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Plonk, Missoula, MT. Greetings from the road! I am starting my vacation today, but wouldn’t leave you without the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we talk about branding vs marketing, email design, employee engagement, lunch breaks, and more. It’s time for Mixed Links… Find out Why Your Nonprofit Needs Both Branding And Marketing Strategies.
Collaborative technology is incredible. It can empower people across locations to share their individual ideas and build on others’ ideas. The whole can be greater than the sum of the parts.
I'm helping my 89-year-old mom settle into her new home this week. I took this picture to showoff my bed-making skills! Pretty good, right? My mom didn't agree as she has a 36-step process for making a bed and I missed a few steps. She said I still have a lot to learn! I'm also emptying out her apartment that she's been in for 30 years. Wish me luck!
Cybersecurity is a stressor for many nonprofits and community organizations. Make sure you’re doing your part to keep data safe with these best practices. By Jay Love. In an increasingly digital world, it is important for nonprofits to ensure that employees and donors have the tools to operate safely and effectively online. With over 33 years in the mission-driven sector, Co-founder and Chief Relationship Officer at Bloomerang Jay Love offers the following advice for organizations.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
While we aren’t completely out of the woods yet, things definitely seem to be trending in the right direction. The past year was rough, no doubt, but let’s take a minute or two to look at what lessons we learned from it. Here are a few of mine: I need to exercise. I am by no means a gym rat, but I do play tennis and pickleball and workout in a small studio class setting.
Nonprofits have a special status in our society. Because they're tax-exempt organizations and working in the public's service, it's vital that they operate with complete transparency and lean into social good.
If you’re a fundraiser bemoaning the lack of your nonprofit’s culture of philanthropy , you don’t get off that easily. . You’re part of the problem. In fact, you may BE the problem. Why is that? Because you are the one person, or one department, actually charged with living and breathing philanthropy on a daily basis. It’s in your job description.
If you’re a fundraiser bemoaning the lack of your nonprofit’s culture of philanthropy , you don’t get off that easily. . You’re part of the problem. In fact, you may BE the problem. Why is that? Because you are the one person, or one department, actually charged with living and breathing philanthropy on a daily basis. It’s in your job description.
The COVID-19 pandemic transformed the nonprofit sector. Millions lost their jobs, but a rebound is in the works and those workers who “ sheltered in job ” while they waited out the pandemic, are now considering looking for new employment. It could be an excellent time to secure new employment or upgrade to a new position with more income and workplace flexibility.
We recently did a short survey asking our community to let us know how important each part of our mission statement was to them personally. At Nonprofit Marketing Guide, we are here to help nonprofit communications pros: Learn Your Job : Getting training and coaching no matter your experience level with nonprofit communications and marketing. Love Your Work : Getting understanding, support, and community to help you feel confident and happy in your work.
I see so many organizations with so much great content to share. It’s often all squished into one humongous monthly email update. Just think how much more exposure you’d get and how much more money you’d raise if you only broke it up in smaller chunks and spread it out over the month. .
Dr. Renee Rubin Ross will provide concrete steps organizational leaders can take to plan strategically, building investment, ownership and fundraising. Full Transcript: Steven: All right, Renee, is it okay if I go ahead and get this party started officially? . Dr. Ross: Yes, absolutely. Go. Steven: All right, cool. Well, good afternoon, everybody. And if you’re watching the recording, I hope you’re having a good day no matter when and where you are.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign.
When we recently re-designed our website, we also completely re-hauled the way we deliver content with our new Learning Center. When you become a member at the free level, you get access to a ton of helpful content including the Free Membership Resource Library. Let’s browse its shelves, shall we? Professional Development Learning Plans. The First 100 Days of Your New Nonprofit Marketing Job.
Especially while navigating the effects of the pandemic on fundraising, outdoor events are a great solution to bring your supporters together to champion your cause safely. Heat up your summer with these outdoor event ideas!
Does it ever feel like you’re throwing emails, newsletters, and social media posts at anyone who will listen – but aren’t really sure if your efforts are working or not? This method is sometimes known as “spray-and-pray,” and doesn’t get the communication objectives you want. . You spend hours developing content and materials and then “spray” them everywhere you can think of in hopes that something will land with someone that will result in a new donation or new volunteer.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
SEO and SEM for Your Nonprofit Organization: Understanding the Basics. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) has been one of the standard strategies of businesses that want to expand their online presence. However, many nonprofit organizations struggle with these strategies because they are mostly suitable for for-profit businesses.
