Nonprofit Marketing Guide

SEPTEMBER 13, 2012

Lilly and 15,000 young people in our area are hungry, homeless and may never “be O.K.”. But the people who teach our children, work at our food pantries and run our shelters are asking you to help – starting Monday, September 16 – the first day of the Upper Valley’s ambitious “Are you O.K.?” Want to help? Email JanB@bunch.com ”.

Homelessness 216

Homelessness Children Food Universities 216

Getting Attention

DECEMBER 19, 2011

Guest blogger Joe Waters writes on cause marketing and social media at Selfishgiving.com , and is the co-author of Cause Marketing For Dummies. I’m all about the food truck right now. We have a number of food trucks here in Boston, and I just finished watching The Great Food Truck Race on The Food Network.

Food 74

Food Marketing Marketing Homelessness 74

Selfish Giving

JANUARY 5, 2022

Marketing Your Cause 1. Five of the best not-for-profit marketing campaigns to win The Drum Awards in 2021. Corporate Relations Manager, Boston Health Care for the Homeless Program , ($56,300) 3. Brain Food 1. This brand will skip Super Bowl LVI this year and donate the money to Covid support. Cool Jobs in Cause 1.

Public and Nonprofit Management 130

Public and Nonprofit Management Marketing Marketing Homelessness 130

Selfish Giving

AUGUST 15, 2018

The best time to recruit a second partner for your cause marketing program is immediately after you land the first. Congratulations to cause marketer David Giagrando and his team at The Jimmy Fund for executing yet another outstanding program! 140 businesses partnered with Pearl Jam to raise millions for Seattle's homeless. ??Why

Homelessness 100

Homelessness Retail Recruitment Food 100

Stanford Social Innovation Review

MAY 17, 2023

By Jim Bildner In 2012, more than a decade ago, in response to a growing wave of impact investing obsession, Kevin Starr warned that impact investing was doomed to fail: “Few solutions that meet the fundamental needs of the poor will get you your money back,” he observed, and “overcoming market failure requires subsidy.”

Marketing 122

Marketing Marketing Nonprofit Administration and Development Nonprofit governance and management 122

Selfish Giving

DECEMBER 9, 2020

Nice round-up here of which beauty brands are turning to cause marketing for the holiday season. A gas station that is creating viral TikTok videos to collect donations for the homeless. ?? Marketing Your Cause 1. Why black barbershops and salons are a marketing opportunity hiding in plain sight. ?? Brain Food 1.

Children 147

Children Homelessness Insurance Food 147

Selfish Giving

NOVEMBER 29, 2023

According to Brian, focus on marketing people first and salespeople second. How to do cause marketing with a luxury car company and its superfans. Sounds like Janie is doing great work in the community - and she knows firsthand about being homeless. Marketing Your Cause 1. The key benefit of traditional mail marketing.

Homelessness 130

Homelessness Public and Nonprofit Management Environmental Finance 130

Ann Green

MAY 26, 2022

Instead, you see appeal letters, thank you letters, newsletter articles, and annual reports laced with cringe-worthy terms such as food insecurity, at-risk youth, underserved communities, and impactful. Food insecurity The USDA defines it as “a household-level economic and social condition of limited or uncertain access to adequate food.”

Healthcare 142

Healthcare Food Homelessness Communication 142

Top Nonprofits

NOVEMBER 22, 2024

Then, create marketing materials promoting top prizes to get supporters excited about finding the perfect gift at your auction. For example, a pet rescue might specify that bags of pet food must be sealed or that dog beds must be washed prior to donation. eCommerce store.

Fundraising 52

Fundraising Fundraising Food Homelessness 52

Getting Attention

MARCH 25, 2013

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Communications Coordinator , Food Trust (Philadelphia, PA). Communications & Development Intern , The National Alliance to End Homelessness (Washington DC). Nonprofit Marketing Jobs—March 18, 2013.

Public and Nonprofit Management 68

Public and Nonprofit Management Marketing Marketing Homelessness 68

Getting Attention

JULY 15, 2013

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Communications Assistant , Food and Water Watch (Washington DC). Marketing Assistant , Intrepid Air, Sea & Space Museum (New York, NY). Nonprofit Marketing Jobs—July 8, 2013.

Marketing 69

Marketing Marketing Homelessness Associations 69

Nonprofit Tech for Good

JANUARY 1, 2021

101 Digital Marketing & Fundraising Best Practices for Nonprofits is a year-long blog and webinar series on website design, email marketing, online fundraising, and social media best practices for nonprofits, NGOs, and charities worldwide. 10: World Homeless Day — #WorldHomelessDay. 16: World Food Day — #WorldFoodDay.

