Nonprofit Marketing Guide
OCTOBER 2, 2018
Nonprofits love Canva for creating quick, good-looking graphics. Don’t you wish there was something just as quick and easy for video? I know I do. Yes, I have video editing software, but sometimes it’s overkill and takes too long to work through. I thought there had to be something much easier by now, so I googled “Canva for video” and sure enough, one company is trying to market themselves in that way: Typito.
Ann Green
OCTOBER 3, 2018
By John Killoran . Developing your website and ensuring your donors have the ability to donate to your organization online was a great undertaking for you. You probably saw a spike in donations and donor engagement. But did you know there’s a way to make online giving even more effective? By adjusting your website design and donation opportunities to appeal to mobile donors, you open up a new avenue for giving to your nonprofit organization.
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Nonprofit Tech for Good
OCTOBER 4, 2018
By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. Often, nonprofits are spend time focused on cultivating Millennial support due to the immense impact this powerful generation has on the world. However, what they may be missing is the larger, and potentially even more powerful, generation creeping up right behind them.
Mission Minded
OCTOBER 5, 2018
If your school or organization operates on more than one campus a sound strategy is required to ensure you’re seen as a single organization, with a single mission, and a single brand. It can be tempting to talk about the advantages of each location, its unique offerings, or character. But to do so can leave […]. The post Come Together: How a Single Video Can Unite Your Organization appeared first on Mission Minded.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Nonprofit Marketing Guide
OCTOBER 3, 2018
Thanksgiving is the perfect time to release a thank-you video. A happy, inspiring message of gratitude can set you up for a great year-end fundraising season! And yes, it’s already October, but you absolutely can create one that quickly. Join us TOMORROW as Kivi presents an updated version of last year’s popular webinar: How to Create a Thank-You Video for Supporters Before Thanksgiving. 60-Minute Webinar with Kivi Leroux Miller.
Getting Attention
OCTOBER 3, 2018
Best Buddies International. Like many of you, I’ve been working with storytelling for more than a decade now. And, like many of you, I know we need to do it better. We use too many over-simplified stories—black-and-white stories that don’t ring true. Stories that are all about us, don’t have relevance to our supporters, or don’t map to our organizational identity.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
EveryAction
OCTOBER 3, 2018
It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona. Personas are regularly used in sales and marketing to identify, personify, and strategically message to different buyer archetypes.
Nonprofit Marketing Guide
OCTOBER 5, 2018
It’s October – my favorite month! Let’s kick back with our favorite pumpkin spiced beverages and peruse the best articles, posts, tips, and more from around the world of marketing and fundraising. Today’s post is brought to you by the number 7 and include tips on social media, storytelling, and segmenting lists. It’s time for Mixed Links… Here are some ideas for Writing for Social Media: 7 Tips and Tools.
Fundraising Report Card
OCTOBER 2, 2018
To suggest that fundraising has become saturated would be an understatement. There are more than 1.5 million nonprofits in the United States alone, many with overlapping missions and visions. Nonetheless, each works tirelessly to secure your financial contribution. The post How to Stand out in the #GivingTuesday Crowd appeared first on Fundraising Report Card.
Concord Leadership
OCTOBER 5, 2018
In our most recent nonprofit leadership study, one of the things we looked at was how four different leadership styles affected a nonprofit’s “culture of philanthropy.” The four styles were: servant leadership, transformational leadership, charismatic leadership, and transactional leadership. Servant Leaders Most Consistently Grow Philanthropy The researchers’ definition of a culture of philanthropy was one […].
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Lets Talk Nonprofit
OCTOBER 3, 2018
Here's a little fundraising inspiration from the football field. "Little things make the difference. Everyone is well prepared in the big things, but only the winners perfect the little things.". That quote comes from Bear Bryant, the legendary football coach from the University of Alabama. Alabama's football team is legendary, too. The Crimson Tide has won the most national football championships of any school in NCAA history.
Nonprofit Marketing Guide
OCTOBER 1, 2018
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: October 4: How to Create a Thank-You Video for Supporters Before Thanksgiving. Get everything you need to create a great thank-you video just in time for Thanksgiving. Registration is $50 or Free with an All-Access Pass. Learn More and Register. October 17 & 18: Measuring the Effectiveness of Your Communications Work, Parts 1 and 2.
