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The Societal Role of Social Entrepreneurship

Stanford Social Innovation Review

By Theodore Lechterman & Johanna Mair The field of social entrepreneurship often takes its normative foundations for granted. They are often criticized for privatizing solutions to problems that some regard as properly public or commodifying sensitive areas where some believe market forces are inappropriate.

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Tevolution Brews Cause Marketing Success with SMS

Selfish Giving

You all know I love cause marketing - a partnership between a nonprofit and for-profit for mutual profit. This is purpose-driven entrepreneurship as T?volution But their model is also a great example of cause marketing that uses text messaging – SMS – to direct donations and engage consumers.

Marketing 278
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In Search of Inclusive Social Entrepreneurship

Stanford Social Innovation Review

DJ Bola could fully realize the potential of his venture and started to attend events and form connections within the social entrepreneurship ecosystem. Furthermore, our research revealed that the unequal structure of Brazilian society is reproduced in the field of social entrepreneurship through two mechanisms.

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3 Tips for Marketing Your Organization on a Limited Budget

Ann Green

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. If this sounds like a situation your organization has been in before, you need to update your approach to marketing.

Marketing 287
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CauseTalk Radio Ep75: Mobal is Doing Charity by Doing Business

Selfish Giving

CauseTalk Radio Podcast cause marketing krizevac mobal social entrepreneurship' What makes this episode so special is Tony and Vince’s commitment to changing people’s life through entrepreurship , not charity. Now, that’s philanthropy. Tune in now!… … Keep reading.

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On Being a White Thought Leader in the Nonprofit Sector

Nonprofit Marketing Guide

As a result, we here at Nonprofit Marketing Guide have decided to pause our hosting of Tom’s webinars indefinitely. As Kristina and I were working through the Nonprofit Marketing Guide site redesign over the winter, our web developer asked us for our values for the About Us page. Is this pause permanent? We don’t know yet. .

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Book Review: The Future of Nonprofits

Selfish Giving

This book examines how the future of innovation, internal entrepreneurship, fundraising and social media communications that will radically change nonprofits in five years. I often see this with cause marketing in many organizations. Good ideas are one thing. Good ideas that can be executed are a different breed.