Nonprofit Marketing Guide
APRIL 22, 2021
It’s so exciting. you’ve been a comms team of one forever and now you get to hire someone! You go through the process and find the perfect person. Then a month in, you start second-guessing yourself because it feels like you have even more work to do because now you have to supervise someone too. It’s time to learn the fine art of delegation!
NonProfit PRO
APRIL 21, 2021
When we decide to give someone a gift, we usually try really hard to get a gift that is meaningful to the person we’re giving it to. When we seek to succeed with our philanthropic investors, unfortunately, a sort of organizational narcissism often kicks in.
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Ann Green
APRIL 22, 2021
Many nonprofit organizations send all their donors and other supporters exactly the same communication, such as appeal letters, thank you letters, and annual reports. One size doesn’t fit all and in the case of a 55 page (yes, that’s right) annual report I received a few weeks ago, the size was XXL. I’m not a fan of these massive annual reports for any donor.
Selfish Giving
APRIL 21, 2021
????The Cause Docs ?? are back TOMORROW at 2pm EDT. Joining us are Nanette Fridman , President of Fridman Strategies, Inc. and Melissa Radin Goldstone , Founder of Freestyle Strategy. They'll be answering your questions about how to finally get your board to help identify, cultivate and sell corporate partnerships. Nanette and Melissa will be sharing their prescriptions on.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Nonprofit Marketing Guide
APRIL 19, 2021
Tara Collins. Today’s post comes from long-time friend of Nonprofit Marketing Guide, Tara Collins. I love her plea for patience and grace as we begin meeting up again in person. If you also have tips or thoughts about how we come out of the events of the past 13+ months, we would love to share them with our readers! Just send an email to kristina [at] nonprofitmarketingguide.com. .
NonProfit PRO
APRIL 19, 2021
Whether you are in social services, relief and development, education, the environment, some form of medical research or care, or any of the scores of nonprofit causes that exist today, no matter what it is you do, you can feel deeply about it. You just need to let yourself do it. .
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Candid
APRIL 20, 2021
On March 16, 2021, eight people were murdered in Atlanta. Six were Asian women: Soon Chung Park, Hyun Jung Grant, Suncha Kim, Yong Ae Yue, Xiaojie Tan, and Daoyou Feng. In the wake of their deaths, individuals, communities, and organizations have shown solidarity with words, actions, and millions of dollars pledged to end anti-Asian discrimination, violence, and hate.
Nonprofit Marketing Guide
APRIL 21, 2021
Have you been asked to raise awareness for your cause, but aren’t quite sure what that means? You aren’t alone. We get this question so often we created a free online course that will help you create a plan for real success (as opposed to vague “awareness” activities that are usually a waste of time). In this free online, self-paced video course , you’ll learn: The five steps to creating an awareness plan that actually works.
NonProfit PRO
APRIL 22, 2021
As we enter a new, more hopeful era, there’s one question that we’ve begun to hear from clients and organizations in the nonprofit space: What now?
Bloomerang
APRIL 19, 2021
In “ Who Gets to Be in Your Nonprofit’s Major Donor Portfolio ” we looked at how to qualify a major donor prospect to be in your portfolio. Today we’ll look at how you’ll allocate your limited time among all these qualified prospects. First, a reminder: One full-time person can only handle cultivating a portfolio of 150. Maximum. Assuming they do nothing else.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Get Fully Funded
APRIL 20, 2021
Sometimes the only thing standing between you and launching a successful fundraising campaign to fund a new, needed program is an extra set of hands. It may make sense to hire someone to give you that help, especially if that person has the skills you need and can work remotely. What you need is a nonprofit virtual assistant or VA. A virtual assistant is an independent contractor who provides services for clients while working from their home office.
Nonprofit Marketing Guide
APRIL 20, 2021
If you are a white woman working in the nonprofit sector, then do yourself a favor and listen to The Ethical Rainmaker: White Women as Gatekeepers , an interview of Fleur Larsen by podcaster Michelle Shireen Muri. One of the key quotes is “Helping is the sunny side of control.” In other words, lots of white women build their nonprofit careers on the idea of being a helper.
NonProfit PRO
APRIL 20, 2021
As we continue to recover from the COVID-19 crisis, so many aspects of our lives have gone virtual. We’re working on virtual teams, getting together with friends and family in virtual meeting rooms and, for those of us who work in nonprofit development, fundraising virtually, too.
Fundraising Coach
APRIL 20, 2021
Have you ever been about to ask for a major gift only to be warned about the carrot in the garden? It goes something like this: "Sure, you could ask them now. But it might be better to wait. You see, if you were to pull a carrot now, it might come up really small. But if you let it stay in the ground a little longer, it might grow much larger.". If you've ever had that analogy inflicted on you, you've seen this response from your board or team: everyone in the meeting relaxes into their chairs.
