Selfish Giving

DECEMBER 8, 2021

This week it's why you should use pets in your nonprofit marketing.????? The point is that if persuasion occurs with identification - which I believe it does - you can build a stronger connection with donors by featuring pets in your marketing. Frankly, I could talk about pet marketing all day. Marketing Your Cause 1.

Non-Profits 299

Non-Profits Marketing Marketing Retail 299

Selfish Giving

DECEMBER 18, 2024

Plan an event around setting social impact goals or sharing important cause marketing trends for the year. Make the first week of January your secret weaponwhile others are easing into the year, youll be making meaningful connections, reigniting leads, and setting the foundation for a standout 2025. Marketing Your Cause 1.

Law 130

Law Marketing Marketing Values 130

Selfish Giving

JANUARY 8, 2025

In addition to customer donations, Big Lots and the Big Lots Foundation made a multi-year commitment of $50 million to support Nationwide Children's Hospital. Bags are being sold online and in Harps Food Stores through the end of February. Marketing Your Cause 1. Since 2015, Big Lots has raised over $28 million for this cause.

Retail 130

Retail Children Food Public and Nonprofit Management 130

Candid

JANUARY 23, 2025

Over my last eight years working in marketing in the nonprofit sector, its become clear to me community isnt just about stewarding your donors. Strategies for building community Most nonprofits emerge out of a clear community need (think food banks, homeless shelters, health-focused foundations).

Fundraising 101

Fundraising Fundraising Homelessness Retention 101

NonProfit Quarterly

FEBRUARY 22, 2023

And, as in so many other cities, Louisville’s predominantly Black neighborhoods are subject to food apartheid. Downtown grocery stores have recently disappeared, exacerbating food apartheid: between 2016 and 2018, five grocery stores in Louisville’s urban core closed. Some of these projects were top-down in conception and execution.

Food 110

Food Construction Public and Social Policy Governance 110

NonProfit Quarterly

NOVEMBER 9, 2022

At present, one of UNEC’s most critical projects is to convene a multi-partner collaboration in the city’s Northeast Corridor neighborhoods to transform our local food system. I’ve observed the inner workings of a complex food system that, when it functions well, nourishes our bodies, families, and cultures.

Food 107

Food Public and Nonprofit Management Medical Community Development 107

NonProfit Quarterly

FEBRUARY 15, 2023

Image Credit: Oladimeji Odunsi on unsplash.com How do you support development across the food system in a way that builds community ownership and power for Black, Brown, and Indigenous communities? This is a question that a group of food system activists of color have come together to address. This work is worth supporting.

Food 121

Food Finance Community Development Culture 121

Selfish Giving

DECEMBER 22, 2021

Per usual, Andy Crestodina over at Orbit Media Studios has written another outstanding post, this one on Formats & The Funnel: How 17 Content Marketing Formats Align with Lead Generation. Marketing Your Cause 1. Account Coordinator, Corporate Partnerships, National Park Foundation , Washington, DC, ($50k - $60k) 3.

Public and Nonprofit Management 246

Public and Nonprofit Management Recruitment Marketing Marketing 246

Nonprofit Marketing Guide

JANUARY 21, 2020

I was recently contacted by Julianne Buck, executive director of the Community Foundation of Grundy County about the Monthly Nonprofit Writing Prompts I send. Guest Post by Julianne Buck of the Community Foundation of Grundy County. I run a community foundation and it’s difficult to briefly explain what we do. Julianne Buck.

Nonprofit governance and management 285

Nonprofit governance and management Public and Nonprofit Management Foundations Governance 285

Selfish Giving

JANUARY 23, 2019

Streamline your marketing. For corporate outreach and development, I would focus on two things: email marketing and case studies. Reps from the Target Foundation have been calling Minnesota organizations it supports with news of some big changes. Marketing Your Cause. Cool Jobs in Cause Marketing** 1. Brain Food 1.

Foundations 150

Foundations Public and Nonprofit Management Philanthropy Food 150

Nonprofit Marketing Guide

APRIL 16, 2015

A photo posted by The Food Trust (@thefoodtrust) on Mar 28, 2015 at 8:33am PDT. Food Revolution https://instagram.com/foodrev. Food Tank https://instagram.com/daniellenierenberg/. The Food Trust https://instagram.com/thefoodtrust. Make a Wish Foundation https://instagram.com/makeawishamerica/. shoplocal.

Food 274

Food Medical Environmental Nonprofits 274

Selfish Giving

AUGUST 14, 2017

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods , you’re missing out. To provide some scale, Smithfield is one of the largest global food and consumer packed meats companies in the world, to the tune of $14 billion.

Food 113

Food Disaster Relief Public and Nonprofit Management Associations 113

NonProfit Quarterly

NOVEMBER 20, 2024

While governments, foundations, educators, and unions typically focus on job placements as key to improving people’s economic stability, they often overlook individuals who cannot commit to traditional employment schedules. Casey, Kauffman, and Walmart Foundations—supported a US viability assessment by 25 state and city workforce agencies.