It’s Spring 2021 and your board retreat approaches. Half of your board members—and all of those over 65 or with chronic health conditions—have received a Covid-19 vaccine. In this near future, perhaps new Covid-19 cases have dropped below 60,000 per day nationwide, and the positivity rate in your state is below 5%. Board members debate […]. The post How Nonprofits Can Return to In-Person Board Meetings and Retreats as the Covid-19 Pandemic Winds Down appeared first on Blue Avocado.
As nonprofits navigate through 2021, they are in a position where they are recovering from the effects of 2020, planning for the future and restructuring their workplace policies so they are better prepared for when the next crisis occurs. Download this white paper to learn how nonprofits are using technology to improve and sustain operations for the years ahead.
I drive a Prius, so don’t get it twisted — there is also no judgment here of 25 year-olds (I’ve been one). But the no judgment piece is exactly the point here. I was at a happy hour networking event. Remember those? How we dreaded them and now they are… thought of longingly. At least, by me. . Well, I met this young professional who worked at a big professional services firm as a consultant.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
The best gift a nonprofit organization can receive is unrestricted cash, but an inkind donation of something your organization needs and would have otherwise purchased is also a high-value gift. For example, if you are raising funds for a much-needed van and someone donates a van that meets your organization’s needs, you can close that campaign and focus your efforts elsewhere.
Demonstrating credibility is one of the most important factors in a grant proposal. You may be surprised to learn that the budget in your proposal plays an important role in illustrating your organization’s credibility. Many funders look at your budget first, even before they read the narrative of your proposal. In this short video, I share how your proposal budget adds credibility to your application.
In this episode of The NonProfit Voice, Nhu Te, editor-in-chief of NonProfit PRO, is joined by Ari Simon, head of social impact and philanthropy at Pinterest, and Paul D’Alessandro, founder and chairman of D’Alessandro, Inc., and editorial advisory board member for NonProfit PRO.
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a donor relations manager who needs advice on how to best organize, prioritize, and stay on top of tasks. . Dear Charity Clairity, I’m new to my job as a donor relations manager, and my one thorn right now is organization.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
One of the scariest things about fundraising is the fear that you'll ruin relationships. One of the most common questions I get as a fundraising coach is "Should I send this appeal to people I hangout with?". Last week, an accomplished nonprofit leaders asked me just that. She was in a giving day and wondered if she should message a group of friends.
If you aren’t familiar with the concept of a “charity watchdog,” then you’re probably familiar with at least one or two of them. Organizations like GuideStar , Charity Navigator , and the Better Business Bureau’s Give.org aggregate information on nonprofit organizations to empower perspective donors, volunteers, grantors, board members, and employees to make informed decisions about the organizations and causes to which they can devote their time, energy, and resources.
Anyone interested in sitting on the leadership team of a nonprofit must be career-oriented. They need to understand how the organization operates internally and comprehend the external forces that affect the organization.
Right now, it feels like the world has been turned upside down (and just like that, the song from Hamilton is playing in your head). That’s why it’s good to know that some things never change. Cause Camp was virtual again this spring, but thanks to a revolutionary platform and the A-game of our all-star speakers , attendees walked away with new networking connections, ideas and insights to help them do more good. .
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Part 2: Personal to Personnel In 2019, I came to Lost Valley Education and Event Center (LVEC), first as a student, then as LVEC’s bookkeeper, with no prior training in the craft other than management of my own finances and my stint as an Air Force Intelligence Officer. LVEC is a nonprofit whose resident staff, […]. The post Alleviate Accounting Systems and Staff Training Chokepoints to Power Nonprofit Missions: A Case on How One Oregon Nonprofit Did It appeared first on Blue Avocado.
As the COVID-19 pandemic continued to require social distancing throughout 2020, The Leukemia & Lymphoma Society’s Team In Training created a virtual event that would unite their community in support of the of LLS’s mission to cure leukemia, lymphoma, Hodgkin's disease and myeloma.
You may have heard of Salesforce.com before – it’s one of the most robust and customizable database softwares in the industry. But while many nonprofit organizations are attracted to promises of free licenses and a seemingly endless library of widgets, even more find themselves hopelessly tangled in fields of data and needlessly complex reporting mechanisms.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
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