Nonprofit Marketing Guide
FEBRUARY 25, 2021
We spend a lot of time on this blog talking about the good things you can do to improve your marketing and communications for your nonprofit. But sometimes, it’s also good to frame the conversation around mistakes to avoid. Here are five that quickly come to mind. Not choosing and prioritizing. Trying to reach everyone about everything all the time is a disaster.
Ann Green
FEBRUARY 25, 2021
By Korrin Bishop. As you know, it takes staff time, resources, and diligence to attract new donors to your nonprofit. With the upfront investment you put into cultivating donor relationships , you might be wondering how you can turn those first-time donors into supporters who give to your mission each year. Engaging one-time donors to become recurring donors has a lot of value.
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Nonprofit Tech for Good
FEBRUARY 23, 2021
Date: Tuesday, April 6, 2021. Time: 1pm EST / 10am PST. Presented by: Doug Scott , Founder & CEO of Tectonic Video. Cost: Free. Engagement is the key to effective nonprofit videos. In this webinar you’ll learn the science behind creating highly engaging videos, review key findings from the largest study of nonprofit videos ever, and receive practical tips to make your nonprofit’s video more engaging.
Selfish Giving
FEBRUARY 24, 2021
Two things this week. 1. Join us TODAY at 2pm EST , for a Cause Docs Zoom clinic with Brittany Hill , Founder of Accelerist. Brittany will be answering ALL your questions on HOW TO PROSPECT for corporate partnerships. BONUS: Everyone who attends today's clinic will receive Prospect Like a Boss , volume one of Accelerist's new Corporate Partnership Playbook Series.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
FEBRUARY 24, 2021
If you need ideas for your newsletter articles or social media posts next month, then this post is for you! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month.
Get Fully Funded
FEBRUARY 23, 2021
Building an organization from the ground up is a challenge, but with the right nonprofit tools, the heavy lifting gets easier. There are SO MANY nonprofit tools out there, all promising to make your work easier as you grow your new nonprofit. The key is to find the right tool for the right task. . Yet, sorting through options can be overwhelming. Some tools are free, at least to start.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Blue Avocado
FEBRUARY 23, 2021
Dear Rita: We operate a nonprofit housing clinic for homeless persons. The pandemic, along with the holidays, has inspired some of our employees to inquire about doing extra work for us as volunteers. We don’t normally use volunteers. However, we appreciate the offers of help from our staff and could certainly use the extra help […]. The post Ask Rita: Can Our Paid Employees Also Do Volunteer Work for Us?
Nonprofit Marketing Guide
FEBRUARY 26, 2021
My porch. Auburn, AL. Happy Friday! Let’s get straight to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have the state of video marketing, two guides on email, meeting advice, typing shortcuts, and more. It’s time for Mixed Links… Stephanie Hay shared 8 Terms Your Organization’s Leadership is Expected to Understand, But Doesn’t.
Nonprofit Marketing Insights by GlobalOwls
FEBRUARY 24, 2021
How to Step Up Your Nonprofit Social Media Strategy & Increase Donations. Social Media has been the great equalizer, granting many opportunities for anyone with an internet connection to stand out. Get the most out of it for your nonprofit by following the tips below. The impact of your non-profit is something worth sharing in and off the web. You should be aware of the exponential growth that occurs when you ramp up your social media strategy , and you’ll discover that you can increase dona
NonProfit Hub
FEBRUARY 25, 2021
Since the beginning of the COVID-19 pandemic, nonprofits are relying more and more on their website to communicate with constituents and solicit much-needed donations. With continued restrictions on in-person events, having a well-designed donation page is essential for fundraising. Here are some tips on the anatomy of a great donation page. A good donation page will enable supporters to give to your cause but a GREAT donation page will maximize your online gifts.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Blue Avocado
FEBRUARY 23, 2021
In The Antidote, a new documentary created in response to growing divisions of our times, award-winning filmmakers John Hoffman and Kahane Cooperman tell the stories of nine ordinary people using “kindness, decency, and the power of community” to find solutions. If that’s a little too vague to be helpful, let me zero in on a […]. The post How to Use Asset-Framing to Strengthen Nonprofit Work appeared first on Blue Avocado.
