Selfish Giving

DECEMBER 8, 2021

Last week it was the secret formula for storytelling success according to Marvel Comics. This week it's why you should use pets in your nonprofit marketing.????? I'm not sure why, but a publisher recently sent me a new book called Pet Nation: The Inside Story of How Companion Animals are Transforming Our Homes, Culture, and Economy. It's a fascinating read.

Non-Profits 299

Non-Profits Marketing Marketing Retail 299

Allison Fine

DECEMBER 9, 2021

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

Finance 363

Finance Nonprofits Communication Fundraising 363

NonProfit PRO

DECEMBER 6, 2021

Segmentation is about talking to different audiences in different ways, depending on who they are and how they might be interested in your cause. Email communications are most effective when you personalize the message, information and asks based on what you know about the audience.

Fundraising 278

Fundraising Fundraising Communication 278

Nonprofit Marketing Guide

DECEMBER 8, 2021

Hey there, friend! Happy year-end campaign season! You are almost there, but also probably panicking a little bit right now. Go ahead, breathe. I see you. I know, and you know, there are only a few weeks left; and yet, this time of year is rough. . Tis’ the season that the workload becomes nearly unmanageable. While you are in the middle of executing campaigns with unreasonable expectations, you are also responsible for building the strategy, identifying and stewarding multiple levels of giving

Associations 253

Associations Management Marketing Marketing 253

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Ann Green

DECEMBER 8, 2021

I always like to emphasize the importance of keeping in touch with your donors throughout the year. I hope you’re making that a priority, too. Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year.

Communication 168

Communication Recruitment Homelessness Nonprofits 168

Allison Fine

DECEMBER 9, 2021

Covid-19 created cascades of shortages, disruptions, and problems that rolled downhill and landed in the most vulnerable neighborhoods. In these neighborhoods, it’s often nonprofit organizations that provide services to members of the community. While the pandemic accelerated the need for digital transformation throughout the economy, the nonprofit sector was not immune to the need for nearly overnight innovation.

Nonprofits 130

Nonprofits Technology Nonprofit Organizations Nonprofit Organizations 130

Nonprofit Marketing Guide

DECEMBER 7, 2021

All of the software programs you use to do your marketing and communications (and fundraising too) are called your martech or your marketing stack. It’s a great idea to review your marketing stack annually to make sure you are. still using everything you are paying for. using what you are paying for to the fullest. canceling auto-renew subscriptions on things you aren’t using. evaluating what features you really need and reviewing whether the current stack is meeting those needs. ens

Marketing 169

Marketing Marketing Management Values 169

Nonprofit Tech for Good

DECEMBER 4, 2021

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. If your nonprofit is eligible for Instagram Charitable Giving Tools, then your supporters can now create fundraisers for your nonprofit. According to Meta: We’re expanding the set of nonprofits that people can fundraise for on Instagram. In the coming weeks, you’ll now be able to raise money for more than 1.5 million organizations by adding a fundraiser to a post.

Fundraising 134

Fundraising Fundraising Nonprofits Children 134

Bloomerang

DECEMBER 8, 2021

In order to hit your end-of-year fundraising goals, you need to get your asks in front of people when they’re feeling especially generous. And because nonprofits like yours see a significant increase in the number of donations during the last month of the year, that means sending more emails than you normally do. . Further, depending on your organization’s size and constituency and what your supporters may have told you about their communication preferences, you should consider sending more emai

Fundraising 124

Fundraising Fundraising Children Values 124

NonProfit PRO

DECEMBER 7, 2021

The COVID-19 pandemic put a variety of financial strains on nonprofits. For Ronald McDonald House Charities Bay Area, it was facing a $1.4 million shortfall due to event cancellations and volunteer restrictions. However, Bri Seoane, the nonprofit’s vice president of development and strategic partnerships, knew that the sick children and the families her organization supported still needed housing, food and lifesaving pediatric care.

Fundraising 246

Fundraising Fundraising Children Food 246

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Retention

Nonprofit Marketing Guide

DECEMBER 9, 2021

I’m teaching our editorial calendar webinars this week, and this question came up: What’s the difference between an editorial calendar and a content calendar and which do I need? I see this question like I do the communications versus marketing question in the nonprofit sector. Yes, they are technically different, but the practical reality in our sector is that they are usually done together by the same person and therefore often used interchangeably.

Production 161

Production Nonprofits Management Communication 161

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. To purchase the recording, please email your request to Heather Mansfield.

Marketing 126

Marketing Marketing Fundraising Fundraising 126

Bloomerang

DECEMBER 7, 2021

My point of entry into the nonprofit sector started as a volunteer. To cut a long story short, in 2010 I contracted Meningitis and overnight I went from being a fitness teacher to being on death’s door. Fortunately, I made a full recovery but after this life changing experience I was left with the profound impression that I could and should do more to help others. .

Nonprofits 112

Nonprofits Management Culture Activism 112

NonProfit PRO

DECEMBER 7, 2021

Are board members' expectations fair and realistic about what is involved with the board treasurer job and who should take on this role? Here are four of the most commonly shared myths about nonprofit board treasurers.

Nonprofits 246

Nonprofits 246

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Management

Nonprofit Marketing Guide

DECEMBER 10, 2021

Happy Friday, friends. Ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have viral TikTok characteristics, how to reject a donation, avoiding jargon, and more. It’s time for Mixed Links… Social Media Examiner has 8 Twitter Marketing Features for Business.

