Nonprofit Marketing Guide

APRIL 12, 2023

Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. And rightly so. That’s certainly not a small number.

Marketing 233

Marketing Marketing Collaborations Values 233

Nonprofit Marketing Guide

JULY 14, 2022

Ahhh, the age-old dilemma of commission-based compensation: it’s a common pay policy, often seen as an incentive to increase worker productivity and the organization’s bottom line. The post Avoiding Unethical Pay Structures: A Guide for Grant Writers + Nonprofit Professionals appeared first on Nonprofit Marketing Guide.

Ethics 255

Ethics Associations Nonprofits Philanthropy 255

Nonprofit Marketing Insights by GlobalOwls

JANUARY 8, 2023

Email Marketing Tips for 2023. Email marketing can be a way to not only promote your products or services but also retain customers and incentivize their loyalty. . Email marketing can be a way to not only promote your products or services but also retain customers and incentivize their loyalty. . Include Videos.

Marketing 145

Marketing Marketing Production Retail 145

NonProfit Leadership Alliance

MARCH 22, 2023

Adopt a multichannel marketing strategy. Tectonic Video’s guide to video marketing suggests publishing your video content on Vimeo or Youtube, as these platforms provide built-in tools for tracking engagement. However, video production can be a challenge if your team lacks the necessary experience. He earned his B.A.

Fundraising 271

Fundraising Fundraising Nonprofits Universities 271

NonProfit Hub

AUGUST 21, 2020

Ethics are what we hold close to our hearts. Even business organizations have both written and unwritten ethics that they have to follow in dealing with their environment, customers, employees, etc. . The same thing goes for marketing. Market research . Market audience . Pricing ethics . Bidding rigging.

Ethics 54

Ethics Marketing Marketing Advertising 54

Fundraising Leadership

FEBRUARY 7, 2025

A recent Statista report finds that in 2025, the AI market in the U.S. Read more on Gloria Feldts digital twin The fear of AI as a replacement for human workers has subsided, as it is now seen as a key to productivity and innovation, as well as economic advantages. Women engineers can lead the charge in advocating for ethical AI.

Ethics 105

Ethics Leadership Technology Law 105

Nonprofit Marketing Guide

JUNE 4, 2015

“Non-violence leads to the highest ethics, which is the goal of all evolution. For example, #palmoil, a product used in everything from food to cosmetics, is wiping out rain forest habitat that hosts #orangutans, #elephants and #tigers. #mondaynights. mondayselfie. moralmonday. moralmondays. motivationalmonday. motivationmonday.

Participation and motivation 266

Participation and motivation Ethics Energy Food 266

Nonprofit Marketing Guide

MARCH 8, 2023

I place a great deal of self-worth on my productivity and ‘usefulness’ in a workplace.” “I Similarly, my boss is likely to say my work ethic is unprofessional if I decline to take on additional work from her. Everyone is an expert about marketing and has ideas about what should be done.” Everything is important all the time.”

Communication 260

Communication Culture Ethics Nonprofits 260

Selfish Giving

OCTOBER 25, 2011

Will consumers buy a product or use a service just because it supports a cause? Everyone points to Newman’s Own as proof that cause products such as Project 7 can be a big success. Even Product Red may be a one-hit wonder. It’s something that comes up again and again. Brand and margin lead (e.

Production 243

Production Food Ethics Marketing 243

Nonprofit Tech for Good

NOVEMBER 4, 2021

By shopping at any of the 64 online stores listed below, socially conscious and ethical consumers can channel some of their spending power this holiday season into the nonprofit sector and the Greater Good. 15) Little Market :: thelittlemarket.com. Products are sustainable and environmentally-friendly. billion in 2021.

Ethics 131

Ethics Children Poverty Education 131

Fundraising Coach

JUNE 17, 2014

As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy? Marketing Tips for Nonprofits. Don''t market your organization. Market your CAUSE. Not to be AFRAID of marketing!

Marketing 111

Marketing Marketing Non-Profits Advertising 111

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 11, 2023

Harnessing Web Scraping Tools for Precise Sentiment Analysis in Social Media Marketing Chapters What is Web Scraping? Its applications are broad and powerful, ranging from businesses understanding their customer’s sentiment towards products or brands to political campaigns monitoring public sentiment about candidates and issues.