Nonprofit governance and management 111

Nonprofit governance and management Governance Public and Nonprofit Management Recruitment 111

Ann Green

APRIL 19, 2023

Do you think your donors would rather read an article about your CEO receiving an award or one about Tina, a single mother who is having trouble making ends meet, but is grateful because thanks to your generous donors, she can get food for her family at the Westside Community food pantry? The answer should be obvious.

Food 290

Food Foundations Communication Fundraising 290

Selfish Giving

MAY 19, 2021

Nostalgia marketing is hot right now. That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! Marketing Your Cause 1. Manager, Corporate Relations, Parkinson's Foundation , Remote ($48k - $64k) 5. Brain Food 1. Partnership Notes 1. Find your signature move.

Children 227

Children Food Associations Management 227

NonProfit Leadership Alliance

MAY 31, 2024

The CNP program’s curriculum ensures that these leaders are well-versed in nonprofit management, program design, leadership, financial stewardship, marketing, fundraising, and the latest trends shaping the sector. Effective leadership is crucial for these organizations to thrive and continue to serve their communities.

Nonprofit Leadership 180

Nonprofit Leadership Leadership Foundations Nonprofits 180

Selfish Giving

FEBRUARY 19, 2025

Marketing Your Cause 1. Zoos are capitalizing on a powerful marketing asset: adorable baby animals. This provides additional revenue and serves as a marketing tool when supporters use or wear your merchandise. Sponsorship Manager, Ian's Friends Foundation , Atlanta Brain Food 1. No baby animals?

Values 130

Values Culture Management Food 130

Selfish Giving

FEBRUARY 5, 2025

cause marketing waffles. Marketing Your Cause 1. Something helpful from master copywriter Tom Ahern: A ranked list of the top ten fundraising writing best practices , ordered from foundational to most critical, with explanations and expert citations. 55k - $58k) Brain Food 1. The goal is to raise $5 million!

Nonprofit governance and management 130

Nonprofit governance and management Manufacturing Ethics Nonprofits 130

Selfish Giving

DECEMBER 2, 2020

Marketing Your Cause 1. Associate Director, Corporate Partners, Forte Foundation , New York City 3. Brain Food 1. Couple the above article with this one from Ben & Jerry's on not expecting instant gratification for purpose work. Your local sports teams have a Gen Z problem. Your nonprofit is part of the solution. ??

Marketing 204

Marketing Marketing Associations Management 204

Candid

JULY 19, 2023

With these challenges at play, how did inflation affect foundation giving decisions in 2022 and beyond? Last month, Candid published results from the Foundation Giving Forecast Survey, an annual survey of large U.S. private and community foundations. Here’s what we found.

Foundations 98

Foundations Homelessness Values Children 98

Nonprofit Marketing Guide

AUGUST 3, 2020

Prior to her current role, Jennifer worked at Arkansas Children’s, serving as the Director of Communications and Planning for the Arkansas Children’s Foundation for five years, building capacity for investment-level philanthropy through strategic content development and storytelling. White or red? Or do you wind down the day another way?

Communication 276

Communication Medical Nonprofits Universities 276

Selfish Giving

MAY 6, 2020

Check out this interview Engage for Good's David Hessekiel did with Sunny Parr , Director, The Kroger Foundation. Start with these 275 terms in For Momentum's Cause Marketing Glossary. Marketing Your Cause 1. Brain Food 1. I love Oreos ! ??So BTW, TikTok is way up in visitors since March. Facebook ads are cheap right now.

Healthcare 191

Healthcare Food Children Values 191

Selfish Giving

OCTOBER 11, 2016

Today on CauseTalk Radio , Megan and I talk to Jeremy Ball , who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots , about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. But this was just the tip of the iceberg.

Children 178

Children Retail Construction Health 178

Selfish Giving

OCTOBER 14, 2020

Pete instead of Peter) Instead of your name, does it say "Dear, Cause Marketer "? Longtime cause marketer - and newsletter reader - Sloane Lucas recently stepped into a new role at 1-800-FLOWERS.com. Marketing Your Cause 1. Director, Corporate & Foundation Partnerships, Project HOPE , Bethesda, MD ($86k - $120k) 2.

Marketing 130

Marketing Marketing Food Environmental 130

Selfish Giving

SEPTEMBER 9, 2020

Chipotle guests can round-up their change to the next highest dollar amount on the app or website to support Kids In Need Foundation. Marketing Your Cause 1. The Arizona Lottery is reporting strong results aftering a marketing pivot that emphasized its giving back to local causes. Brain Food 1. Now through my birthday ??,

Marketing 130

Marketing Marketing Foundations Food 130

Selfish Giving

SEPTEMBER 4, 2019

And if you need yet another reason to tear down the wall between fundraising and marketing in your organization, this is a pretty good one. Busch Beer and Big Buck Hunter arcade game are aiming to make up the shortfall for the National Forest Foundation (NFF) with donations and an action-triggered fundraiser. Marketing Your Cause 1.