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Bloomerang
APRIL 17, 2021
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit leader who needs advice on who the best prospects are to ask for legacy gifts. Dear Charity Clairity, My board wants us to develop a legacy giving program.
Nonprofit Tech for Good
APRIL 17, 2021
Sponsored Post by: Accelerist , a leader in social impact partnership technology, supporting hundreds of brands and charitable organizations in finding and growing their partnerships with each other. May 18 Webinar: Steward Corporate Partners Like a Boss. With a heightened focus on building new partnerships, the importance of stewardship is often overlooked in corporate fundraising.
NonProfit PRO
APRIL 21, 2021
Recently, we wrote a blog, “‘I’m Speaking,’ Explained,” that described an experience I had that changed the way I thought about how I interacted with others.
Blue Avocado
APRIL 20, 2021
Originally enacted as part of the CARES Act in March 2020, and subsequently voted into law last December, the Employee Retention Credit (ERC) may now be claimed by eligible employers—and that includes tax-exempt nonprofit organizations—that previously received a Paycheck Protection Program (PPP) loan. Since most eligible employers opted for a PPP loan instead of claiming […].
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Candid
APRIL 23, 2021
Reprinted from PND. Independent Sector has announced that the estimated value of a volunteer hour in the United States reached $28.54 in 2020, up from $27.20, or 4.9 percent, in 2019. Calculated by the University of Maryland's Do Good Institute , the estimate is based on hourly earnings released by the U.S. Bureau of Labor Statistics and uses data from AmeriCorps on volunteer hours.
Elevation
APRIL 22, 2021
First impressions matter, especially in the digital world. More and more nonprofits are realizing the importance of maximizing their digital potential. How? By having a fresh and interactive website with engaging content. This will help leverage the organization’s image, drive traffic and potential support for programs and services, as well as getting more volunteers to spread the word about the organization’s mission and vision.
NonProfit PRO
APRIL 22, 2021
NonProfit PRO is looking for insights from our community of experts on the condition of the nonprofit landscape. Contribute to this research study by providing details on charitable giving, how the COVID-19 pandemic has impacted your organization, technology investments that would benefit your team most, and more.
Bloomerang
APRIL 22, 2021
I leafed through my stack of mail the other day, and there it was: another colorful, overfull packet from Treesavers International (not the nonprofit’s real name). I opened the thick envelope and pulled out a stack of stat sheets, membership forms, and return address labels I’ll never use (seriously, nobody has called me “Andrew” since 1987. Is that you calling from beyond the grave, Nana??).
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
Mission Minded
APRIL 22, 2021
Learn about the four essential story types every organization needs to succeed, centering those you serve. The post The 4 Stories Your Organization Should Be Able to Tell appeared first on Mission Minded.
Blue Avocado
APRIL 20, 2021
Dear Rita: We recently met with an employee who has had a long history of not performing their job responsibilities as expected and of showing reluctance to accept our guidance to improve and meet expectations. At this meeting, we planned to give the employee a final written warning. During the meeting, we raised the subject […]. The post Ask Rita: Recording Conversations in the Workplace—Do I Have to Put Up with This?
NonProfit PRO
APRIL 21, 2021
In this episode of The NonProfit Voice, Nhu Te, editor-in-chief of NonProfit PRO, is joined by JoAnn Dodd, marketing and database director at Open Door Mission, and Gabe Cooper, founder and CEO of Virtuous.
Candid
APRIL 19, 2021
According to the 2017 Quantifying Hope report , nearly every major indicator of economic, social, and physical well-being shows that boys and men of color in the U.S. do not have access to the structural supports and opportunities needed to thrive. This failure results in negative consequences not only for this population but also for society at large.
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
Network for Good
APRIL 21, 2021
If you’ve visited our site before, you might notice that today it looks a little different! After nearly a year in development, working closely with the small nonprofits we serve, today we unveiled our brand new website. We’re so excited to share it with the world! Why did we decide to launch a new site? Long-time visitors to our previous website might know that it hasn’t changed much since it was launched in 2015.
Blue Avocado
APRIL 20, 2021
When stay-at-home orders hit a year ago, was it a seamless transition for your nonprofit, or was your bookkeeper sneaking into the office early on Saturday mornings to scan documents and do work on your desktop version of Quickbooks? Your organization may be in the latter category, perhaps because you never expected something like Covid-19 […].
NonProfit PRO
APRIL 22, 2021
“The Surprising Gift of Doubt,” written by Marc Pitman of Concord Leadership Group, is a book that’s not just about nonprofit leadership. It can be applied to leaders in any situation, especially if you, as a leader, needs some re-grounding or refocus.
Candid
APRIL 22, 2021
In March 2020, Candid canceled all in-person events until a time to be named later. Later in the month, we closed all of our offices and began working 100 percent remotely. In this article from our 2020 annual report , Candid employees share how these changes affected them and the stakeholders they serve. “Working virtually for our team meant we worked collaboratively in a way that wasn’t possible prepandemic.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
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