Nonprofit Marketing Guide

FEBRUARY 10, 2015

I came across an old group photo the other day when I was cleaning out some of my files — a picture of me with about 20 other reporters and editors who had gathered at the University of Maryland for a 4-day training session on how to cover nonprofits. What does this mean for nonprofit communicators? Quite a bit.

Public and Nonprofit Management 221

Public and Nonprofit Management Communication Universities Philanthropy 221

NonProfit Leadership Center

JANUARY 26, 2024

The Nonprofit Leadership Center is pleased to welcome four new board members to our dynamic board of directors : Lisa L. Brody is the chief strategy officer for the Foundation for a Healthy St. As a career nonprofit leader and current member of the philanthropic sector, I am honored to serve on the NLC Board. Brody, Esq.,

Nonprofit Leadership 276

Nonprofit Leadership Leadership Nonprofit Administration and Development Nonprofit governance and management 276

Bloomerang

JANUARY 30, 2025

Nonprofits are no strangers to uncertaintywhether from economic downturns, environmental disasters, shifting donor priorities, or changes in government policy. Despite the challenges these moments of uncertainty present, they also show just how adaptable and strong the nonprofit sector is.

Public and Social Policy 121

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Retention 121

Candid

MARCH 31, 2025

As the nonprofit sector seeks ways to continue its work in the face of ongoing challenges, volunteers may come to play a larger role. How do volunteers advance nonprofits missions? Volunteers are an integral part of the work nonprofits do, not only supporting their day-to-day operations but driving their core missions.

Public and Nonprofit Management 90

Public and Nonprofit Management Recruitment Leadership Education 90

Selfish Giving

JANUARY 8, 2025

I want to help more small and mid-size nonprofits excel in their corporate outreach and execution. The Nonprofits That Will Lose Out, According to ChatGPT Party City Party City sells co-branded pink accessories and decorations during Halloween, donating 10% of the retail sales price to Susan G. Partnership Notes 1.

Retail 130

Retail Children Food Public and Nonprofit Management 130

Bloomerang

DECEMBER 18, 2024

Homelessness affects over 650,000 Americans, yet these individuals often remain hidden from public view. For nonprofit professionals serving rural communities, building strong donor relationships starts with clear communication about local needs and measurable outcomes. Nonprofit professionals need distinct strategies for each setting.

Homelessness 105

Homelessness Public and Nonprofit Management Education Education 105

Get Fully Funded

FEBRUARY 27, 2025

Launching a new nonprofit is an exhilarating feeling. And that means you have to figure out how to fundraise for your new venture. Should you start a GoFundMe or turn to a Facebook fundraiser? Here’s something to keep in mind, starting now: self-funding a nonprofit is not sustainable. But big goals cost big money.

Nonprofits 98

Nonprofits Public and Nonprofit Management Foundations Homelessness 98

NonProfit Quarterly

DECEMBER 3, 2024

Image credit: Andrea Piacquadio on Pexels Eighty-two percent of nonprofits say they’re using artificial intelligence (AI), with financial tasks being the most commonly reported use. The next most common use of AI, cited by 36 percent of nonprofits, was for program optimization and impact assessment.

Nonprofit Administration and Development 122

Nonprofit Administration and Development Finance Public and Nonprofit Management Ethics 122

Nonprofit Marketing Guide

JANUARY 21, 2020

I was recently contacted by Julianne Buck, executive director of the Community Foundation of Grundy County about the Monthly Nonprofit Writing Prompts I send. Guest Post by Julianne Buck of the Community Foundation of Grundy County. I run a community foundation and it’s difficult to briefly explain what we do.

Nonprofit governance and management 285

Nonprofit governance and management Public and Nonprofit Management Foundations Governance 285

NonProfit Leadership Alliance

JULY 2, 2024

Established nonprofit organizations play a vital role in addressing social issues, driving positive change, and enriching communities. In this article, we explore the seven stages of development that established nonprofits often navigate as they strive for excellence in advancing their mission and serving their constituents.

Public and Social Policy 209

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Culture 209

NonProfit Leadership Alliance

JANUARY 10, 2025

While your team might have the right nonprofit management skills , they can only do so much on their own. Your tools are the foundation of your nonprofits operations. To help you out, we will cover six essential tools every nonprofit should have in 2025. But how do you know what the right tools are?

Technology 193

Technology Public and Nonprofit Management Nonprofits Nonprofit Leadership 193

NonProfit Leadership Alliance

APRIL 17, 2024

In the heart of Nashville ’s nonprofit sector , you can find Nicole Olivia Rose, CN P ( Certified Nonprofit Professional ). F rom Education to Nonprofit Management Nicole’s interest in public service began in high school, where her involvement in the Youth Volunteer Corps sparked her passion.

