NonProfit PRO
APRIL 28, 2021
By the looks of it on social, more and more nonprofits and social causes are getting on TikTok. There's a reason for it: It's where all the cool people hang out. Because of it, savvy nonprofit marketing pros know that's where they want to be as well.
Nonprofit Marketing Guide
APRIL 28, 2021
If you have been with us for a while, you know we just finished a HUGE website redesign. (If you are new here, then “Hello!”). We spent a good chunk of 2020 and into this year researching design trends, best practices, and the latest website bells and whistles. I already shared some Graphic Design Trends for 2021 , but here are the top features your nonprofit website MUST have: Mobile Friendly (or Responsive) Design.
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Ann Green
APRIL 29, 2021
Over the last year, we’ve seen many examples of real problems affecting real people. We’ve also seen more authenticity. So why are some nonprofit organizations still using jargon in their donor communication? They may be using the same, boring templates they’ve used for years or they’re so used to some of these terms that they don’t realize they fall flat with their donors.
Selfish Giving
APRIL 28, 2021
We had a great Cause Docs clinic last week on Engaging Your Board in Selling Corporate Partnerships! You can watch the replay here. What should we tackle next on Cause Docs??? Take my 2-question survey. 2-Question Survey. ?? Partnership Notes 1. A sleek new aluminum bottle from Stella Artois will benefit The James Beard Foundation. The bottle includes a QR code so customers can nominate a restaurant to receive assistance.??
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
NonProfit PRO
APRIL 27, 2021
For most of the past year, the question of donor meetings was a no-brainer. We just couldn’t meet with donors and prospects face-to-face, which had, for so long, served as the gold standard in desired engagement, especially when soliciting major gifts.
Nonprofit Marketing Guide
APRIL 30, 2021
In honor of Star Wars Day on May the Fourth. Hello, again! I am back with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising after missing last week due to poor planning on my part. This week I shared a few more links to make up for last week that include thoughts about Clubhouse and TikTok, types of unconscious bias, ideas for social media posts, two new reports and more.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Bloomerang
APRIL 26, 2021
You may be wondering where to focus your fundraising as we emerge from the fog of 2020 and into, perhaps, a less cloudy future when it comes to nonprofit giving trends. Wonder no more. The data is available, and we know dire predictions of the death of philanthropy early in the pandemic have been disproved. People continued to give more generously than before – often referred to as a “ bump ” – and the predicted “slump” never really arrived. .
NonProfit PRO
APRIL 29, 2021
There’s an important question in the nonprofit world: Who takes care of the caregivers? Or maybe a more valuable thought: How can nonprofits ensure their employees’ well-being? .
Nonprofit Marketing Guide
APRIL 29, 2021
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: The All-Access Training Pass. Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase.
Allison Fine
APRIL 29, 2021
Nearly a million nonprofit jobs were lost in 2020, and an estimated one-third of all U.S. nonprofit organizations may shutter within two years. During a time of extreme crisis, many of those that have survived and thrived were forced to make significant changes, most notably in their approach to raising money. (click title to read more).
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Bloomerang
APRIL 27, 2021
Once you and your team have worked together to fine-tune your internal nonprofit strategic communication initiatives by constructing a mission statement, vision statement, and identifying your core values, you can now start to strategize your external nonprofit communication efforts. There are several forms of external nonprofit communication which include: Website Content.
NonProfit PRO
APRIL 30, 2021
Smartphones are how we communicate – in fact, a recent study shows that we look at them over a 100x each day. Now any nonprofit can communicate instantly by sending push notifications to the specific groups they work with and serve: volunteers, families, staff, and others. Geo-communication even enables messaging based on real-time location. For the next two weeks, curious non-profits can get a trial to see exactly how this works for their organization.
Nonprofit Marketing Guide
APRIL 26, 2021
The M+R Benchmarks Study for 2021 came out late last week. I recommend you check out the full report for yourself, but these are the (sometimes random) things I found most interesting. 1. The big one that just can’t be ignored was online revenue increased a whopping 32%. M+R had the foresight to account for missions that were related to the pandemic, the election, or social justice causes to see how they might skew the results.
Candid
APRIL 30, 2021
Reprinted from PND. Mastercard has announced a $10 million commitment to address COVID-related needs in India, where the numbers of virus-related diagnoses and deaths have skyrocketed in recent weeks, overwhelming the healthcare system in many areas. Awarded through the Mastercard Impact Fund, the commitment will help fund access to hospital resources, the purchase of oxygen, and support for the company's employees in India.
