Foundations Governance Marketing 
Selfish Giving
OCTOBER 11, 2011
Last week I was meeting with a friend and talking cause marketing, of course. He explained he had recently seen a cause marketing promotion between the Arthritis Foundation and Massage Envy and thought it was a great partnership. People often overate what I call “Garanimal” cause marketing. More on that soon.
Ann Green
NOVEMBER 26, 2024
After all, to build up your organization, you first need a solid foundation! These guidelines govern how your team members handle your organization’s funding as they perform their daily tasks. Grants: Government grants, foundation grants, marketing grants. Investments : Endowments, stocks, bonds, cryptocurrency.
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NonProfit Quarterly
DECEMBER 4, 2024
The economy should not exist merely to serve markets or maximize profits or even gross domestic product (GDP); it should work to uplift human flourishing, equality, and shared prosperity. Government intervention can create meaningful change, but as the above examples illustrate, that change can often be for the worse.
NonProfit Quarterly
NOVEMBER 20, 2024
While governments, foundations, educators, and unions typically focus on job placements as key to improving people’s economic stability, they often overlook individuals who cannot commit to traditional employment schedules. For one, directly or indirectly, the government is usually the biggest employer of flexible labor in any area.
NonProfit Quarterly
FEBRUARY 12, 2025
They were initially marketed to wealthier urbanites, who wanted the advantages of individual homeownership without all the responsibilities it entailed. In 1951, the groups came together to create the United Housing Foundation. By contrast, in market-rate co-ops, the sale price is uncapped.
Candid
OCTOBER 16, 2024
Relying on one-time events or mass marketing efforts One-time events such as auctions, galas, and raffles are expensive to produce and almost always result in limited return on investment. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters. Fundraising mistake #2.
Stanford Social Innovation Review
MARCH 6, 2025
For example, only a handful of the nearly 200 US Giving Pledge signatories have giving organizations (foundations or otherwise) with more than 50 staff. They typically draw government, business, and NGOs into their operations, often with the goal of scaling and sustaining change.
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