Homelessness 145

Homelessness Poverty Health Nonprofits 145

Get Fully Funded

FEBRUARY 27, 2025

Fortunately, I had some experience in marketing that gave me ideas about how to fundraise and help the nonprofit. When I worked at a food bank, I worked to understand my Ideal Donor. How many homeless people will get a meal because your donor chips in $50? I had absolutely NO IDEA what I had said yes to. Are they avid crafters?

Nonprofits 98

Nonprofits Public and Nonprofit Management Foundations Homelessness 98

Candid

NOVEMBER 8, 2022

that serve the homeless population. Candid made it easy for us to search for nonprofits that serve the homeless and have tax statements on file. Marketing and fundraising include a lot of touchpoints, and certainly it is unlikely that donors decide whether to donate based solely on a nonprofit’s mission statement.

Homelessness 137

Homelessness Nonprofits Associations Food 137

Nonprofit Tech for Good

JANUARY 1, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. Those who register and attend all three webinars in the series will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good. 10: World Homeless Day — #WorldHomelessDay.

Homelessness 143

Homelessness Poverty Nonprofits Health 143

Selfish Giving

DECEMBER 21, 2022

Good interview with the CMO of Brooks Running on what's happening at the intersection of running and marketing. Also discusses their work with Back On My Feet , a nonprofit that supports people experiencing homelessness. Marketing Your Cause 1. Brain Food 1. Which running shoe companies are on your prospect list?

Non-Profits 130

Non-Profits Homelessness Associations Food 130

Nonprofit Tech for Good

JANUARY 2, 2022

101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series on website design, email marketing, online fundraising, and social media best practices for nonprofits, NGOs, and charities worldwide. 10: World Homeless Day — #WorldHomelessDay. 16: World Food Day — #WorldFoodDay.

Homelessness 141

Homelessness Poverty Health Nonprofits 141

Selfish Giving

AUGUST 29, 2018

They are smartly leading with content marketing and are looking for two wicked awesome professionals to work with me in becoming a content-driven organization. Marketing your cause ?? ??21 My favorite is Shelter Scotland , which offers advice on everything from homelessness to dealing with your landlord. Brain food ???? ??How

Retail 113

Retail Homelessness Food Foundations 113

Get Fully Funded

OCTOBER 5, 2021

Breaking: Record number of homeless people need help in Atlanta . Veterans at risk of homelessness. Put our food pantry out of business! . Help a homeless person come in from the cold. How to make a difference for homeless cats. Help families break free from homelessness. By midnight ! By midnight on Friday!

Homelessness 130

Homelessness Fundraising Fundraising Food 130

Getting Attention

MARCH 22, 2012

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. Marketing Campaigns Manager. National Alliance to End Homelessness (Washington, D.C.). 11) Director, Digital Marketing , 4-H Council (Chevy Chase, MD). Nonprofit Marketing Jobs — March 16, 2012.

Marketing 58

Marketing Marketing Homelessness Associations 58

Get Fully Funded

FEBRUARY 27, 2025

In-Kind Gift Donation Receipts Whether you run a food bank, thrift store , homeless shelter, or disaster relief organization, any nonprofit that collects physical items (or accepts in-kind services) must know the differences between cash and in-kind donation receipts. Estimated value.

Disaster Relief 52

Disaster Relief Public and Nonprofit Management Retail Charitable Contribution 52

Get Fully Funded

DECEMBER 4, 2022

Sometimes it’s a matter of zeroing in on a single aspect of your organization’s work or an unexpected story, such as two volunteers falling in love while serving soup side-by-side in the homeless shelter’s kitchen. Or your food bank receiving dozens of 55-gallon barrels of peanut butter (that happened to me once!).

Public and Social Policy 122

Public and Social Policy Homelessness Food Poverty 122

Getting Attention

NOVEMBER 1, 2012

The Mission is sheltering twice the normal number of guests but is without power and is getting low on food. 2) Elizabeth Coalition to House the Homeless. This wonderful service for homeless and near-homeless in Union County NJ never gives up. 3) Community Food Bank of New Jersey (via Feeding America).

Homelessness 77

Homelessness Food Marketing Marketing 77

Selfish Giving

DECEMBER 5, 2018

Ever since the team from Allison + Partners came on CauseTalk Radio to talk about how influencers can power cause marketing , I've become convinced my three-legged stool for cause marketing success, which previously included legs for sales, research and content marketing , needs a fourth for influencers. Marketing Your Cause 1.

