Selfish Giving
DECEMBER 1, 2017
Photo via the Cincinnati Zoo Blog. “We tell people, you have to find your Fiona, whatever that may be, and just tell the story.” Source: New York Times Like all the great divas (e.g. Madonna, Adele, Beyonce), the newest social media star only goes by a first name: Fiona. However, this female is a bit different as she's a baby hippo at the Cincinnati Zoo.
Ann Green
NOVEMBER 27, 2017
I’m sure you’ve been to a party and ended up stuck in a conversation with someone who talks too much about himself or brags about all the wonderful things she’s done. It’s exacerbating and you can’t get away fast enough. Imagine your donors having the same reaction when all your communications sound like one big bragfest that have nothing to do with them.
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Pam Moore
NOVEMBER 29, 2017
Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts? If you are excited to hop on one of the hottest trends in marketing and want to learn how to leverage influencer marketing for your business, you landed on the right blog post today!
Nonprofit Marketing Guide
NOVEMBER 27, 2017
Pictured: Me reading these stupid pitches… Whether you are writing a social media update, crafting an appeal letter, or trying to get a journalist to mention your story, you must: Know. Your. Audience. This also goes for asking someone to publish or link to your content. Since I am responsible for our blog, I get hit up daily with requests to publish an author’s work or link to their content.
Speaker: Amanda Adams, Fractional CFO, CPA
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Selfish Giving
NOVEMBER 28, 2017
Today on CauseTalk Radio , Megan and I talk to Mike Richardson , Vice President of Marketing, Casey’s General Stores , a 2000-store convenience store chain in 15 states, about their recent charity pinup fundraiser for the Muscular Dystrophy Association. The $1.35 million raised will be used to help send kids with muscular dystrophy to MDA Summer Camp.
The Agitator
NOVEMBER 28, 2017
Like it or dislike it #GivingTuesday is almost over for another year. I say “almost” for two reasons. First, I’m writing this at 6:45pm EST Tuesday, so there’s still a few hours to go. Second, for purposes of improving 2018’s results there are some learnings from this year’s event. As I write, #GivingTuesday claims to have raised online $177 million from 1.6 million donors in 98 countries around the globe.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Marketing Guide
NOVEMBER 30, 2017
For many nonprofits, media relations isn’t a high priority. This is especially true for smaller nonprofits that have limited resources for communications. But even if you’re small, it’s important to have a strategy for telling your story through the media and for responding to questions and queries from reporters. If your organization does not have a media relations strategy, the end of the year is a good time to create one.
iMarketSmart
DECEMBER 1, 2017
1. Raise money – If you want advice, ask for money. If you want money ask for advice. Surveys raise money. 2. Identify – Decide who your best donor prospects are based on what they say. 3. Generate leads – Get major donor and legacy gift prospects to raise their hands showing interest in giving or volunteering. 4. Qualify – Ensure that you spend your time wisely with hi-capacity, passionate, motivated supporters. 5.
The Agitator
NOVEMBER 29, 2017
Today’s post is The Agitator’s 3,000th. And my final one. But don’t worry, Roger will still carry the torch and in fact bring aboard The Agitator some new co-conspirators to continue the mission of inspiring fundraisers to raise the bar. He’ll tell you about that shortly. I’ve been a co-conspirator with Roger since 1971, when I joined the staff of Common Cause.
NonProfit Hub
NOVEMBER 30, 2017
Coworking spaces have become increasingly popular over the past few years, and now most cities have an array of options for organizations looking for an affordable place to work. But coworking is a lot more than just prorated office space; it provides experiences and opportunities not found in other traditional offices. If you’re a nonprofit just getting your feet under you, or even if you’ve become a staple in your community, coworking has a lot to offer.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Nonprofit Marketing Guide
NOVEMBER 29, 2017
In this year’s Nonprofit Communications Trends Survey, we asked participants to rate themselves on some common skills that communications directors need. (The survey closes this Friday, so please take it now if you haven’t already!). According to the preliminary data, nonprofit communications pros overall say they are best at: Creating relevant and engaging messaging.
iMarketSmart
NOVEMBER 30, 2017
On today’s episode we discuss how fundraisers can utilize LinkedIn. Learn more about MarketSmart at [link]. The post LinkedIn for Fundraisers (EF-0019) appeared first on MarketSmart, LLC |.
The Agitator
NOVEMBER 26, 2017
It’s been years since I was tear-gassed, arrested and tossed in jail for something worth fighting for. And the same holds for the leaders of most causes I support. Is that a sign that most nonprofits have become too much a part of the establishment, too much a part of the problem? In short, is it time for charities to become radical again? Time to become unpopular again through the stances they take?
Getting Attention
NOVEMBER 29, 2017
Invest 13 minutes NOW to complete the 2018 Nonprofit Communications Trends Survey. Payback? In the short term, you’ll be invited to an exclusive preview webinar and be the first to see the results. For the duration, you’ll get data vital for decisionmaking and for convincing the powers that be and your colleagues that your approach is spot on.
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Care2
NOVEMBER 28, 2017
Each nonprofit has a unique approach to how they how they fund their digital strategy, build digital teams, and set their digital strategy goals. We want to hear about it!
EveryAction
DECEMBER 1, 2017
Year-end giving is about more than just soliciting donations. It’s a time to thank your most loyal supporters and make all donors, new and old, feel appreciated. When done well, these expressions of gratitude can build a lasting relationship with donors, leading to continued involvement. When it comes to giving thanks, there’s plenty that can be done to acknowledge donors and nurture your relationships with supporters.
Nonprofit Marketing Guide
NOVEMBER 28, 2017
Antionette Kerr is back with us today for another post in the series we are calling “Inclusive Conversations.” It’s all about cultural competency and how communications staff can not only be more inclusive and therefore effective in their communications work products, but also lead these conversations within their own nonprofits. Stay tuned for much more in 2018!
Getting Attention
NOVEMBER 29, 2017
Invest 13 minutes A.S.A.P. to complete the 2018 Nonprofit Communications Trends Survey. Payback? In the short term, you’ll be invited to an exclusive preview webinar and be the first to see the results. For the duration, you’ll get data vital for decisionmaking and for convincing the powers that be and your colleagues that your approach is spot on.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
The Agitator
NOVEMBER 30, 2017
Today’s post is The Agitator’s 3,001 st. And my first without Tom beside me in this foxhole. After 10 years of conspiring on The Agitator it’s of course more than a bit sad and strange to be breaking the habit of checking each other’s work each day. Or bantering back and forth; sometimes seriously, sometimes irreverently, always hopefully. I’ve never worked with anyone brighter than Tom… more intolerant of stupidity or sloppy thinking than Tom…nor more insolent toward the hidebound.
Nonprofit Marketing Guide
DECEMBER 1, 2017
Good Friday to you all! Won’t you join me for some fine Mixed Links… Today is the LAST DAY to take our 2018 Nonprofit Communications Trends Survey. Take the survey and get a special invite to our Trends Report Preview Webinar. Reports have this 2017 Giving Tuesday the Highest on Record. You may want to check out this Email Deliverability News: Major Spam Filter Acquisition.
The Agitator
NOVEMBER 27, 2017
We have very little time to stop Donald Trump and the Republicans in their attempt to restrict American freedom and destroy the Internet as we know it. At stake is nothing less than control of a crucial public resource – the Internet. The administration’s goal is to hand over control to corporations that will then be able to restrict the flow of information, effectively censor voices of dissent, and charge outrageous prices for access to online services.
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