NonProfit Hub
OCTOBER 5, 2018
As the end of 2018 approaches, we’ve gathered a collection of the best nonprofit media campaigns from the first 10 months of the year. Whether these organizations are raising money, spreading awareness or trying to create a movement, they’ve all put a unique spin on traditional mass media marketing. Check out our favorites! AARP Spotify Playlists. You probably haven’t heard this idea before—this year, AARP created categorized Spotify playlists to use the power of music to help people with depres
iMarketSmart
OCTOBER 5, 2018
Engagement fundraising (a phrase I coined many years ago) is powerful. I’ve been talking about this for about 10 years (ever since I revamped my marketing agency to only work with nonprofits). But usually when people first hear me say “engagement fundraising”, they look at me like I have two heads. So here’s my simplest explanation of how engagement fundraising works: – Major and planned gift marketing is somewhat different because we’re talking about big buck
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EveryAction
OCTOBER 4, 2018
St. John's Hospital Foundation has been working since 1999 to support St. John's Medical Center. With their support, the medical center is now rated 5 stars by the Center for Medicare and Medicaid Services or CMS (a hospital rating agency) and the foundation is continuing its incredible work to build a living center and meet the needs of their local community.
Fundraising Report Card
OCTOBER 3, 2018
Achieve fundraising success by creating a plan. Zach and Tim discuss the components of a successful plan and how to create one for your organization. Click here to listen on YouTube! Topic Timestamps Introduction [00:00] Success [00:36] Defining Success [01:22] FundraisingReportCard.com/Benchmarks [04:23] Heather Yandow [04:35] A Plan [05:33] Blog Post on FRC [06:24] Is anything … Continue reading "The Plan for Fundraising Success – Season 2, Episode 8".
NonProfit Hub
OCTOBER 2, 2018
The leaves are changing, the air is chilly and you can’t escape the smell of bonfire no matter where you go—it must be fall! With a new season upon us, we present you with seven wallet-friendly fall fundraiser ideas that will help you meet your #GivingTuesday goals and get you into the spirit of the most charitable (and the spookiest) season of the year!
iMarketSmart
OCTOBER 3, 2018
Everyone wants success and happiness in their lives. Sadly, too many people are misled or misdirected by the media and teachers about what success and happiness are really all about. Too often we are deluded to mistake success for achievement and love for some unattainable Disney-like ever-after feeling. So what is success? The truth is that success is simply the pursuit of worthy goals not the achievement of them.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Selfish Giving
OCTOBER 3, 2018
Thanks for all the birthday wishes last week! ???????? 1. For those of you who requested a book. It's in your inbox. Don't see it? Check your spam folder as the book is a largish file. Still can't find it, hit reply to this email and let me know! 2. For those of you who requested 20 minutes of my time, I sent you an email with a week during which you can schedule an appointment.
Nonprofit Marketing Guide
OCTOBER 4, 2018
If you live in the United States, you probably received a notification yesterday from FEMA and President Trump. While the system is designed to warn us in case of a national emergency, considering the political climate of today the memes started QUICKLY. I just got this text does anyone know what it means #presidentialalert pic.twitter.com/fCyKO8xLZ8. — Alex R (@Dr_Dastardly) October 3, 2018.
NonProfit Hub
OCTOBER 4, 2018
What’s Next? is a Hubcast series that tackles the future of the nonprofit industry head on. In each episode, host and Nonprofit Hub executive director Randy Hawthorne interviews an industry leader with a unique perspective on a number of different issues, and what they mean for nonprofit professionals like you. In this episode, Marc Pitman and host Randy Hawthorne talk about the impending leadership transition crisis facing the nonprofit workforce.
EveryAction
OCTOBER 2, 2018
For nonprofits which engage in advocacy around civic engagement or political issues, voter registration drives are a great tool for activating your volunteer base, deepening relationships within your community, and increasing local democratic participation. To maintain 501c3 status, nonprofits must carefully avoid any partisan activity, actions that endorse a candidate or party.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
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