Homelessness 100

Homelessness Retail Medical Food 100

Get Fully Funded

MAY 18, 2021

When you think about an inkind gift, you may think of stuff, such as bottled water and packaged snacks for events or hotel-sized shampoo and conditioner for a shelter serving homeless families. The company that donates surplus tote bags with their logo on them for families at your food pantry to use when shopping is an inkind donor.

Public and Social Policy 116

Public and Social Policy Homelessness Values Food 116

Bloomerang

APRIL 5, 2024

EXAMPLE: If you work at a food bank, you may believe the fact that you distribute food via pantries located in neighborhood schools, churches, and community centers is super important. As counter-intuitive as it may seem to you, most donors don’t want to know how the sausage gets made (or food gets delivered).

Food 121

Food Homelessness Poverty Education 121

Selfish Giving

NOVEMBER 18, 2020

A great new campaign from Maxwell House Coffee to help homeless vets. Marketing Your Cause 1. These channels are night and day, and they need to be used that way in your marketing strategy to generate success." Development Marketing Manager, Land Trust Alliance , Washington, D.C. Brain Food 1. Partnership Notes 1.

Production 130

Production Activism Homelessness Energy 130

Get Fully Funded

MAY 1, 2023

For example, if you run a homeless shelter, you should mention the number of people who are homeless on any given night in your area. Do you have volunteer tutors who can help students who are homeless with their work? Marketing Plan. Outline your ideas to move into new areas, new facilities, or new markets.

Homelessness 124

Homelessness Nonprofits Agriculture Management 124

Getting Attention

NOVEMBER 26, 2013

I was thrilled to see this Facebook post this from the Elizabeth Coalition to House the Homeless (ECHH), one of our favorite clients. P.S. Get more nonprofit marketing case studies, templates and tools via the Getting Attention blog & e-news. They may be the tipping point for your year-end fundraising campaign. Subscribe today.

Homelessness 76

Homelessness Nonprofits Food Marketing 76

NonProfit Hub

NOVEMBER 30, 2016

Implement your marketing strategies now as you prepare to increase your donations this holiday season. Examples include: “We’ve cut pet homelessness in half this year!” Other suggested options include items such as pet food, school supplies or canned goods that support your organization’s mission and purpose.

Marketing 62

Marketing Marketing Homelessness Food 62

Get Fully Funded

APRIL 2, 2023

We work to end the cycle of homelessness for families in our community. For example, a food pantry might come up with sticky-note drafts such as: We provide emergency food boxes to people in need. We help seniors have access to fresh food. Food for thought! We provide food … how about we nourish ?

Food 105

Food Entrepreneurship Nonprofits Public and Nonprofit Management 105

The Agitator

JUNE 25, 2018

I was looking for studies that had been done on what type of images are effective in nonprofit direct marketing. Here are some of the titles of journal articles that faced me: Pictures of me: user views on their representation in homelessness fundraising appeals. The ethical dimension of fundraising in the homelessness sector.

Homelessness 65

Homelessness Food Children Ethics 65

Bloomerang

AUGUST 19, 2024

Learn more inspiring stories of advocacy in action at standforyourmission.org Real-world examples of effective nonprofit board advocacy Advocacy can take many forms, depending on the needs and goals of your nonprofit.

Public and Social Policy 111

Public and Social Policy Nonprofit Administration and Development Participation and motivation Education 111

The Agitator

MARCH 31, 2013

But we’ve reconsidered after hearing the story of a small food bank that was operating quite successfully, thank you, feeding several people out of someone’s home kitchen. They actually went out and rented a store front location … they even bought a large new refrigerator and stove so they could provide more meals to more homeless folks.

Homelessness 84

Homelessness Retention Food Energy 84

Candid

JULY 19, 2023

Several noted that their foundations’ grantmaking levels are based on the average market return of assets over multiple years, which smooths volatility. There is a high possibility that inflation will impact grantmaking from our donor advised funds as many fund values are down due to market turn.”

Foundations 98

Foundations Homelessness Values Children 98

NonProfit Quarterly

NOVEMBER 3, 2022

Take for example, Shaquille, a mother in Jackson, MS, who has experienced homelessness. I’ve experienced homelessness, and I don’t want my children to ever worry about their security and be put in the same situation I was.”. She wanted to have something of her own so that her kids would never confront the housing insecurity she faced.

Public and Social Policy 114

Public and Social Policy Poverty Children Homelessness 114

Nonprofit Tech for Good

DECEMBER 28, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising.

Homelessness 87

Homelessness Poverty Nonprofits Health 87