impact. Traditionally, organizations have turned to established CRM ( Customer Relationship Management ) platforms like Salesforce to address these needs.

Nonprofits 130

Nonprofits Management Production Nonprofit Management 130

The Agitator

DECEMBER 11, 2012

Fundraisers face a similarly long-term financial problem, although there’s no December 31 st deadline. That’s why I urge you to read Steve McLaughlin’s post — Are We Approaching the Fundraising Cliff? We didn’t do so well this year because people gave to the presidential campaigns and less to nonprofits. Not an excuse.

Fundraising 104

Fundraising Fundraising Retention Leadership 104

NonProfit Leadership Center

DECEMBER 13, 2022

To succeed in today’s competitive grant writing environment, fundraisers and nonprofit professionals must practice and master critical skills to develop winning proposals. Money & Mission: How Fundraisers Can Build Stronger Relationships With Finance — February 16. Nonprofit Management Series (Begins in February).

Nonprofit governance and management 229

Nonprofit governance and management Finance Governance Culture 229

Nonprofit Marketing Guide

OCTOBER 12, 2022

When it comes to fundraising, we often strive to use storytelling and tugging of heartstrings to appeal to potential donors. Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. But there is a science behind doing this well.

Voluntary Action 143

Voluntary Action Public and Nonprofit Management Universities Psychology 143

Get Fully Funded

OCTOBER 13, 2022

There are many ways you can use text-to-give to improve your fundraising strategy. Consider incorporating these tactics to maximize support for your nonprofit: Select a Text-to-Give Provider. Use Text-to-Give in Fundraising Events. Incorporate Text-to-Give in Ambassador Fundraising.

Fundraising 98

Fundraising Fundraising Disaster Relief Marketing 98

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 21, 2020

Attracting P2P Fundraisers: 5 Tips to Boost Your Results. P2P fundraising is an effective way to raise money and strengthen relationships, but it must start with a solid team of volunteers! Even as we begin wrapping up an incredibly challenging year for the nonprofit sector, there’s no time to rest. Learn more with our tips.

Recruitment 98

Recruitment Fundraising Fundraising Participation and motivation 98

Nonprofit Tech for Good

MAY 5, 2022

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . Fundraising expense is one place where this manifests. Fundraising success is required to support what you do! . How to Best Illustrate ROI.

Nonprofits 132

Nonprofits Management Nonprofit Management Activism 132

The Agitator

NOVEMBER 6, 2013

Editor’s Note: This guest post by international fundraiser Francesco Ambroghetti was triggered by our piece, Your Call Is Important To Us. accountability charities communications fundraising legacy marketing nonprofit management nonprofits online fundraising planned giving You Deserve a Raise premium'

Nonprofit Management 103

Nonprofit Management Management Communication Fundraising 103

NonProfit Leadership Alliance

OCTOBER 24, 2023

Her journey included roles in fundraising and staffing at organizations including ALSAC/St. “The program equipped me with a depth and breadth of nonprofit knowledge, experience, and best practices. During our conversation, Anjelica had some great advice to emerging professionals entering the nonprofit sector.

Nonprofit Leadership 246

Nonprofit Leadership Leadership Universities Education 246

Nonprofit Marketing Guide

FEBRUARY 28, 2012

How do nonprofit administrators and fundraisers incorporate privacy as a process, in working with clients and donors? David Schulz, CIPP/US, is a privacy professional who has been a nonprofit manager and director for thirty years, initially in marketing and media relations, then fundraising and leadership.

Nonprofit Administration and Development 184

Nonprofit Administration and Development Law Ethics Nonprofits 184

Get Fully Funded

JULY 18, 2022

Having the right tools in your fundraising toolkit makes your life easier. And your fundraising more productive! It takes an entrepreneurial heart to start a nonprofit, fundraising and marketing skills to grow it, and leadership skills to manage it. Is my nonprofit’s logo clear and easy to read?

Fundraising 116

Fundraising Fundraising Food Activism 116

Nonprofit Marketing Guide

FEBRUARY 19, 2010

I recommend their free and their paid services and they provide an incredible amount of top-notch communications and fundraising training to nonprofits for free. It’s a nonprofit itself, founded by AOL , Cisco , Time Warner Foundation , and Yahoo! March 23: Getting Your Nonprofit Started with Social Media.

Communication 170

Communication Children Fundraising Fundraising 170

Affnetz

AUGUST 7, 2023

Free And Affordable Nonprofit Software Solutions Free And Affordable Nonprofit Software Solutions / mike crum Free and Affordable Nonprofit CRM, Donor Management, Fundraising, Stakeholder Engagement Software Solutions Nonprofits are infamous for tight budgets.

Nonprofit Administration and Development 130

Nonprofit Administration and Development Nonprofits Management Production 130

Affnetz

MARCH 2, 2024

Introduction In the dynamic world of nonprofit management, where every dollar and every minute counts, the need for efficient and comprehensive software solutions has never been more crucial. In evaluating the landscape of nonprofit software solutions, the comparison between DonorPerfect vs Affnetz in 2024 is pivotal.

Public and Nonprofit Management 130

Public and Nonprofit Management Nonprofit Management Management Production 130

Affnetz

FEBRUARY 27, 2024

Nonprofits often find themselves juggling multiple software tools to manage their development efforts, board management, donor relationships, peer-to-peer fundraising , and volunteer management. In this blog, we’ll explore the essentials of nonprofit software management and compare Affnetz with Bloomerang.

Public and Nonprofit Management 130

Public and Nonprofit Management Non-Profits Nonprofit Management Management 130