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No matter where you are in the process of creating more effective communications and marketing for your nonprofit, you can always do more. But that means it is very easy to get overwhelmed! Here’s how we suggest you level up your permission-based marketing, list building, and segmentation. Figure out where you are first, then look at the next level to find what you should be working on.
Times are tough now and there’s so much uncertainty. Everyone is feeling it. I’m sure your nonprofit organization has been dealing with many challenges over the last several months. Even though it’s hard, you need to keep going. If you haven’t been fundraising or have done very little of it, you’ll need to unless you have a good amount of reserve funding, which many organizations don’t.
This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Website & Email Marketing Best Practices for Nonprofits. With more than 500 million blogs worldwide, many nonprofits may think that the world does not need another blog, but that’s simply not the case.
How to write a Strong Nonprofit Mission Statement [Template + Examples]. Do you want to learn how to Write a Strong Nonprofit Mission Statement? Check out our 10-step template and examples. Branding is key to nonprofits , but how do you ensure your communicate your brand messaging the right way? It’s easy to know what your Nonprofit’s goals are.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
If you are looking to fill in your editorial calendar for September with social media updates, blog posts, newsletter articles, or more , w e have you covered. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.
As a professional fundraiser at a growing nonprofit, you likely understand that maintaining a positive reputation and valuing your donor relationships are key components to maximizing success. Simply investing in the wrong tool or sending the wrong email to someone can risk your organization’s standing with a particular donor and cause them not to give again.
SocialZoomFactor · Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis. Marketing during time of crisis is tough. If you feel as if you don't know what to do, where to focus and maybe even considering giving up on your marketing during this time, you are not alone! A global crisis, pandemic or anything that puts our local and global communities into a state of fear, chaos is scary.
SocialZoomFactor · Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis. Marketing during time of crisis is tough. If you feel as if you don't know what to do, where to focus and maybe even considering giving up on your marketing during this time, you are not alone! A global crisis, pandemic or anything that puts our local and global communities into a state of fear, chaos is scary.
5 Simple and Unique Fundraising Ideas We’re Sure You Haven’t Tried Yet. Do you want to raise funds for your organization? Starting a unique fundraiser doesn’t need to be difficult. Check out our simple and unique ideas. Whether you are a sports team looking to finance a trip, or an organization trying to gain access to additional funds, fundraising is important.
How is everyone doing out there? Ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? Of course you are! This week we have social media audit templates, guides to both advocacy and Instagram, successful staycations and more! It’s time for Mixed Links… If you ever need to recreate some of the most recognizable logos, this Artist Reveals What Fonts Were Used To Design Famous Logos.
Even outgrown, awkward, or imperfect names tend to hold enough accumulated value to outweigh the benefits of switching to a new one. The post 8 Questions to Ask Before You Change Your Name appeared first on Mission Minded.
If you’re involved in nonprofit fundraising, at some point you will inevitably need to come up with donor giving level names. In the past, nonprofits mainly did this for an event or capital campaign. But nonprofit organizations need and want more financial security and consistency in their revenue streams. By encouraging donors to give monthly, you not only build loyalty, familiarity and commitment, but you can also plan your revenue better.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Everyone wants to know what lies ahead. My advice? Get comfortable in the uncomfortable spaces, revisit assumptions, imagine better possibilities. I've got a 5 part series in the Chronicle of Philanthropy - running over next several weeks with two opportunities to join me and others in conversation. First in series is here : [link] Hope you'll join us.
Back in May I amended our regular Day in the Life blog series to a Day in the Life of a Quarantined Nonprofit Communicator. With a time period called “Wine O’Clock” and a running joke about getting dressed, it was a lighthearted look into how we were all adjusting to working at home. But it’s been a few months and while some of us are still working from home, others are back in the office and we want to hear from them too.
Two things - one later today, the other tomorrow - that you won't want to miss! 1. Today at 2pm EDT , join Brittany Hill , CEO at Accelerist , Brian McKinney , VP of Operations at DonorDrive and Diane Palmer , Director of Corporate Relations at Blessings in a Backpack to discuss virtual assets that increase corporate revenue. This FREE webinar will feature a new innovative virtual employee engagement option from DonorDrive that can bring value to your corporate partners.
Many nonprofits have “sustainer programs” which allow donors to give monthly. This is usually done automatically using fundraising software on your website. More and more nonprofits are investing in sustainer programs and monthly giving and you should too. Sometimes it seems like the whole world is moving toward monthly subscriptions. Maybe you have seen this in your own life.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Creative Commons photo by Marco Verch: [link]. By Peter Panepento. Getting your nonprofit’s story told in the media is not easy. It’s even harder during the lead-up to a Presidential election, when the media devotes outsized attention to the race for the White House at the expense of its coverage of other issues. And this is anything but a normal Presidential election year.
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