Public and Nonprofit Management 246

Public and Nonprofit Management Medical Nonprofit Leadership Universities 246

Nonprofit Marketing Guide

NOVEMBER 16, 2023

Editorial style guide or brand book, whatever you call it, your nonprofit will benefit from written documentation about how the content you create should look and sound. The Types of Nonprofit Style Guides Cheat Sheets: Maybe you just need a simple one- or two-pager summarizing the most important points you want everyone to implement.

Race and Ethnicity 252

Race and Ethnicity Public and Nonprofit Management Nonprofits Health 252

Ann Green

APRIL 29, 2024

Is your nonprofit poised for long-term growth? Check out these future-proof nonprofit fundraising strategies based on today’s top philanthropic trends. As a nonprofit professional, you know this all too well and likely implement all kinds of cost-saving and efficiency-boosting practices into your work.

Fundraising 177

Fundraising Fundraising Public and Nonprofit Management Foundations 177

NonProfit Leadership Alliance

AUGUST 20, 2024

Nonprofit professionals know the implications of overhead and may be nervous to disclose just how much they spend on these operational expenses. However, we’re here to explain the importance of nonprofit overhead and debunk prominent overhead myths. What are nonprofit overhead costs?

Nonprofit Administration and Development 196

Nonprofit Administration and Development Nonprofit Leadership Leadership Nonprofits 196

Nonprofit Tech for Good

JULY 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold. It’s very difficult to find a new media manager that encapsulates all the skills listed below. Creative Thinking.

Management 111

Management Public and Nonprofit Management Nonprofits Technology 111

NonProfit Leadership Alliance

AUGUST 31, 2023

In the nonprofit world, donor-advised funds are on everyone’s minds as they continue to gain popularity with supporters. But what exactly are donor-advised funds, and why should you care as a nonprofit professional ? The donor then “advises” their DAF provider by requesting for grants to go to specific nonprofits or causes.

Public and Nonprofit Management 219

Public and Nonprofit Management Nonprofits Foundations Nonprofit Leadership 219

Nonprofit Marketing Guide

SEPTEMBER 15, 2016

When the first Salvation Army bell ringers start setting their kettles outside of local shopping malls, their chiming bells seemingly send a signal to editors and reporters that they should be covering what’s happening in their nonprofit community. Has your nonprofit achieved an important milestone with its work?

Public and Nonprofit Management 215

Public and Nonprofit Management Nonprofits Philanthropy Foundations 215

NonProfit Leadership Alliance

JULY 10, 2023

Written by: Michael Ash, Ma, CNP, PCM, PMP Reading Time: 5 minutes In the wake of the COVID-19 pandemic, nonprofit organizations face unprecedented challenges, from transitioning to remote work models to addressing economic hardships, new challenges in fundraising, and community struggles.

Retention 187

Retention Psychology Public and Nonprofit Management Nonprofit Leadership 187

Blue Avocado

DECEMBER 10, 2024

Know what they fund and what matters most to them and know who you are as a nonprofit and what your funding priorities are. Alice Rossignol, Nonprofit Consultant Avoid AI Shortcuts and Put Yourself in the Donor’s Shoes Some suggest grant writing can be done by AI. Know your prospective funder in depth!

Sociology 97

Sociology Nonprofit governance and management Public and Nonprofit Management Children 97

Stanford Social Innovation Review

DECEMBER 5, 2024

The multiracial, multiethnic group of about 50 people—including heads of family foundations, institutional philanthropy, funder collaboratives and intermediaries, donor organizers, and advisors to wealthy donors—nodded and snapped in support. After all, there is no reason to push back so hard against a losing team.

Philanthropy 111

Philanthropy Public and Social Policy Leadership Collaborations 111

Candid

AUGUST 15, 2024

The number one request Candid gets from nonprofits is for support with fundraising, whether they’re looking for training, resources, or general help navigating the complexities of keeping their nonprofit in good financial shape. We also share free books about year-end fundraising strategies. What can fundraisers do?

Fundraising 105

Fundraising Fundraising Public and Nonprofit Management Nonprofits 105

Ann Green

MAY 28, 2020

In the wake of COVID-19, nonprofits everywhere are rapidly adopting virtual fundraising strategies if they hadn’t already shifted to an online platform. In addition to mastering the most effective online fundraising practices , organizations should turn their focus to optimizing their donation forms to break through the clutter.

Public and Nonprofit Management 237

Public and Nonprofit Management Foundations Fundraising Fundraising 237

Affnetz

JULY 10, 2023

How do Nonprofits make money By mikecrum Here’s a question that is often asked in many contexts – as a Development Director frustrated with the lack of revenue coming into a Nonprofit, as a new board member to a nonprofit, or perhaps you just posed it as a Google search phrase: How Do Nonprofits Make Money? Let’s unpack!