Foundations 124

Foundations Charitable Organizations Food Management 124

Selfish Giving

JUNE 21, 2023

Marketing expert Jim Stengel said the AB matter in particular is one more example of conflating brand purpose with cause marketing, including the risk of going beyond what a brand’s purpose is. But, he added, scrutiny on marketing activations and partnerships is likely to increase. Marketing Your Cause 1. Brain Food 1.

Marketing 130

Marketing Marketing Food Foundations 130

Selfish Giving

JUNE 9, 2021

We had a great Cause Docs clinic on INFLUENCER MARKETING last week with Lauren Lawson-Zilai , Senior Director of Public Relations & National Spokesperson for Goodwill Industries International. This is a must-watch clinic on influencer marketing! ?? Marketing Your Cause 1. Brain Food 1. Partnership Notes 1.

Marketing 130

Marketing Marketing Foundations Food 130

Selfish Giving

MAY 10, 2023

Marketing Your Cause 1. 9 ways artificial intelligence (AI) can improve your email marketing. Four ways to us e email marketing to drive event attendance. Account Manager, Corporate & Foundation Partnerships, American Humane , Remote 4. Director, Corporate and Foundation Partnerships, American Humane , Remote 5.

Marketing 130

Marketing Marketing Universities Food 130

Selfish Giving

SEPTEMBER 15, 2021

Really bad and tasteless cause marketing. Free Webinar: How the Arthritis Foundation created a winning employee engagement strategy that landed a Handful of partners in just a few minutes. Marketing Your Cause 1. Director, Cause Marketing, Heifer International , Remote 5. Brain Food 1. SPONSORED] ??

Marketing 147

Marketing Marketing Health Recruitment 147

Selfish Giving

JANUARY 3, 2024

I'm keeping all the current sections: Note from Joe, Partnership Notes, Marketing Your Cause, Cause Jobs, and Brain Food. ? How to do cause marketing with a laundromat. Marketing Your Cause 1. Smahht marketing. Ephraim is an accomplished email marketer! Foundation , Oakland, CA 2. Brain Food 1.

Marketing 130

Marketing Marketing Retail Food 130

Stanford Social Innovation Review

MAY 17, 2023

By Jim Bildner In 2012, more than a decade ago, in response to a growing wave of impact investing obsession, Kevin Starr warned that impact investing was doomed to fail: “Few solutions that meet the fundamental needs of the poor will get you your money back,” he observed, and “overcoming market failure requires subsidy.”

Marketing 122

Marketing Marketing Nonprofit Administration and Development Nonprofit governance and management 122

Selfish Giving

DECEMBER 16, 2020

High-purpose brands will double their market value more than 4X faster than low-purpose brands 2. When cause marketing is a partnership between big and small businesses. ?? Marketing Your Cause. File this under location-based cause marketing. Brain Food 1. Partnership Notes 1. Maybe you should too.

Non-Profits 130

Non-Profits Manufacturing Marketing Marketing 130

Nonprofit Marketing Guide

JUNE 23, 2014

IPM is a food and clothing pantry that serves people living in eastern Hamilton County and Clermont County, Ohio. Prior to this she was executive director of the Carelink Foundation in West Chicago, Illinois. Chatted with volunteer coordinator about content marketing items — she will also be at the meeting.

Communication 175

Communication Universities Food Nonprofits 175

Selfish Giving

JANUARY 9, 2019

From the mailbag: Joe, I'm curious.why do you emphasize cause marketing over corporate revenue and the numerous opportunities for engagement apart from cause marketing? Third, done well, cause marketing is the tide that raises all boats. However, cause marketing can be transformative for your organization. Great Question!

Marketing 124

Marketing Marketing Public and Nonprofit Management Foundations 124

Selfish Giving

MARCH 15, 2023

How to do cause marketing with self-storage companies. Apparel company Carhartt , a maker of heavy-duty working clothes, is partnering with the National Park Foundation to recruit Gen Z into entry-level parks positions around the country. Marketing Your Cause 1. Brain Food 1. ✍️ Partnership Notes 1. Cool Jobs in Cause 1.

Marketing 130

Marketing Marketing Recruitment Universities 130

Selfish Giving

MAY 3, 2023

What marketing materials should we focus on for building new partnerships?" Tito's Vodka is teaming up with the Bissell Pet Foundation so you can have a cocktail with your dog and support a great cause. Marketing Your Cause 1. Opinion: Why harnessing trends is the future of marketing. Brain Food 1. Reverse ATMs.

Marketing 130

Marketing Marketing Foundations Food 130