Marketing 98

Marketing Marketing Ethics Production 98

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 28, 2024

trillion of that stemming from increased productivity. Tackling Climate Change with AI-Driven Solutions AI agents play a pivotal role in combating climate change by optimizing renewable energy production, forecasting extreme weather, and improving agricultural practices. According to a report by PwC, AI could contribute up to $15.7

Social Enterprise 52

Social Enterprise Social Enterprise Disaster Relief Environmental 52

NonProfit Leadership Center

DECEMBER 13, 2022

PCC , you will have the time to reflect and will walk away with a definitive plan to easily incorporate into your day, as well as additional strategies to be more productive at work and happier at home. Research suggests that diverse teams may be more productive but are often less connected.

Nonprofit governance and management 229

Nonprofit governance and management Finance Governance Culture 229

Fundraising Coach

NOVEMBER 22, 2024

Work with trusted providers, follow best practices for data security and ethics, and be transparent with your community about how your organization uses AI to prevent risks and maximize the benefits of these tools. She collaborates with other team members on a variety of issues including sales, marketing and product development ideas.

Ethics 64

Ethics Values Production Retention 64

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 24, 2022

How to Select a Marketing Strategy for a Foreign Country? Are you thinking about doing marketing in a new country? While there is no perfect marketing formula for a foreign country, there are several aspects that must be considered before you expand your commercial or any other endeavors. The choices are virtually unlimited!

Marketing 98

Marketing Marketing Agriculture Ethics 98

NonProfit Leadership Alliance

APRIL 1, 2024

In this blog post, I’ll explore the possibility of AI in social work, examine real-world applications and success stories, address challenges and ethical considerations, and envision the future of this exciting time. One exciting development area is the potential for AI to enhance community-based interventions.

Ethics 130

Ethics Curriculum and Teaching Nonprofit Administration and Development Health 130

Nonprofit Tech for Good

OCTOBER 20, 2019

By shopping at any of the 48 online stores listed below, socially conscious and ethical consumers can channel some of their consumer spending power into the nonprofit sector and the Greater Good. Classic modern and cutting edge design products for adults and kids, including items produced exclusively for the Museum of Modern Art (New York).

Ethics 107

Ethics Children Production Manufacturing 107

NonProfit Quarterly

FEBRUARY 17, 2025

We Must Build Parameters to Protect People from AI Creators and AI Creators from Themselves In the rush to lead the global AI race, it can be tempting to prioritize innovation, speed, and profit without pausing to consider the profound ethical, societal, and human consequences. Workers deserve to benefit from the productivity gains AI offers.

Public and Social Policy 68

Public and Social Policy Health Environmental Ethics 68

Affnetz

APRIL 16, 2024

Let’s explore the importance of efficient board management for nonprofits, discuss the key features to look for in nonprofit board management software , provide tips on choosing the right software for your organization, and even highlight free options available in the market. After all, mission success is driven by strong leadership.

Management 245

Management Nonprofit governance and management Public and Nonprofit Management Nonprofit Administration and Development 245

Pam Moore

JULY 29, 2024

With the right approach and tools, you can transform this chaos into streamlined digital and social media marketing success. Do These Digital Marketing and AI Challenges Sound Familiar? Need to implement the integrated email marketing and CRM program you purchased last year. Content marketing program really needs structure.

Culture 133

Culture Technology Participation and motivation Leadership 133

Nonprofit Marketing Insights by GlobalOwls

MARCH 19, 2024

The Rise of In-Home Product Testing: Revolutionizing Consumer Research Imagine being able to test new products in the comfort of your own home. Just you, using the product like you normally would. This is the power of in-home product testing (IHUT), and it’s revolutionizing the way companies do consumer research.

Production 52

Production Ethics Technology Recruitment 52

Momentum Nonprofit Partners

MARCH 3, 2023

These small changes build upon each other and can lead to increased productivity and employee engagement. These small changes build upon each other and can lead to increased productivity and employee engagement. The Ethical Fundraiser Transparency inspires confidence.

Public and Social Policy 108

Public and Social Policy Nonprofit Administration and Development Public Policy Ethics 108

Nonprofit Marketing Insights by GlobalOwls

MARCH 31, 2024

The Future of Digital Marketing: Emerging Trends for Marketers For marketers, staying ahead of emerging digital marketing trends is crucial. With the ongoing evolution of technology, novel trends and strategies continuously reshape our approach to digital marketing.