Social Entrepreneurship 130

Social Entrepreneurship Nonprofit governance and management Entrepreneurship Public and Nonprofit Management 130

Stanford Social Innovation Review

DECEMBER 17, 2024

Segal Family Foundation, a trust-based funder focused on social justice in Africa, has approached leadership this way for more than a decade. Schlosser also found it helpful to project-manage her departure, knowing that founders naturally feel intertwined with the organizations they build and can develop sticky feet.

Leadership 103

Leadership Nonprofit governance and management Public and Nonprofit Management Culture 103

Get Fully Funded

OCTOBER 29, 2023

Fundraising in a small nonprofit can be tough. Since today is Halloween, let’s look at the top 10 scary things about fundraising in a small nonprofit, especially when you’re the one in charge. Speak in public. Lots of nonprofit leaders are pleasers. Lots of nonprofit leaders are pleasers.

Public and Nonprofit Management 105

Public and Nonprofit Management Fundraising Fundraising Nonprofits 105

Get Fully Funded

OCTOBER 26, 2022

Deciding to start a new nonprofit is the beginning of an incredible journey. But once you see your nonprofit’s impact, the hard work will all be worth it. In this guide, we’ll help you make sure you’re on the right track in getting your new nonprofit up and running. Take steps to incorporate your nonprofit.

Finance 98

Finance Management Public and Nonprofit Management Nonprofits 98

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Fundraising 137

Fundraising Fundraising Nonprofits Public and Nonprofit Management 137

Ann Green

MAY 28, 2024

Partnerships with organizations that share your values can yield much-needed support for your nonprofit. By Casey Dorma n In 2022, 360MatchPro reports that companies donated $21 billion to nonprofits, and 88% of all public companies have Environmental, Social, and Governance (ESG) initiatives. Access to more resources.

Nonprofit governance and management 160

Nonprofit governance and management Public and Nonprofit Management Collaborations Nonprofits 160

Nonprofit Marketing Guide

JANUARY 28, 2015

We try to cover just about everything a nonprofit communications director has to do here at Nonprofit Marketing Guide, but one big whole in that coverage has been PR. It supports your fundraising efforts, direct mail campaigns, social media strategy, special events, corporate sponsorship, and strategic partnerships.

Public and Nonprofit Management 190

Public and Nonprofit Management Communication Health Foundations 190

Nonprofit Marketing Guide

MAY 10, 2016

We talk a lot about storytelling in the nonprofit sector: how stories build through their first, second, and third acts and how all story arcs need beginnings, middles, and ends. When I do storytelling training, I compare the stories that nonprofits tell to a TV series. Likely Heroes: Community Foundations.

Foundations 186

Foundations Public and Nonprofit Management Collaborations Associations 186

Anedot

DECEMBER 30, 2024

ORGANIZATION DESCRIPTION Based in Sonoma County, Northern California Public Media (NorCal) serves the San Francisco region through two public television stations, KRCB and KPJK, and one public radio station, KRCB FM. The Director will take an active role in NorCals Capital Campaign.

Public and Nonprofit Management 52

Public and Nonprofit Management Non-Profits Leadership Collaborations 52

NonProfit Leadership Alliance

MAY 27, 2024

As a dedicated nonprofit professional, you understand the critical role of continuous learning in the field. The nonprofit sector is dynamic, shaped by technological advancements, ever-evolving trends, and shifts in marketing and public relations strategies. This is where nonprofit professional development comes in.

Nonprofit governance and management 130

Nonprofit governance and management Public and Nonprofit Management Public and Social Policy Nonprofit Leadership 130

Stanford Social Innovation Review

JUNE 18, 2024

At first, they describe it as “co-funder acquisition” or “resource mobilization” or “seeking philanthropic partners,” but eventually the word “fundraising” pops up. At some point, we realized we were witnessing a new trend: funders fundraising. This fundraising approach differs from donor collaboratives in several respects.

Fundraising 115

Fundraising Fundraising Public and Social Policy Nonprofit governance and management 115

Bloomerang

MARCH 30, 2023

Effective volunteer management vital to an organization’s day-to-day operations, meaning nonprofits need to invest in smart volunteer management practices to reduce administrative overhead and increase volunteer retention. Here’s what to expect: What is volunteer management? What is volunteer management?

Management 110

Management Nonprofit Administration and Development Recruitment Public and Nonprofit Management 110

Nonprofit Tech for Good

OCTOBER 17, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Though recommendations from third parties may help you narrow down the wide selection of nonprofit CRMs available, only you and your team know what’s best for your organization.

Fundraising 120

Fundraising Fundraising Public and Nonprofit Management Nonprofits 120

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

Fundraising 136

Fundraising Fundraising Public and Social Policy Nonprofit Administration and Development 136