Communication 152

Communication Nonprofits Associations Marketing 152

Beth Kanter

DECEMBER 9, 2021

The Smart Nonprofit. I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. The article highlights some of the themes in our book, The Smart Nonprofit: Staying Human-Centered in an Automated World , coming out in March, 2022. The Smart Nonprofit is a jargon-free roadmap for nonprofit staff, boards, volunteers, and funders on the ways “smart technologies” like artificial intelligence are c

Technology 97

Technology Nonprofits 97

Bloomerang

DECEMBER 6, 2021

This is part one of a series on the skills you need to be a great nonprofit storyteller. In this post, I talk about how to establish who you are and who you’re talking to. Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. And one way I’ve found to be a good communicator is to work on your storytelling abilities. .

Medical 106

Medical Education Education Nonprofits 106

NonProfit PRO

DECEMBER 8, 2021

With a growing frustration toward the mistreatment of vulnerable populations in programming, our guests will share their expertise about potential misconduct, particularly with child sexual abuse, and how your nonprofit can make sure it has the proper guardrails in place.

Nonprofits 245

Nonprofits Children 245

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

Foundations

Nonprofit Marketing Guide

DECEMBER 6, 2021

We need your submission for our Day in the Life of a Nonprofit Communicator blog series (It’s really easy to do!). Just share what you do in a typical day at your job. If you aren’t familiar with the Day in the Life series, you can check out some previous submissions here: Michelle Livanos. Nicole Gustafson. Veronica Brown. We started this popular series in 2013 to get a glimpse into the everyday behind-the-scenes things you have to do for your job as a nonprofit communicator.

Communication 141

Communication Nonprofits Marketing Marketing 141

Salsa

DECEMBER 6, 2021

Giving Tuesday 2021 has come and gone and early signs are pointing to another banner year for nonprofits in the United States! Some organizations are still raising funds (as recommended in the Salsa Giving Tuesday 2021 Guide) and wrapping efforts into their end-of-year giving campaigns, so we expect data to continue rolling in for a few more days.

Fundraising 76

Fundraising Fundraising Nonprofits 76

Bloomerang

DECEMBER 4, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . Dear Charity Clairity, Do you have a form that you can send a trustee/financial institution/custodian to fill out when they notify your organization of an estate gift that wasn’t

Nonprofit Administration and Development 101

Nonprofit Administration and Development Insurance Law Fundraising 101

NonProfit PRO

DECEMBER 10, 2021

Holy fraud signal, superhero! This guide highlights five ways to create a fraud-alert environment for your organization. Despite best intentions, fraud affects your mission, your donors, and community trust. The good news? Everyone can be a superhero by reducing risks and opportunities for fraud to occur. Download this whitepaper now.

Nonprofits 162

Nonprofits 162

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

Finance

Nonprofit Tech for Good

DECEMBER 7, 2021

Date: Wednesday, January 26, 2022. Time: 1pm EDT / 10am PDT (2 hours). Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Cost: $30 (USD). This is the first of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all three webinars will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good.

Marketing 76

Marketing Marketing Nonprofits Communication 76

The Kindful Blog

DECEMBER 10, 2021

I know that this is a stressful time for fundraisers who are hoping to hit their ambitious end-of-year goals. The good news is that there’s still time to tap into this season of generosity and raise more funds than ever before ! . Here are five last-minute tips to help you close more end-of-year gifts! . Tip #1: Pick up the phone to solicit gifts. .

Fundraising 63

Fundraising Fundraising Communication Nonprofits 63

Bloomerang

DECEMBER 9, 2021

We’ve all heard the sentiment that making mistakes and failing is acceptable as long as we learn from what didn’t go right. If you ask them, most organization leaders, teachers, managers, and more would claim that they allow their employees, volunteers, and students room to fail without judgment. Although we are aware that mistakes are necessary for learning and progression, we are still afraid of admitting our failures.

Nonprofits 89

Nonprofits Psychology Culture Production 89

NonProfit PRO

DECEMBER 7, 2021

From improving healthcare to ending world hunger to eliminating LGBTQ youth suicide, our 2021 Nonprofit Professionals of the Year honorees have had such a profound impact on making the world a better place.

Healthcare 147

Healthcare Nonprofits 147

Speaker: Radhika Samant and Adri Glover

The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.

Activism

Foundation Group

DECEMBER 6, 2021

The post Get Your Board’s Help with Year-End Fundraising appeared first on Foundation Group®.

Fundraising 89

Fundraising Fundraising Foundations Management 89

Candid

DECEMBER 10, 2021

A weekly update with the latest news from PND. Nonprofits focused on diverse talent acquisition in 2022, survey finds. December 9, 2021. Nearly eight in ten U.S. nonprofits (79 percent) plan to prioritize talent acquisition in 2022, up from 59 percent in 2020, a report from human resources firm Nonprofit HR finds. Based on responses from more than four hundred nonprofits in thirty-eight states, the 2022 Nonprofit Talent Management Priorities Survey (10 pages, PDF) found that the top three recrui

Public and Nonprofit Management 52

Public and Nonprofit Management Nonprofit governance and management Health Medical 52

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 8, 2021

VPN Trackers – Everything you need to know. VPN Tracker is an outstanding VPN for Mac and iOS devices. They are usually used to offer servers mainly for internet usage, professional, business, which deviate from the usual focus of using VPNs for individual use. A VPN tracker allows you to connect securely to your home or office network over the internet.

Manufacturing 52

Manufacturing Production Management Universities 52

NonProfit PRO

DECEMBER 6, 2021

Managers and authority figures do not understand that spending the money to give their MGO admin support is the best investment they can make. The fact is that the cost of providing admin support to an MGO actually increases the return on investment (ROI) of the major gift effort.

Management 147

Management 147

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

Nonprofits