Nonprofit Marketing Guide
DECEMBER 18, 2019
Yesterday and today, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). What is it and how do you get one? Read on! ~Kivi. Guest Post by Sean Kosofsky. In part 1 of this two-part blog series, we covered the first few steps of creating a Unique Value Proposition statement.
Selfish Giving
DECEMBER 18, 2019
With both Christmas and New Year's falling on Wednesday this year, I'm taking the next two weeks off. Woo-hoo! ??Truthfully, it's going to be weird not publishing my newsletter. It will be interesting to see if I can actually relax and not publish something. Watch for my newsletter in your inbox again on Wednesday, January 8, 2020. In the meantime, enjoy this awkward holiday photo of me and my twin brother, Jeff.
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Fundraising Report Card
DECEMBER 18, 2019
This is a guest post from our friends OneCause. Running a charity auction involves tracking many moving parts. But, one of the most important elements of your event is the items you procure. Without a solid list of auction items, you’ll have a harder time hitting your fundraising goals. That’s why it’s important to engage … Continue reading "Soliciting Item Donations for Auctions: 5 Best Practices".
Nonprofit Tech for Good
DECEMBER 19, 2019
Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The first step is to decide which days to build a campaign upon and then add them to your 2020 editorial calendar. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Nonprofit Marketing Guide
DECEMBER 17, 2019
Today and tomorrow, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). What is it and how do you get one? Read on! ~Kivi. Guest Post by Sean Kosofsky. Sean Kosofsky. A unique value proposition (UVP) is an underutilized and really effective tool. But the process of developing a UVP can feel foreign and unnatural, especially for nonprofits.
NonProfit Hub
DECEMBER 19, 2019
Instagram is, without a doubt, one of the best platforms for marketing brands. Since 2010, it has grown tremendously from a simple photo-sharing app to a platform where businesses and nonprofits alike get to share their stories and advocacies. Through the app, brands have been able to effectively gain a loyal following with the help of perfectly filtered photos and compelling captions.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Tech for Good
DECEMBER 15, 2019
Date: Tuesday, January 28, 2020. Time: 1pm EST / 10am PST. Presented by: Robin Cabral, MA, CFRE, MFIA of DonorPerfect. This is your year. It’s time to take on new terrain by building a targeted multichannel donor journey that ensures every member of your community feels connected to your cause throughout the year. In this must-watch webinar you’ll learn how to: Take a multichannel approach to your donor communications.
Nonprofit Marketing Guide
DECEMBER 20, 2019
Good Friday to you, good friends! Let’s check out the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some writing tools, email subject lines examples, and combating racism in your storytelling. It’s time for Mixed Links… Katherine Austin-Evelyn is Demystifying Next Generation Donor Audiences to Drive Engagement and Donations.
Nonprofit Marketing Guide
DECEMBER 19, 2019
By Peter Panepento. We’ve been hearing for years that today’s audiences want shorter content. It makes sense, right? In a world where more of us are reading and watching videos on tiny screens while on the go, we’re more likely to prefer information in shorter, bite-sized chunks. Short is what made Twitter Twitter. Short is why Vine’s 6-second videos were so popular for a time.
Nonprofit Marketing Guide
DECEMBER 16, 2019
A new year can hold so many new possibilities! Yes, it’s just another day on your calendar really, but January 1st can be a symbolic reset button that allows us to be so much better in the upcoming year. Or maybe you crushed 2019 and just want to maintain your awesomeness. Either way, you need an idea of what you will do to reach your 2020 goals.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
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