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Technology and artificial intelligence are most certainly making our lives easier and improving efficiencies. But, the power is beyond anything humans have ever seen, and we're heading to a point where technology will soon entirely exceed our capacity and performance on just about everything. Therefore, it's a balancing act.
Nicole Gustafson. Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. This series lets you describe your workday in your own words. Nicole’s Bio: Nicole joined the Jackson Center staff in 2018. She manages the Robert H. Jackson Center’s social media accounts and oversees the production of the quarterly newsletter, press releases, promotional materials, and other communications.
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In major gifts, there is nothing better than a good finance person to be your partner. If you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it. If you have a bad one, try to win them over through education, information and appreciation.
We get questions like this a lot. How often should we send out __ ? (fill in the blank with emails, tweets, press releases, etc.). What’s a normal amount of content for my team to be asked to create? How much should I put in my editorial calendar ? Of course, the answer is “ It depends.” But here’s an exercise I recommend to our coaching clients to help answer the questions for yourself.
This is the first post in a 3-part series. Stay tuned for part 2 and part 3. . Faced with existential crises thanks to the pandemic and the social upheaval of the past year, businesses of all stripes (nonprofits included) went into survival mode. Alarmed at how unprepared they were, they sped up their digital transformation. They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy.
This is the first post in a 3-part series. Stay tuned for part 2 and part 3. . Faced with existential crises thanks to the pandemic and the social upheaval of the past year, businesses of all stripes (nonprofits included) went into survival mode. Alarmed at how unprepared they were, they sped up their digital transformation. They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy.
One of the articles I had planned to share with you this week was from Hubspot called Everything You Need to Know About Using Tie Downs in Sales. I hadn't heard of "tie downs" before. The Hubspot writer defined them this way: “Using sales tie downs allows you to check your assumptions around each of these points. They also get your customer engaged and saying 'yes' before the time comes for you to go for the close.
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Total charitable giving grew 5.1 percent on a year-over-year basis in 2020 (3.8 percent, adjusted for inflation), the latest edition of the Giving USA report finds. Produced by the Giving USA Foundation and the Indiana University Lilly Family School of Philanthropy , Giving USA 2021: The Annual Report on Philanthropy for the Year 20 20 (key findings, 5 pages, PDF) estimates that charitable giving totaled $471.44 billion last year, up from a revised $448.66 billion in 2019.
The leader of a nonprofit organization plays many roles with many constituencies. But there's one primary role every executive director should have. It's a role that consists of marketing, public relations, communications, programs, finance and many other interwoven elements.
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Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
As the founder of a new nonprofit, you are probably doing everything yourself and working for free instead of taking a nonprofit salary. . I get it. Everything seems important and you really, really want to get your new organization up and running so you can do the work of changing lives. But, unless you’re independently wealthy or have another source of income, you will need to pay yourself at some point. .
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Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a fundraiser who wants advice on ways to stay in touch with potential donors who have major donor potential. . Dear Charity Clairity, Do you have advice on ways to stay in touch with a possible donor who has indicated an interest in making a major gift?
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The Best Content Creation Platforms to Tell Your Story. Creating great content is a MUST! Lucky for us, there are plenty of Content Creation Platforms that can help make our jobs easier. Check them out! Back in the days, we had a pen and paper to create content. Now, we have Content Creation Platforms that help us in many ways! These platforms help us create beautiful content, intelligent content, help us improve our writing, and much more. .
30% of adult donors in the U.S. identify as Social Donors. Are you tapping into them? We conducted an online survey of 1,000+ Social Donors to examine how giving experiences evolved over the past year. The study offers findings on Social Donor motivators, engagement, retention, as well as insights on when donors will be ready to return to in-person events.
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Today's guest post is from T. Clay Buck, Founder & Principal of TCBFundraising. A Master Trainer, Clay also teaches at the University of Nevada. He's been on all sides of a nonprofit - running the fundraising, analyzing nonprofit databases, and consulting to nonprofits. Here, he shares the basics of creating an effective nonprofit fundraising plan.
Download your free copy of this research study that takes a mystery donor’s look at the online giving experience and email communications of 630 organizations in 9 countries.
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