Nonprofit Marketing Guide

SEPTEMBER 26, 2019

One of our nonprofit clients just landed a great opportunity to appear live on a cable network to talk about her organization’s mission. She’s a wonderful speaker – and she knows her subject matter better than anyone. But it’s been a long time since she’s been put in front of a camera. I’m confident she’s going to do a great job. But because TV interviews aren’t opportunities that occur frequently for most people, we’ve been spending some time preparing her for her close up.

Communication 184

Communication Nonprofits 184

Selfish Giving

SEPTEMBER 25, 2019

About the same time last week I was speaking at the New Strategies Program at Georgetown University about audience-centric fundraising , Mark Hrywna at The Nonprofit Times was preparing to release an article that highlights just how much nonprofits need to focus on audience-building and raising more money from individuals. Here's the one sentence that blew me away ??.

Nonprofit governance and management 113

Nonprofit governance and management Retail Governance Foundations 113

Pam Moore

SEPTEMBER 26, 2019

Thought leadership is important for any person and brand wanting to establish themselves as a leader in a particular industry, niche, specific topic, trade or practice. Thought leadership is beneficial for both brands and humans. For brands it can help increase brand equity, brand affinity, grow community and establish brand leadership. It can even help generate leads, speed up the sales cycle and increase sales.

Leadership 60

Leadership Marketing Marketing Foundations 60

Fundraising Coach

SEPTEMBER 25, 2019

Did you read the " Outspoken Donor " article in a recent Chronicle of Philanthropy? I didn't like it very much. But some of the donor's experiences with fundraisers are chilling. For example, she says: "Development officers sometimes think that because you gave money to one particular cause, you’re expected to give to something else, too, and at that same exact amount.

Philanthropy 63

Philanthropy Values Fundraising Fundraising 63

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Nonprofit Marketing Guide

SEPTEMBER 27, 2019

Kris’ house. Auburn, AL. Happy Friday, Friends! Are you ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have help with founder’s syndrome, how to be InstaFamous, and Hygee Hype. It’s time for Mixed Links… Rachel Muir visits Bloomerang to show you How to Survive Nonprofit Founder’s Syndrome.

Communication 140

Communication Nonprofits Nonprofit Leadership Leadership 140

Elevation

SEPTEMBER 24, 2019

How did this month’s newsletter do compared to last month’s in terms of generating traffic - including potential donors - to your website? Do you know what percentage of your donations originated from that email campaign you sent last week?

Nonprofits 52

Nonprofits Marketing Marketing Fundraising 52

Concord Leadership

SEPTEMBER 24, 2019

A surprising figure was shared at the end of today’s episode of NPR’s The Indicator from Planet Money: the average age of founders at the top startups is 45. 45! In the abstract of the forthcoming report, “Age and High-Growth Entrepreneurship,” the researchers say: “…we study startups systematically in the United States and find that […].

Entrepreneurship 52

Entrepreneurship Leadership 52

Nonprofit Marketing Guide

SEPTEMBER 23, 2019

GivingTuesday is December 3rd this year. That’s just a little over two months away! Last year, the total number of donations approached the $4 million mark (a 45% increase over 2017) with a mean gift size of $105. If you want to take advantage of GivingTuesday 2019, you need to start planning immediately. Here are some resources to help. Start with the GivingTuesday official website.

Communication 136

Communication Fundraising Fundraising Nonprofits 136

Elevation

SEPTEMBER 24, 2019

Elevation worked with House of Ruth to redesign and build a brand new WordPress website. Their primary goals included increasing visibility to reach clients in need , improving online giving , and updating the site from the previous, outdated design.

Nonprofits 52

Nonprofits 52

NonProfit Hub

SEPTEMBER 27, 2019

Looking for some fall ideas to (pumpkin) spice up your fundraising game? Here are some festive fundraising ideas to get people excited for the season and for your mission. With #GivingTuesday just around the corner, these ideas can help you reach those year-end goals! Fall Feast. Pay homage to the first Thanksgiving with a community fall feast! Bring together different vendors across your community, and have them bring their most bountiful harvests.

Fundraising 54

Fundraising Fundraising Food Activism 54

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Retention

Fundraising Coach

SEPTEMBER 25, 2019

Did you read the “ Outspoken Donor ” article in a recent Chronicle of Philanthropy? I didn’t like it very much. But some of the donor’s experiences with fundraisers are chilling. For example, she says: “Development officers sometimes think that because you gave money to one particular cause, you’re expected to give to something else, too, and at that same exact amount.

Philanthropy 40

Philanthropy Values Fundraising Fundraising 40

Nonprofit Marketing Guide

SEPTEMBER 25, 2019

When I look at the top ways that people are joining our email list at Nonprofit Marketing Guide over the last 90 days, the winner is a quiz on our website. You’ll see it in a few different places. it’s an announcement bar at the top of our website: You’ll also be asked to take it when you register for many of our free resources: Some personality quizzes are fun and goofy, but others, like this one, are actually serious.

Children 134

Children Activism Communication Marketing 134

iMarketSmart

SEPTEMBER 25, 2019

Developing process is tricky. In the world of for-profit businesses there are myriad books , webinars , and even conferences you can attend to help you become a “process” master. Yet, when it comes to nonprofit organizations the literature is fewer and farther between. It’s not that business process is exclusive to businesses (some of the same techniques, tactics, and best practices from the for-profit space work just as well at nonprofits), it’s that nonprofit organizations face some highly spe

Nonprofits 40

Nonprofits Energy Management Activism 40

Nonprofit Tech for Good

SEPTEMBER 22, 2019

Now its fourth edition, the 2019 Global NGO Technology Report has over 1,000 useful statistics for NGOs, NPOs, and charities worldwide. The stats below represent 5,721 organizations from 160 countries. The data is also available in the report in infographic format by region: Africa, Asia, Australia & New Zealand, Europe, Latin America & the Caribbean, and the United States & Canada.

Technology 111

Technology Recruitment Production Communication 111

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Management

Nonprofit Tech for Good

SEPTEMBER 26, 2019

Date: Tuesday, October 29, 2019. Time: 1pm EDT / 10am PDT. Presented by: Chuck Spidell of ILLUSIO. If you’re part of a small nonprofit comms team, your WordPress website updates probably aren’t high on the priority list – but they should be. It’s hard to stay on top of the site maintenance but in the back of your mind, you know it needs to be done.

Nonprofits 86

Nonprofits 86

Nonprofit Marketing Guide

SEPTEMBER 24, 2019

Wish you had these monthly ideas for social media, blog posts, or newsletter articles a few weeks ago? Sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month. For example, I will email the prompts for November next week. Sign up now to get prompts emailed to you monthly.

Health 145

Health Poverty Food Culture 145