Nonprofit Marketing Guide
OCTOBER 5, 2020
Tricia Maddrey Baker. Here is the latest submission for our Day in the Life of a Nonprofit Communicator. Tricia Maddrey Baker is still working at home. Let’s see how she is adapting. Tricia’s Bio: When our second child was born, I had no idea that dealing with his special needs would lead me to a career, although not as you might expect.
Ann Green
OCTOBER 7, 2020
User experience is one of the core components of a long-lasting and valuable nonprofit website. Learn more about its importance to help your organization. By Anne Stefanyk. Life is naturally full of both good and bad experiences. And, if something was especially bad, people don’t hesitate to hop on Yelp and write a scathing review. That’s why restaurants and other attractions take the time to set up an ambiance and cultivate an engaging experience.
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Selfish Giving
OCTOBER 7, 2020
We had so much fun at the Learning Club last week! We talked about personal branding and social impact career growth. 40+ people joined us. I especially want to thank our special guest, Lisa Anastasi from the USO. She added so much to the club meeting and tackled all the tough topics around advancing your career. Good news! You can watch the replay on the Facebook group page.
Nonprofit Tech for Good
OCTOBER 9, 2020
By Scot Chisholm , CEO and Co-founder of Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. The entire social sector learned a valuable lesson in 2020: even the most rigorous planning can’t insulate us from the need to be flexible and adapt to the changing world around us.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
OCTOBER 7, 2020
As Kristina and I were planning out our fall training schedule and editorial calendar, we moved everything important off of the week of November 2 – 6, 2020. I firmly believe that the entire United States (which is where 75% of our clientele lives) will be engrossed in the Presidential and Congressional elections and very little else. We are planning our webinar series on managing your editorial calendar for the following week (November 10 and 12) and even that has me nervous.
Mission Minded
OCTOBER 7, 2020
When it comes the success of a nonprofit merger, the importance of establishing a strong brand for the new entity cannot be understated. The post Secrets to a Successful Nonprofit Merger: 3 Reasons Brand is Essential appeared first on Mission Minded.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Fundraising Coach
OCTOBER 9, 2020
Have you ever written a fundraising letter? A fundraising letter you felt really proud about? One that presented your nonprofit in an amazing light. That showed how good you were working in your cause. One that was sure to convince donors to give to you? I have too. And I bet your fundraising letter hardly raised any money. Writing fundraising letters is hard.
Nonprofit Marketing Guide
OCTOBER 8, 2020
Through the Nonprofit Communications Director Mentoring Program , I talk to a lot of communications directors who feel overwhelmed. I thought it might be helpful to you for me to share some of the questions I ask when I am coaching them. The first question I usually ask is how empowered they feel to make choices about their workload. This is a big question that on its own can unravel lots of details about control, supervision, internal communications, boundaries, and support or lack thereof.
NonProfit Hub
OCTOBER 8, 2020
So, you’re starting a nonprofit, that’s great! The world needs people like you. Your next step is choosing specific software tools that can help you get it off the ground. But here’s the problem, how do you know which ones are right for you when they all seem to be offering similar services? Good news, I have some of the answers. Let’s look at eight amazing tools designed to help your nonprofit be a success. 1.
Pam Moore
OCTOBER 8, 2020
SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Successful marketing equals targeted marketing! You need to consider and deeply understand the target buyer for your products and services.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Nonprofit Marketing Insights by GlobalOwls
OCTOBER 8, 2020
5 Sustainability Trends to Watch Out for in 2021. The world is moving at a rapid pace and we need to keep up. Do you know what sustainability trends you should look out for? Check out these 5 tips. As with any other type of business, a nonprofit organization is subject to trends within that sector. And, like all other industries, these trends constantly change.
Nonprofit Marketing Guide
OCTOBER 9, 2020
The Waverly Local. Waverly, AL. I owe you all an apology. I am sure you were waiting with bated breath last Friday for your weekly round up of the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising and I missed it. I am sure your weekend was just ruined. So I will make up for it with a few more links than normal that include LOTS of social media tips and insights, fundraising trends for 2021, Halloween ideas and more.
NonProfit Hub
OCTOBER 9, 2020
Cause Camp 2020 is officially in the books! Nonprofit professionals from all over the country tuned in for two full days of premium education, inspiration, and connection. Our team owes a big ‘thank you’ to our Cause Camp host, Julia Campbell , who gracefully led us through both days of programming. Here is a recap of Cause Camp 2020. . The Ameritas Inspire Series honored those in the nonprofit industry who have made a difference in their community.
Philanthropy 2173
OCTOBER 9, 2020
I am delighted to be speaking in a master class for Columbia University's Nonprofit Management Masters Program. Join us on October 15 for this event : Master Class | Digital Civil Society and Democracy: How We Got Here and Where We Need to Go The Nonprofit Management Program at Columbia University School of Professional Studies is pleased to present the next Master Class in our Program's thought leadership and professional development series: "Digital Civil Society and Democracy: How We Got Here
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Fundraising Coach
OCTOBER 9, 2020
Have you ever written a fundraising letter? A fundraising letter you felt really proud about? One that presented your nonprofit in an amazing light. That showed how good you were working in your cause. One that was sure to convince donors to give to you? I have too. And I bet your fundraising letter hardly raised any money. Writing fundraising letters is hard.
Nonprofit Marketing Guide
OCTOBER 6, 2020
We are looking for examples to share during our next budget-friendly webinar on October 22nd – How to Say Thank You and Share Your Successes with Your Supporters (registration is only $20). So let us know how you say “Thank You!” You can share: Pictures of your handwritten notes Links to thank you videos Screenshots of your thank you emails Any other way you say thanks.
Lets Talk Nonprofit
OCTOBER 7, 2020
This post was inspired by some recent research by our friends north of the border: Good Works out of Ottawa, Ontario. Now, Canadians are different from Americans in many ways. For instance. They have a Prime Minister instead of a President. Every Canadian has health care. And they prefer Tim Horton's to Starbucks. But at the end of the day, I'd bet that Canadian donors really aren't that different from American donors.
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