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How a Homeless Shelter Used Facebook Live Video to DOUBLE Results on Giving Tuesday

Nonprofit Marketing Guide

The world’s most popular social networking site announced major changes to its newsfeed algorithm, changes that would see most nonprofits organic page reach plummet even further. I was left wondering – would any tactic nonprofits used in 2017 work anymore? It humanizes your nonprofit. Tell us more in the comments.

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From Kosovo to America, This Causepreneur Wears His Heart on a Tee

Selfish Giving

OBS is leveraging the billion dollar custom tee shirt industry to create a brand new fundraising stream for charity and nonprofit organizations. They also sponsor the Halopreneur board on Pinterest, which is additional content for my next book “Fundraising for Businesses: 40 New (and Improved!)

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How to Raise Funds for a New Nonprofit

Get Fully Funded

And that means you have to figure out how to fundraise for your new venture. Should you start a GoFundMe or turn to a Facebook fundraiser? Here’s something to keep in mind, starting now: self-funding a nonprofit is not sustainable. To fully fund your mission, you have to become a fundraiser. Where do you start?

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Seven Steps to Overcoming the Fear of Calling Potential Funders

Nonprofit Marketing Guide

In my fundraising work with smaller nonprofit organizations, the number one thing I see hindering our grantwriting projects is staff members’ fear of calling potential foundation funders to introduce the organization and to inquire about the possible fit of project(s) with the funder’s interests.

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Appeal Letter Do’s and Don’ts

Ann Green

The Best Fundraising Appeal Opening Lines. 4 Unique Openings to Get Your Fundraising Appeals Read. I receive many appeal letters from organizations I don’t support. If I already give to homelessness prevention organizations, you could say you know ending homelessness is important to me. You don’t know me.

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The Beginner’s Guide to Writing the Perfect Fundraising Letter

Get Fully Funded

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Take a look: So, what does it take to get your fundraising letter right so you can raise thousands through the mail, even if this is your first mailing or if your last letter was a total flop?

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Making Your Messages Stand Out is More Important than Ever

Ann Green

Your nonprofit organization needs to continue communicating regularly with your donors. Here are some examples of how to make a fundraising request, thank your donors, and share an update, in separate messages of course. Your fundraising request needs to be specific and straightforward. Keep it short. Choose kindness.