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Mastercard announced the recurring donation regulations that took effect Sept. 22 — and were going to kick in March 21, 2023, for nonprofits — will now be deemed best practices and not required for for-profit or nonprofit merchants, as long as they aren’t cited with excessive chargebacks. .
We all know how much time nonprofit communicators spend on creating and posting social media content (Hint: A LOT). But what’s it all for? I recommend that you connect your social media strategy back to specific nonprofit marketing goals and objectives. Here are the 12 categories of nonprofit communications objectives that we suggest you start with for all of your work.
Written by: Miles Bilka, CNP. Reading Time: 2 minutes. Are you bored of using the same virtual backgrounds for every meeting? Or are you constantly on the move? Try setting up a new background perfectly made for a Certified Nonprofit Professional (CNP), like you! Are you unfamiliar with what the CNP credential is? We got you! The Certified Nonprofit Professional credential is the only nationally recognized credential in nonprofit management that provides learning and real-world experience.
Google is consistently the top-visited website in the U.S., and search engines drive the majority of all website traffic. Have you ever wondered how to get your nonprofit to rank higher on Google or to show up on the first page of search results? One of the answers lies in mastering SEO. Search engine optimization, also known as SEO, is the process of maximizing the number of visitors to your website by implementing strategies that will help it appear higher on the list of search engine results.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Setting goals for the donors in your portfolio is important, but there’s another level of planning that successful major gifts officers do that leads to a transformational gift. Here are 6 tips on how successful major gifts officers can cultivate a transformational gift.
When it comes to fundraising, we often strive to use storytelling and tugging of heartstrings to appeal to potential donors. But there is a science behind doing this well. Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. When data drives our decisions we get better results – and our causes benefit.
By Mark Horoszowski. ESG investing has been all over the headlines lately, and not in a good way. As discussions about ESG become more and more polarized—while progressive politicians push for aggressive regulations, billionaires like Elon Musk call it a “scam” and nonprofits accuse businesses of greenwashing—leaving consumers increasingly confused.
By Mark Horoszowski. ESG investing has been all over the headlines lately, and not in a good way. As discussions about ESG become more and more polarized—while progressive politicians push for aggressive regulations, billionaires like Elon Musk call it a “scam” and nonprofits accuse businesses of greenwashing—leaving consumers increasingly confused.
According to the Giving USA 2022 Report , giving by foundations to nonprofit organizations grew by 3.4% in 2021 to $90.88 billion. Foundation grants now represent 19% of total giving to nonprofits – the largest share on record. The websites listed below can help your nonprofit search and apply for grant funding. If you need training in grant writing, a good place to start is with this free Introduction to Proposal Writing course and the best-selling book, How to Write a Grant. 1.
Fundraising is the biggest challenge nonprofit organizations face. There are, however, tried-and-true methods that are essential to the success of a campaign. One of the most effective methods of marketing for nonprofits is direct mail. .
The Bombay Club. New Orleans, LA. It’s my birthday and to celebrate with y’all, I am 1) giving you a $200 discount off the All-Access Pass and 2) sharing some of the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have more in the TikTok/Instagram War, nonprofit web design tips, content marketing mistakes you need to fix, how to reset your brain and more.
How to Set a Nonprofit Fundraising Goal. Blogs / By Mike Crum. How do you set fundraising goals for your Nonprofit? Do you simply try to raise 10% more than last year? Or, do you worry you might set a goal is not attainable or based in reality? Or, perhaps you feel like you can raise significantly more that last year, but you’re not sure just how much more.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Last week I got a question from a reader about the best ways to reach out to a prospective partner. Here you go. ?? Do your research. The first thing to do is to confirm that the company is indeed a good prospect. Next, I apply this rule: Do not reach out to a prospect unless you (1) have an referral from someone they know (e.g. "Joe Waters suggested I contact you.") or (2) an OVP (overwhelming value proposition) for them that makes the opportunity too good to miss and you had to call them. ??
