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Donors want to know that their giving made a difference. That one question alone captures a huge problem in fundraising – a problem you can address in your major gift program.
Tis the season to be grateful! Thank yous are incredibly important in turning a first-time donor into a life-long giver. Donors want much more than an acknowledgement and receipt. They want a prompt, meaningful thank you letter and additional communication that explains how the donation was used. Because so many nonprofits handle this badly, you really stand out when you do it well.
Top Content Marketing Trends for 2022 and Beyond. Are you looking to get the most out of your Content Marketing efforts? Check out these trends and make use of the new technologies that can help you do just that. Before we get started. Why do you think you need to stay on top of Content Marketing Trends ? Is it to show your manager or CEO that your marketing team is doing cool things?
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Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
We've seen many organizations that have been challenged by knowing the real nature of their business. Challenges like this stem from thinking the tangible thing we do is more important than the meaning people get from what we do. For nonprofits, this can manifest when we do these three things.
For you podcast fans, here’s another great one: Nonprofit Nation with Julia Campbell. Julia and I recently spoke about some of the common communications and marketing mistakes nonprofits make. We also talked about. How to create a culture at your nonprofit that embraces marketing. Tips to break down the silos between development staff and marketing staff.
By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. The holiday shopping season is upon us. In the frenzy of exciting discounts and hot new product trends, it can be a challenge for nonprofits with online shops to compete with big brands and e-commerce giants that have significantly larger marketing and advertising budgets.
By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. The holiday shopping season is upon us. In the frenzy of exciting discounts and hot new product trends, it can be a challenge for nonprofits with online shops to compete with big brands and e-commerce giants that have significantly larger marketing and advertising budgets.
At the end of a recent strategic planning retreat, each participant shared brief reflections on the day. Board and staff members spoke about how meaningful it was to come together and get to know each other better, how much they had learned through the conversations we had, and how they felt hopeful about the ways in which their visions for the organization were translated into concrete plans. .
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Around this time the last few years I have shared some tips to help you get through the chaotic time that is year-end season at nonprofit organizations. Less Stress This Year-End Season? Yes, Please! from 2018. How to Take Care of Yourself This Season from 2019. Those included tips like: Move around. Get enough sleep. Plan ahead/have a to-do list. Treat yourself.
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By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . With the entire world affected by the COVID-19 pandemic and the subsequent economic fallout, the vital services and resources that nonprofits provide are in historically high demand. To meet this surge and move their mission forward, nonprofits must decide – and decide quickly – the best way to continue their fundraising efforts in a conta
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Speaker: Tim Sarrantonio, Director of Corporate Brand
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We often get questions from our readers about whether a nonprofit organization must pay taxes, or whether individuals working at a nonprofit must pay taxes. While there are lots of details to get into depending on the situation, here’s a summary about nonprofits and the taxes they may or may not have to pay! Do […]. The post Do Nonprofits Pay Taxes?
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When it comes to acquisition, we all know that metrics matter. However, most nonprofits don’t know which metrics to look at —or what to do with that information once they have it. . At the conclusion of every acquisition campaign , you should do a thorough review of the campaign’s results. This includes taking a comprehensive look at all of the things that went right and, conversely, what you need to improve on before running your next campaign.
Download the Comprehensive Guide to Nonprofit Salaries in Canada and the United States. This report will show you what fair, market wages look like in 2022, including how each role should be paid, how to structure job descriptions, as well as what trends are shaping the industry. Download the guide.
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First, I want to wish everyone a very happy Thanksgiving. ?? I'm very thankful that YOU read my newsletter every week. ?? Second, watch this video ??from creative agency Public for Meals on Wheels America. It will definitely warm your heart ?? and might just encourage you to 'Give a Little Bit' over the holiday. Finally, I want to use this week to answer some of the frequently asked questions I get from readers.
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Sarah Olivieri will dive into a strategic framework designed to break down your big audacious goals into clear, easy-to-understand components. Full Transcript: Steven: All right, Sarah, I got 1:00 Eastern. Is it okay if I go ahead and get this party started officially? . Sarah: Let’s do it. Yeah. . Steven: Nice. Welcome, everybody. Good afternoon, good morning if you’re on the West Coast, I should say.
First, I want to wish everyone a very happy Thanksgiving. ?? I'm very thankful that YOU read my newsletter every week. ?? Second, watch this video ??from creative agency Public for Meals on Wheels America. It will definitely warm your heart ?? and might just encourage you to 'Give a Little Bit' over the holiday. Finally, I want to use this week to answer some of the frequently asked questions I get from readers.
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