Marketing 52

Marketing Marketing Ethics Technology 52

Nonprofit Marketing Blog

DECEMBER 4, 2012

Presumers and Custowners : Consumers are interested in participating in the funding, launch and growth of (new) products and brands that they love. New Life Inside : Eco-products will go from being something you can recycle to something that you can plant. I smell corporate cause marketing partnerships for green organizations!

Manufacturing 87

Manufacturing Ethics Production Culture 87

Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Is the product from a socially conscious or ethical brand? Tag your products in Stories and Posts. You know your audience best.

Production 108

Production Environmental Nonprofits Ethics 108

Nonprofit Tech for Good

OCTOBER 15, 2012

For nonprofits that have online stores or receive a percentage of profits from ethical retailers, it could be a banner year for online sales. People for the Ethical Treatment of Animals (PETA) Online Catalog. These are the best numbers we’ve seen since the beginning of the Great Recession in late December 2007.

Retail 106

Retail Poverty Ethics Children 106

Ann Green

SEPTEMBER 27, 2023

If you want to ensure the highest level of quality and engagement, partner with a nonprofit video production company. He has more than 20 years of nonprofit communications experience as a filmmaker, communications director, chief marketing officer, and leader of two creative agencies for nonprofits. He earned his B.A.

Retention 169

Retention Universities Construction Ethics 169

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 19, 2023

AI and the Omni-Channel Marketing Ecosystem: A Comprehensive Guide In today’s rapidly evolving digital landscape, businesses are facing the challenge of reaching customers across a multitude of channels and devices. In the modern marketing landscape, omni-channel is no longer a luxury but a necessity.

Marketing 52

Marketing Marketing Ethics Retail 52

Stanford Social Innovation Review

JULY 29, 2024

The nonprofit runs a suite of products that help people, companies, and policy makers make smarter decisions about how to slash emissions and optimize energy sources. For small-scale farmers in emerging markets like India, Kenya, and Nigeria, agricultural extension agents are crucial lifelines.

Public and Social Policy 137

Public and Social Policy Agriculture Law Environmental 137

Nonprofit Marketing Insights by GlobalOwls

MAY 8, 2024

The Future of Animation Marketing: How AI is Transforming Campaigns In the visually driven world of marketing, animation has long been a staple, captivating audiences with its dynamic and creative storytelling capabilities. Current Trends in Animation Today, animation in marketing has expanded beyond mere entertainment.

Marketing 52

Marketing Marketing Ethics Technology 52

Care2

SEPTEMBER 28, 2010

While nonprofit campaigners like to debate the merits of cause related marketing, according to the 2010 Cone Cause Evolution Study , American consumers are huge supporters of cause marketing campaigns. 83% of Americans wish more of the products, services and retailers they use would support causes.

Volunteerism 76

Volunteerism Volunteerism Retail Production 76

Nonprofit Marketing Insights by GlobalOwls

MAY 15, 2021

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) has been one of the standard strategies of businesses that want to expand their online presence. What are some things nonprofit owners should understand about online marketing? Along with the rise of the internet since the late 90s, marketing also evolved with it.

Nonprofit Organizations 126

Nonprofit Organizations Nonprofit Organizations Non-Profits Social Enterprise 126

Nonprofit Marketing Insights by GlobalOwls

APRIL 25, 2024

Unveiling the Future of Marketing: Trends, Tools, and Tech In the ever-evolving landscape of marketing , staying ahead of the curve is crucial for businesses aiming to thrive in the digital age. Let’s delve into the dynamic world of marketing to uncover the trends, tools , and technologies that are shaping its future.

Marketing 52

Marketing Marketing Ethics Technology 52

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Marketing 78

Marketing Marketing Technology Ethics 78

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Marketing 78

Marketing Marketing Technology Ethics 78

Selfish Giving

AUGUST 1, 2018

The other day on the James Altucher Show marketing guru Seth Godin was asked how to accomplish our work in the world. The nonprofit Operation Troop Aid is shutting down because its cause marketing program violated state charitable solicitation laws. Marketing your cause ??. ?????Folks, SPONSORED]. ?? Which do you like better? ??That

Altruism and Helping 100

Altruism and Helping Retail Ethics Food 100