Nonprofit Marketing Guide
JANUARY 4, 2021
Our top blog posts of 2020 were dominated by the pandemic, but let’s find out what you would like us to focus on in 2021. Of course we will continue to stay on top of emerging trends and best practices and report those to you, but what are you particularly interested in reading more about? More strategy? More self-care? Tactics? Social media? Email?
Ann Green
JANUARY 6, 2021
I hope everyone had a safe holiday. I’m sure you’re relieved 2020 is over, although uncertainty will stay with us for a while. No doubt this past year brought a lot of challenges to your nonprofit. Even so, many organizations were able, for lack of a better word, to pivot and make changes to the way they ran their programs. Donations to nonprofits increased in the first half of the year.
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Nonprofit Marketing Insights by GlobalOwls
JANUARY 6, 2021
10 Powerful Twitter Marketing Tips [That Work like Magic]. All organizations can benefit from having a solid Twitter Marketing strategy (B2B, B2C, NGOs, etc.). Check out the following tips and improve your Twitter Marketing. Twitter is a powerful marketing platform that needs your attention. Whether you want to increase revenue or generate high brand engagement, Twitter will help you grow your business.
Nonprofit Tech for Good
JANUARY 3, 2021
By A. Elliot Olson , Lead Web Strategist at Studio Anansi — website designs and digital strategies to empower mission-driven organizations and drive real results. Your website is your nonprofit’s digital home. It represents you online 24/7, bringing your work to life and motivating supporters. Nonprofit websites must be engaging, effective, and purposeful. 54% of donors worldwide prefer to give online, and up to 20% of donors are most inspired to give by a nonprofit’s website.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
JANUARY 6, 2021
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: [FINAL DAYS] Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. That’s a savings of $200 off the regular price. Sale ends THIS FRIDAY, January 8, 2021.
The Fundraising Authority
JANUARY 2, 2021
Like great sales organizations, great development operations need a constant stream of prospects… individuals, companies, and foundations that are, or are likely to be, interested enough in your mission to donate funds to your non-profit. Creating and growing a prospect list is one of the key responsibilities of your fundraising team. Here are eight ways to keep that list growing and working for your school, church, or charity: 1.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Tech for Good
JANUARY 6, 2021
Date: Tuesday, February 23, 2021. Time: 1pm EST / 10am PST. Presented by: Logan Foote , Education Manager at GolfStatus.org. Cost: Free. Virtual golf tournaments are played over an extended period of time across one or more golf courses, leveraging technology to track scores, provide sponsor exposure, and even to solicit donations. Virtual options can run alongside or independent of traditional tournaments—making them ideal for uncertain times.
Nonprofit Marketing Guide
JANUARY 8, 2021
Will 2021 be better than 2020? That remains to be seen, but that felt like a very long first week. I still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though. This week I have some more trends and tips for 2021, email marketing ideas, free Google tools and more. Plus don’t forget to get your All-Access Pass so you can attend all of our live webinars and workshops in 2021 and join our amazing group of Pass Holders.
Nonprofit Marketing Insights by GlobalOwls
JANUARY 4, 2021
Best LinkedIn Groups every Entrepreneur should Join. Are you an Entrepreneur and looking to build relationships, learn and share your knowledge? LinkedIn is the place for you. Be sure to check out our list of Best LinkedIn Groups every Entrepreneur should Join below. LinkedIn groups are often overlooked, but you can be part of a highly valuable community, within the already valuable networking platform.
NonProfit Hub
JANUARY 5, 2021
When it comes to choosing the right marketing channel for your nonprofit fundraising, you’ll want to consider the pros and cons of each option. The two most prominent fundraising channels for nonprofits are direct mail and email. Both of these, when used well, can bring much-needed funds to a charity’s tight budget. Here are the pros and cons of mail vs. email. .
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
NC Nonprofit
JANUARY 7, 2021
Select a recording below: Product *. - Select - Nonprofit Financial Resilience: Understanding “Full Costs” and Dialogue on Post-COVID Recovery [$69.00] 2020 Legal Update for North Carolina Nonprofits [$69.00] Keynote: A Resilience DIET: Diversity, Equity, and Inclusion Transformation for Rebuilding After Emergencies [$25.00] Keynote: Steady and Forward Leadership in Times of Change [$25.00] Adding Equity to Nonprofits [$25.00] The Art of the Legacy Ask [$25.00] Beyond Heroism: Nonprofit Communic
Nonprofit Marketing Guide
JANUARY 5, 2021
Do you do New Year’s resolutions? Or one, two, or three theme words for your upcoming year? I seem to do a mix depending how I’m feeling each January. For 2021, a single word felt right and it came to me quickly. It’s -ish. It’s simple but so full of meaning for me. As in, I am not going to hold myself to any particular high standards (which often approach demoralizing perfectionism, especially with all of the challenges in the world right now).
Nonprofit Marketing Insights by GlobalOwls
JANUARY 7, 2021
The Best Online PDF Converter Tool For Compressing Your PDF Files. Are you looking to convert your PDF files? Check how how to do that in this article. When handling big file sizes of documents will lead to an inconvenient way of sharing to the internet platform. A friendly way to solve your problem is to compress your PDF files. When you compress your PDF files, your main objective is to shrink the file size.
NonProfit Hub
JANUARY 7, 2021
A blog is an indispensable digital marketing tool. Many businesses and organizations use blogs to share compelling stories and connect with their audience. Blogging should be part of most nonprofit’s content marketing plans. Used properly, it can leverage a nonprofit’s efforts by engaging its target audience with stories that speak directly about its mission and cause.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Lets Talk Nonprofit
JANUARY 6, 2021
They say hindsight is 20/20. So, what does your nonprofit's 2020 data tell you? In a recent blog post , the folks at Classy suggested you look at these 5 key year-end campaign metrics: Total Amount Raised for Year-End Campaign(s) Total Number of Gifts Received for Year-End Campaign Average and Median Gift Sizes Number of New Donors Acquired Percent of New Recurring Donors I recommend you take it one step further.
Selfish Giving
JANUARY 6, 2021
Corporate partnership news was a bit slow last week, so I went through my archives and picked ten of my favorite articles from past years. This will keep you busy! One thing I realized is I need to get back to writing more of my own stuff. I kind of miss it! Enjoy! How to 10X Your Cause Marketing with Content Marketing: 3 Strategic Approaches What’s Wrong With Tom Brady’s Partnership With Best Buddies?
Nonprofit Marketing Insights by GlobalOwls
JANUARY 7, 2021
6 Things That You Should Know About GoGoPDF’s Compressing Tool. Want to Compress your PDF files? Check out what you need to know about GoGoPDF’s Compressing Tool in this article. There are some instances where people need to reduce their PDFs’ size to send them via web or email. Compressing your document is also a great way to save more space on your devices’ internal storage.
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