Nonprofit Marketing Guide
DECEMBER 14, 2020
We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share! From the moment your alarm goes off til you shut your computer off, we want to know how you spend your day.
Selfish Giving
DECEMBER 14, 2020
Online Grocery Sales Operators in this industry sell grocery items through online channels. The industry comprises companies that are based online and those that have both a physical presence and also sell food products on the internet. Top Leading Companies Amazon.com Inc Walmart Inc. The Kroger Company PeaPod Fresh Direct LLC Example of Amazon Combating Hunger At Amazon, we move quickly to make the biggest, most positive impact on neighbors in immediate need—supporting what we call Right Now N
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Nonprofit Tech for Good
DECEMBER 13, 2020
By Beth Singer , Principal at Beth Singer Design, LLC – a design firm that specializes in creating digital slide decks with editorial clarity and design that enable nonprofits to connect with audiences and move them from interest to action. Calling all presenters, trainers, and fundraisers! With the crazy number of online meetings we all have these days, you are probably assembling a toolbox with new ways to communicate.
The Fundraising Authority
DECEMBER 13, 2020
Last night, I was watching an old episode of The Office (US version) that brought a common non-profit problem to mind. In this episode , Michael is getting chided (over the phone) by the corporate office for spending too much money holding office parties. After listing a number of events the Scranton branch has hosted over the past year, the voice on the other end of the line say, incredulously, “You held a tsunami-relief fundraiser that lost money…” To which Michael replies,
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
DECEMBER 18, 2020
I am having a heck of a day so let’s just get straight to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, shall we? This week we have how to schedule Instagram posts, mental health tips, year-end fundraising advice, and more. It’s time for Mixed Links… Linqia has The Marketing Calendar for 2021 [Infographic].
Selfish Giving
DECEMBER 16, 2020
We have over 70 people registered for the Cause Docs Zoom call tomorrow at 2pm EST with Larry Weil, The Sponsorship guy! Will you be joining us? We've gotten some great questions so far. They include: Q. What is the best tactic to introduce our non-profit and the opportunity to potential sponsors? - Down Syndrome Association Q. What is your recommendation for valuing our digital assets when pitching current partners in the new year?
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
The Fundraising Authority
DECEMBER 15, 2020
As fundraisers, we often focus on planning and tactics: what five things are we going to do to raise $200,000 this year? How are we going to shift our direct mail strategy to find more mid-level donors? What’s our social media fundraising plan ? Tactics are important. Strategy is important. We can’t ignore them: that’s why much of our article archive is dedicated to writing your plan, tweaking your strategy, and implementing tactics that work.
Nonprofit Marketing Guide
DECEMBER 15, 2020
No, you shouldn’t. OK, nice chatting with you. Have a great day! In all seriousness, this question came up in a nonprofit communications Facebook Group and I was amazed how many people told the poster to contact unsubscribers to see why they left. This is a bad idea possibly violating various laws depending on what country they are in. Plus add in everything going on right now and you have a recipe for disaster.
Mission Minded
DECEMBER 16, 2020
Mission Minded is ever hopeful and thankful for the work—and impact—our clients like you create in their communities everyday. The post Hope in 2021: What Does it Look Like to You? appeared first on Mission Minded.
NonProfit Hub
DECEMBER 15, 2020
This week on Today’s Talk, we sat down with Susanne Blue, Executive Director of Matt Talbot Kitchen and Outreach Center. Matt Talbot serves individuals and families experiencing or at risk of homelessness in the Lincoln area. . This year, they had to find a completely new way to hold their annual fundraiser. Though it took a lot of extra time and effort, they came up with some creative virtual ideas.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
The Fundraising Authority
DECEMBER 16, 2020
Your case for support (sometimes called your “case statement,” a term we will use interchangeably in this article) is one of the most important documents you can write for your non-profit. It forms the basis for all of your donor communications and asks, and provides a valuable resource to everyone who is soliciting donations on your behalf. In this two part series, we’re going to take a look at how to write a strong and compelling case for support for your organization.
Nonprofit Marketing Guide
DECEMBER 16, 2020
Working as a nonprofit communications professional can be lonely. Most of your collogues don’t really understand what you do. And communications departments are often small staffed by just one or two people. Add in the isolating effects the pandemic has had on all of us and you may think it’s not worth it anymore. But we have always been about showing you how to not only do your job, but to love your job.
Sweet! by BlueSky
DECEMBER 15, 2020
Peer-to-peer fundraising six feet apart can breed innovation! With so many peer-to-peer fundraising campaigns out there, nonprofits must create campaigns and experiences that stand out from the crowd. Why not use the current public health crisis to do just that? Create new VIRTUAL peer-to-peer fundraising events. Make a list of all the things your community may have in common during this period of isolation.
Lets Talk Nonprofit
DECEMBER 18, 2020
The end of 2020 is in sight! (Thank goodness!). That means you'll start seeing lots of recaps. "Best of" lists (and, this year, "worst of" lists) will abound. If you work for a nonprofit, I hope you'll take a minute to look at the Best of the. Let's Talk Nonprofit blog. I'm publishing this list a little early because #2 is one that every nonprofit staffer should read before the end of the year.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The Fundraising Authority
DECEMBER 18, 2020
In Part I of this article , we talked about the importance of your non-profit case for support (also called a “case statement”). We also looked at which non-profits need written case statements and how they are used. In this part, we’re going to look at the statement itself… including what concepts should go into your case for support as well as the actual process of writing the document.
Ann Green
DECEMBER 14, 2020
I like to emphasize the importance of keeping in touch with your donors throughout the year. During the pandemic, this has become more important than ever, even though it may be harder due to everything that’s going on. Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money.
Twenty Hats
DECEMBER 15, 2020
While we’re waiting for the pandemic to end, you may see parallels to your own program goals. One of the wisest pieces of advice I ever received came from a supervisor of volunteers at my former workplace, a CASA program. CASA, or Court Appointed Special Advocates Programs, support volunteers who advocate in juvenile court for the best interests of abused or neglected children.
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