No matter the type or size of the nonprofit organization, the risk of falling victim to theft through a scam, crime or fraud is a major concern. Not only will there be financial damages, but the reputational harm done to a nonprofit can be devastating.
Collaboration is the first word in our CALM not BUSY framework. . Internal collaboration with your colleagues requires trust. One relatively easy way to build trust is simply getting to know each other better as people, not just as fellow employees. Here’s a really easy idea to do that: Use the Colbert Questionert or make up your own version! For the uninitiated, the Colbert Quesionert is a list of 15 questions that Steven Colbert of the Late Show asks celebrities.
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on the best fundraising strategy for new nonprofits. . Dear Charity Clairity, What’s the best strategy for new nonprofits who haven’t started to fundraise and are trying to reach new donors?
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
By Dar Vanderbeck. “ Love and justice are not two. without inner change, there can be no outer change; without collective change, no change matters. ” —Reverend angel Kyodo williams. As a professor at Princeton in 1949, Albert Einstein reflected on the place of human beings in the universe. In correspondence with a rabbi, he wrote that due to our limitations in our ability to experience the universe, our species is prone to a fundamental misunderstanding about our place in it.
Since 2015, so much has changed that it's making sustainer giving much easier for donors and nonprofits. Payment platforms; donor database; smartphones; and growth in email, social media and other channels have made a huge impact.
Text-to-give is a powerful donation tool that offers donors a way to easily give to their favorite nonprofits right from their phones. Text-to-give tools streamline the donation process and can even encourage donors to give more (and more frequently!). With the right text-to-give platform, your nonprofit will be able to quickly access any funds donated.
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. GivingTuesday is a “global generosity movement unleashing the power of radical generosity” that began in 2012. The idea on this day is to deviate from the consumer mindset driven by Black Friday and Cyber Monday, and to instead support charitable giving and volunteerism.
Google’s Universal Analytics will stop processing data on July 1, 2023. Nonprofits looking to receive Google Analytics will have to transition to Google Analytics 4, a more complicated update. So, here are some key features to get you started.
In most industries, you work your way up through the ranks, learning from those who came before you. But in nonprofits, it doesn’t always work that way. A founder can often find themselves sitting in the Executive Director’s chair without any prior management experience, or even an idea of how the organization needs to run. And that’s the experience that Miki Reynolds had when she took over the reins of her organization, Grid 10.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Every day, people come up with creative ideas for starting a mission-driven charitable project. But it can feel overwhelming to apply for 501(c)(3) status and plan for how to manage the business side of things. Not to worry! Fiscal sponsorship can help. . Any 501(c)(3) can lend your project its nonprofit status and collect donations on your behalf.
A frontline fundraiser can have a long list of credentials (schools attended, diplomas, certifications, etc.) and be a total failure at actually doing major gifts. Conversely, a frontline fundraiser can have no schooling, no credentials, no certifications and be an outstanding high-achieving frontline fundraiser.
What attracted you to Nonprofit HR? I was attracted to Nonprofit HR because of its ability to assist social impact organizations in moving to a level where they are ensuring programmatic success by taking care of the people that are fulfilling the mission. What’s your favorite aspect of talent management? My favorite aspect of talent Read more. The post Nonprofit HR Staff Story: Antonio Cruz appeared first on Nonprofit HR.
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
This post is a guest blog by Ira Horowitz of Cornershop Creative. Your nonprofit’s website can play a key role in getting more support for your cause, whether you’re working to combat child hunger in your local community or supporting efforts to preserve endangered species around the world. . However, as you take a closer look at your website, you may notice a few things holding it back from being a great marketing tool for your mission and fundraising efforts.
Jacqueline House, Safe Children Coalition’s vice president of communications and community engagement,and Tracy Vanderneck, president of Phil-Com, join The NonProfit Voice to share the keys to nonprofit messaging.
Your future major donors are getting stuck at lower levels of giving due to clogs in your donor pipeline. So how do you get them un-stuck? The post Stop Looking for More Major Donors! They’re Already in Your Donor Pipeline. appeared first on Veritus Group.
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
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