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Bloomerang
APRIL 29, 2021
This season is ripe for conflict. So much is going on in the world outside of the realm of nonprofit board service. Folks are divided on issues of police reform, virtual schooling, left or right politics, diversity-focused-vs-not diverse enough, and whether to mask up in this pandemic or not. . It is no wonder some boards are finding it difficult to be productive due to this bickering, eye-rolling, microaggressions, bias, silence, or absence.
NonProfit PRO
APRIL 29, 2021
Perhaps there has never been a more difficult time to be a nonprofit than in today’s society. As the economy continues to change, nonprofits are experiencing a growing need at the same time their funding sources are declining. .
NonProfit Hub
APRIL 29, 2021
How do you build trust with donors? These days, it can be easier to get the attention of thousands of little fish online than a few big fish right in your own pond. It’s the law of large numbers. With sleek one-tap payment options and crowd-funding strategies, you can use this attention to help fund your programs. But first, you have to establish meaningful relationships with your audience.
Candid
APRIL 27, 2021
Let's imagine a tree, a spider, or an octopus. Or anything else with a center (read: core idea or problem) and shoots (related points to consider for that idea realization or problem solving). Each branch, tarsus, or arm has its own, smaller offshoots, also crucial for the whole organism to work. The same principle lies at the heart of a mind map. It's a visual representation of keynote thoughts centered around the main idea.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Bloomerang
APRIL 30, 2021
Erica Waasdorp will show you how important recurring giving has become, and how best to bring them in – with minimal time and effort, but with the large focus these sustainable recurring donors deserve. Full Transcript: Steven: All right, Erica. I got 2:00 Eastern. Is it okay if I go ahead and get this party started? Erica: Sounds good. Steven: All right.
NonProfit PRO
APRIL 26, 2021
A nonprofit's annual appeal is a critical campaign to sustain its good work. Here are six techniques you can consider that have led to improved results in recent campaigns.
Foundation Group
APRIL 26, 2021
The post How to Handle Copyrights in Your Nonprofit appeared first on Foundation Group®.
Candid
APRIL 26, 2021
When architects and construction professionals start designing a building, one of the first things they have to consider is accessibility. Good building accessibility means creating spaces that can be used by anyone. It includes, but isn’t limited to, people who use wheelchairs, canes, and those with vision or hearing impairments. Accessibility by itself refers to the “ability to access.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
Get Fully Funded
APRIL 29, 2021
Your website is vital to keep your nonprofit running by enabling you to connect with donors, volunteers, and members that provide needed support. However, figuring out and implementing the exact features that lead your website’s visitors to become long-term supporters can require trial and error, especially for organizations lacking a tech background.
NonProfit PRO
APRIL 27, 2021
Multichannel marketing is all about choice. It is important for the simple reason that you must be where your donors are to engage with them. .
Bloomerang
APRIL 24, 2021
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit leader who needs advice on identifying planned giving prospects through predictions and analytics. . Dear Charity Clairity, My board wants us to develop more planned gifts and I’m wondering about purchasing planned giving analytics so we can better identify likely prospects.
Candid
APRIL 29, 2021
We’re pleased to announce today’s launch of a new, free course for grantmakers, “Funding Smarter: Using Candid Tools to Inform and Share Your Foundation’s Work.” This two-hour, online course—which you can take at your own pace—will show you how to use Candid’s tools to: find aggregate and trend funding data about the fields in which you work, identify funding connections and gaps, identify potential peers and partners, discover and learn from what your funding peers are doing, improve what is kn
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
NonProfit Hub
APRIL 27, 2021
Boundaries are needed in many areas of our lives: finances, relationships, friendships, how we spend our free time, and how we spend our time at work. Establishing them and sticking to them can be challenging. But, like a moat around a castle, boundaries are meant to protect. . For many of us, the boundary or dividing line between work and home has become blurred.
NonProfit PRO
APRIL 28, 2021
In this episode of The NonProfit Voice Tech Series, Mark is joined by Andrew Kayton, director of donations at Fisher House Foundation, and Madison 'Maddy' Bump, Salesforce administrator at Fisher House Foundation, to share their experience with selecting and migrating a new technology platform.
Nonprofit Marketing Insights by GlobalOwls
APRIL 29, 2021
Social Shopping: The New eCommerce Revolution. Think about how big Amazon and Facebook are in their separate sectors and imagine what wonders it would bring if we merge them. That’s what social shopping does. The word “social” is essential when it comes to eCommerce. People buy based on social opinions and not because of advertising. . Of course, advertising is everywhere, and companies still use them to attract customers.
Fundraising Coach
APRIL 28, 2021
Effective organizational management is imperative for nonprofits to be successful in achieving their missions. Today, Jon Osterburg, Vice President of Sales and Marketing at Jitasa, lends the knowledge he’s gained helping over 100 nonprofits globally with their finances. He outlines several best practices nonprofits can implement in their accounting processes. .
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
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