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We want to add a new member to the Nonprofit Marketing Guide crew. Please share this with your freelance graphic designer friends! Nonprofit Marketing Guide LLC is seeking a graphic designer for a variety of projects, including Graphics for email promotions, landing pages, and online advertising Iconography for sections of our website and various training frameworks Graphics and themes for PowerPoint decks Design and layout of e-books Our preferences are to work with a designer who is.
I’m sure you’ve been stuck in a conversation with someone who brags about all the wonderful things he’s done or talks too much about herself while ignoring you. As they drone on and on, you think – “Hey, I’m part of this conversation, too.” . Imagine your donors having the same reaction when all your communication sounds like one big bragfest that’s all about your organization and doesn’t even acknowledge them.
If you haven't heard of Marie Kondo you must be living in a (cluttered) cave. It seems like she's everywhere right now. Perhaps you've read her bestseller The Life-Changing Magic of Tidying Up. Maybe you're a fan of her new Netflix show Tidying Up. Or perhaps you were turned down for a lunch date last weekend because your friend was "Kondo-ing." You know you've made it big when people are using your name as a verb!
By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Whether they’ve been helped directly by your nonprofit, they have a family member affected by your mission, or they just have a true passion for what you’re doing, they have an affiliation with your cause
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Flickr Creative Commons photo by Jeff Eaton Many nonprofit communicators have a similar complaint about the news media. It goes something like this: “We have great stories, but nobody covers us.” While it’s easy to blame the media for your lack of coverage, it’s more likely that you’re not getting attention because you’re not sharing your stories thoughtfully.
Having an effective branding strategy for your nonprofit is important, but it’s not easy. If you’re doing everything you can to effectively brand and market your organization but aren’t seeing positive results, these could be the reasons why. 1. Lack of personal connection. If you’re having trouble connecting with your audience, it could be because you haven’t gotten to know them as well as you should.
If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. It's often a term that is thrown around by even top industry experts who don't develop or implement evergreen content marketing best practices themselves.
If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. It's often a term that is thrown around by even top industry experts who don't develop or implement evergreen content marketing best practices themselves.
Here are the most common questions people have about the new "Block Editor" in WordPress 5.0 and simple, no-nonsense answers to help you maintain your WordPress site. The post Frequently Asked Questions about WordPress 5.0 and the new Block Editor appeared first on Nonprofit WP.
The 2019 Nonprofit Communications Trends Report found that the most successful nonprofit communicators were putting significantly more emphasis on content marketing than less effective organizations. For the most effective nonprofits, 24% consider content marketing an essential strategy, with only 5% saying it’s a low priority. That compares to a mere 11% of the less effective nonprofits who call content marketing essential, which is dwarfed by the 16% who say content marketing is a low pr
This article was originally published in Nonprofit Hub Magazine. We know some of you are on top of things after the holidays, but it’s not so easy for the rest of us. You know the drill—you set your resolutions with determination on New Year’s Day, but within weeks you already catch yourself losing steam (don’t worry, you’re not alone). The same decline in drive can happen within your organization, so here are some foolproof ways to meet and exceed all your goals for fundraising in 2019.
Those pop-ups in the bottom corner of a website can be annoying. But when you have a question or need help, suddenly you realize just how useful they are. Although chatbots have become extremely popular on for-profit business sites, especially with millennial customers, nonprofit organizations have yet to adopt the technology. There are good reasons to put chatbots to work on your website.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Let technology do what you don’t do well. Everyone knows that technology has been the key for innovation in the private sector. But the nonprofit sector is still mostly employing CRM, email, and social media to build relationships with supporters. . Yet, you can empower technology to help you not only find, but also build relationships with your “Pareto” top 20 percent.
Queen and Crescent Hotel Bar. New Orleans, LA Happy Friday! Are you ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? This week, we’ve got the state of social media, storytelling, and creating the perfect video. It’s time for Mixed Links… Find out what the State of Social is from Buffer and Social Chain.
For the ninth edition of the Nonprofit Communications Trends Report , I wanted to go deeper into the communications goals and strategies nonprofits were using. I assumed that organizations with fewer high priority goals and strategies would be more effective. My educated guess was wrong. The most effective organizations reported what I originally thought was a ridiculous number of high priority goals and strategies (and still do, at some level).
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