Nonprofit Marketing Guide
FEBRUARY 23, 2021
Last week we mentioned we would be switching gears from our Day in the Life of a Nonprofit Communicator series to a new mini-series: Hobbies of Nonprofit Communicators. We’ll be looking at some of the new hobbies or adventures your fellow nonprofit communicators started during the pandemic! This week we are focusing on a few folks who picked up a new family member and adopted a pet.
The Killoe Group
FEBRUARY 24, 2021
The post 25 Virtual Fundraising Ideas | Reach Donors in COVID-19 & Beyond appeared first on OneCause.
Mission Minded
FEBRUARY 24, 2021
Leaning on your brand will not only help you identify what to communicate, but how to communicate about it in a way that is authentic to you. The post Celebrate Black History Month Using Brand Values appeared first on Mission Minded.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Blue Avocado
FEBRUARY 23, 2021
One strategy that charitable organizations can adopt in the face of rising competition for donations is placing a greater emphasis on innovation through partnerships. Partnerships are an opportunity to step up, tune out the noise, rethink funding priorities, and advance the common good. This article provides steps and a workbook to help you form effective […].
NonProfit Hub
FEBRUARY 23, 2021
This week, we had a great time talking to Clover Frederick, a fundraising and marketing consultant for nonprofits. She offers helpful wisdom for the year ahead. Last year, most organizations had to put their plans on hold and make a lot of changes. For many nonprofits, one unexpected change was a surplus of funds. Clover talks through the possibilities for how to use this surplus in the best way for your organization. .
Elevation
FEBRUARY 24, 2021
Peer-to-peer fundraising is one of the most powerful ways that your organization can extend its reach and earn more money with less effort.
Foundation Group
FEBRUARY 22, 2021
The post Client Spotlight: Think Happy Thoughts Foundation, Inc. appeared first on Foundation Group®.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Blue Avocado
FEBRUARY 23, 2021
New York State’s Paid Sick/Safe Leave Law (“NYSPSSL”) took effect on September 30, 2020. NYSPSSL, which amends New York State Labor Law (Section 196-b), requires all employers in New York State (nonprofit and for-profit organizations, alike)—regardless of size—to provide employees with a minimum of 40 hours of paid or unpaid job-protected sick or safe leave […].
iMarketSmart
FEBRUARY 26, 2021
Most nonprofits have very narcissistic websites that promote how great they are and how well suited they are to accomplish their mission. Sure, it’s true that donors need to have belief and confidence in your organization to help them achieve their philanthropic outcomes. But VIPs don’t want to be beleaguered with how great you and your organization are.
The Killoe Group
FEBRUARY 24, 2021
[Golf-ebook-top]. Golf outings are a great way to raise money. And let’s face it — they’re fun, too! Take your event to the next level by adding some new golf outing games to the mix. Remember that not all of your players will want to participate in all of your games. Some foursomes would rather play a leisurely game on the course, while some will want to try their hand at every game you offer.
Care2
FEBRUARY 24, 2021
Your website lets your supporters donate, support, and interact with your nonprofit. Ensuring your website is accessible is a must if you want to engage with all of your supporters. If your website’s out of date or not optimized for accessibility, you are losing important members of your audience and potentially breaking ADA (Americans with Disabilities Act) best practices.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Blue Avocado
FEBRUARY 23, 2021
New York State’s Paid Sick/Safe Leave Law (“NYSPSSL”) took effect on September 30, 2020. NYSPSSL, which amends New York State Labor Law (Section 196-b), requires all employers in New York State (nonprofit and for-profit organizations, alike)—regardless of size—to provide employees with a minimum of 40 hours of paid or unpaid job-protected sick or safe leave […].
iMarketSmart
FEBRUARY 24, 2021
No one likes getting cold calls and you probably don’t like making them. That’s why, these days, you need to insert a crucial step in between your marketing/communications and your outreach calls if you want to set-up more appointments with highly qualified major and legacy donors or prospects. Introducing the Engagement Call! Instead of just pounding out cold calls, I recommend you insert an engagement call into your process because it helps fundraisers: Ensure that donors will
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