Nonprofit Marketing Guide
MARCH 24, 2020
Nonprofit communicators are full of anxiety right now about messaging, from what to say, to how often, and where to say it. Let’s get two common questions out the way. Should we stop messaging if our work has nothing to do with coronavirus? No, you should keep talking about what you know best and what your supporters still care about too, even if it’s not necessarily top of mind right now.
Ann Green
MARCH 25, 2020
Getting your messages out is never easy. But in the midst of the COVID-19 outbreak, just like everything else, it’s gotten a whole lot harder. Your nonprofit organization needs to continue communicating regularly with your donors. Information overload is an understatement right now. Besides, your donors are going through a lot. They may miss your initial message, if they’re even looking at their email and social media platforms at all.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Selfish Giving
MARCH 26, 2020
We had a great webinar yesterday! We had over 300 registrants and 225 people showed up live! If you were one of those people in attendance, thank you! The team at Accelerist will be sending you a link to the FULL webinar soon. Brittany Hill had a lot of great suggestions and insights on what to do with your partnerships moving forward. My presentation, which followed hers, was all about how to strengthen fundraising for your partnerships AND your nonprofit.
Nonprofit Tech for Good
MARCH 26, 2020
By Kayla Matthews , writer at ProductivityTheory.com and journalist dedicated to helping others better their productivity. The rise of the livestream, combined with the growing popularity and widespread appeal of video games, has created an attractive new opportunity for charities — gaming fundraisers. These events are an exciting new kind of fundraiser in which gamers raise money for charity by livestreaming themselves playing video games.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
MARCH 26, 2020
COVID-19 is quickly rewriting the rules for how all of us are approaching our communications. It’s also forcing all nonprofits — no matter the mission — to rethink their short-term media relations strategies. Here are five tips to consider as you think about how you want to communicate with the media during the coming weeks and months: Rethink Your Calendar.
Fundraising Coach
MARCH 24, 2020
With more and more countries, states, and cities enforcing at-home isolation and the financial markets falling, fundraising is definitely harder. But of the worst things I kept hearing from clients was "We don't think this is the right time to ask for money.". My general response? How dare you make a giving decision for a donor! It's up to the donor to tell you whether she wants to give or not.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Tech for Good
MARCH 22, 2020
By Annisa Wanat , an independent consultant who works to strengthen the capacity of mission-driven organizations to achieve their goals more strategically by providing customized solutions in leadership, management, and communications. Most nonprofit board members volunteer because they want to support a worthy cause. While a board’s priority is always governance, its members may also be the organization’s best spokespeople, fundraisers, volunteers, and technical experts.
Nonprofit Marketing Guide
MARCH 23, 2020
Kivi originally shared what hygge is and this helpful list back in November of 2018. But first off, let’s define hygge: Hygge is the Danish concept of coziness, comfort, warmth, and charm that gets Danes through the long, cold, dark winters. It’s about enjoying and indulging in the small things, even when the environment around you is much less hospitable or pleasurable.
NonProfit Hub
MARCH 27, 2020
Marketing and fundraising at a nonprofit is tough. . You’ve got a tight budget, a small team, a handful of tools, high expectations, and lots of people who want your organization to succeed. . Right now you’re likely dealing with a major crisis ? your most important fundraisers have been canceled or shifted online, you’re managing a remote team now, board members are growing concerned and the community you serve still needs your help. .
Mission Minded
MARCH 27, 2020
If there’s a silver lining, we’re going to find it. At Mission Minded, Amplify the Good isn’t just our tagline, The post Find the Silver Lining: Connectivity During Coronavirus appeared first on Mission Minded.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Pam Moore
MARCH 25, 2020
You are the media. Yes you. You, your friends, your mom, your dad, your kids, your pastor, your teacher, your hair stylist, your car mechanic, and even your cat has the opportunity to be the media. We all know cats steal way too much time from the inter webs. Each of us has the opportunity to be the media. We can launch a blog, start a business, embrace video live streaming, get on snapchat, Twitter, Facebook, LinkedIn, Instagram and everything in between and within a short time steal media atte
Nonprofit Marketing Guide
MARCH 27, 2020
How is everyone holding up out there? I am still trying to find the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, but heads up – it’s going to be a lot of coronavirus-related talk. We also some non-stock photo ideas, tools to keep you productive, and writing tips. It’s time for Mixed Links… Lisa Jenkins at Social Media Examiner talks about Marketing in Times of Uncertainty: Tips From Top Marketing Pros.
Elevation
MARCH 23, 2020
Why are stories so powerful? Humans have been telling stories for much longer than we have been writing them down. We are hardwired not only to tell our own stories, but also to be drawn to the stories of others. It is through stories that we understand new contexts, relate to one another, solidify our learning, and perhaps most importantly, enjoy ourselves in the process.
Socailbrite
MARCH 24, 2020
Take advantage of social media monitoring tools to advance your nonprofit’s cause. Editor’s note: Awario is offering 50% off its Pro and Enterprise plans to any nonprofit. Head over to awario.com and let the team know that Socialbrite sent you. Post by Julia Miashkova. Social Data Analyst, Awario. D oing good requires goodwill — plus the right tools.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Concord Leadership
MARCH 25, 2020
To say we’re in a time of unprecedented change and stress doesn’t do it justice. This Covid-19 coronavirus pandemic is causing seismic shifts around the world. Panic of this invisible killer is added to fear of not being able to stay in business. Many leaders experience sleepless nights at times. But wrestling with uncertain cashflow, […]. The post Leading through Crisis: Your approach to stress and what to do with it appeared first on The Concord Leadership Group, LLC.
TakeTwo Services
MARCH 25, 2020
Honestly, there’s not much we can say about the Covid-19 crisis that hasn’t already been said. But, here are a few things we want you to know: We hope you’re safe and well. That’s what matters. Oh, and practicing social distancing too! It’s a trying time for everyone, and for your nonprofit. We don’t know the future (if only!
Elevation
MARCH 23, 2020
Have you ever wondered how nonprofits have been able to launch successful campaigns via Google Ads when many operate with limited budgets? It's all thanks to the Google Ad Grant program, a program from Google that offers $10,000 a month in ad credits to eligible nonprofit organizations. While the program offers an incredible opportunity for nonprofits, many organizations find it difficult to run their account and remain in good standing giving Google's requirements.
Philanthropy 2173
MARCH 27, 2020
I've been arguing for several years now that civil society is dependent on digital systems, which are not neutral, designed with civil society in mind, or inately democratizing. Our dependence on digitized data, commercial software and hardware, and global communications networks lays bare the fallacy that nonprofits/foundations, donations of money, community organizations, political activism, informal associational life, mutual aid networks, kinship care - any of the activities that take place
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Fundraising Coach
MARCH 24, 2020
With more and more countries, states, and cities enforcing at-home isolation and the financial markets falling, fundraising is definitely harder. But of the worst things I kept hearing from clients was “We don’t think this is the right time to ask for money.” My general response? How dare you make a giving decision for a donor! It’s up to the donor to tell you whether she wants to give or not.
Philanthropy 2173
MARCH 23, 2020
Flatten the curve Shelter in place Mutual aid Caremongering Zoombie PPE Physical distancing, social solidarity zoombombing Sigh. The list just goes on and on. On the one hand, these terms don't seem to have anything to do with philanthropy or digital civil society, the topics of this blog. On the other hand, they have everything to do with those topics.
Expert insights. Personalized for you.
280 
Let's personalize your content