Nonprofit Marketing Guide

MARCH 18, 2020

As we all try to navigate the changes to how we work and live over the next few months or so, creative forms of digital communication s will be more important than ever. You can’t just stop communicating with your supporters despite how hectic everything is right now. You need to be able to: Challenge myths and stereotypes about your mission Share insights from your organization’s thought leaders Provide public service announcements to your community Share voices and stories of the p

Nonprofits 178

Nonprofits Education Education Communication 178

Ann Green

MARCH 17, 2020

It’s an understatement to say the world is going through a difficult time. I hope everyone is doing okay and staying healthy. Even though we’re practicing social distance, among other things, it’s perfectly normal to feel anxious during these uncertain times. I had planned a post on donor newsletters, which seems trite given what’s going on. You and your nonprofit organization have a lot to worry about.

Finance 174

Finance Communication Management Nonprofit Organizations 174

Selfish Giving

MARCH 17, 2020

Make things better by making better things - Seth Godin Three BIG messages this week. 1. Brittany Hill at Accelerist and I are teaming up to present Future-Proof Your Partnership Program (and Your Nonprofit) for the New Normal. Not only will you get a roadmap to help your partnerships survive the next two years, but we'll also give you a plan so you you raise more money NOT JUST FROM companies, but from individuals and foundations as well. 2.

Food 130

Food Retention Foundations Marketing 130

Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance.

Non-Profits 132

Non-Profits Homelessness Social Enterprise Social Enterprise 132

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Nonprofit Marketing Guide

MARCH 19, 2020

Have you noticed this on the top of your desktop Facebook? We’ve known that another major Facebook redesign — called FB5 because it’s the fifth major redesign — was in the works for a while now. But what a wonderful time to fully roll it out! (I know you hear all the intended sarcasm in my voice.). I guess it makes sense to Facebook to roll this out now because, guess what, we are all using Facebook even more than before since many of us are stuck at home.

Public and Nonprofit Management 156

Public and Nonprofit Management Nonprofits Management Communication 156

Mission Minded

MARCH 16, 2020

It’s on everyone’s minds, and most of us don’t know what to do. I’m talking about Coronavirus (or COVID-19), of. The post In Uncertain Times, Lean into your Brand appeared first on Mission Minded.

Nonprofits 113

Nonprofits 113

Concord Leadership

MARCH 20, 2020

Wow. Leading in an age of this Covid-19 coronavirus is challenging. (I was going to say “unprecedented” but I’ve said that so many times already this week!) In talking with leaders, most are wrestling with fear, doubt, and worry about letting their teams down. They never expected to be having to make decisions about layoffs. […].

Leadership 52

Leadership 52

Nonprofit Marketing Guide

MARCH 20, 2020

Happy Spring! Hope everyone is doing their best as we head into another week of self-quarantines and social distancing. Luckily we still have the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have more on coronavirus as that’s really all anyone is taking talking about, Facebook ads on a budget, how to manage employees who are now working from home and more.

Communication 153

Communication Nonprofits Leadership Management 153

Mission Minded

MARCH 18, 2020

“If something is strategically important, develop and implement it using the tools at your disposal as quickly as possible. And. The post Do You Have Your Priorities Straight? appeared first on Mission Minded.

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Pam Moore

MARCH 17, 2020

Does your audience need more content from you? The answer is pretty simple. It's no. Do you wake up in the morning and think… Ooooh my goodness, I can't wait to open my email and read more content” “I am so excited for brands to be spamming my Facebook and Instagram news feed” “I can't wait to get another 20 spam LinkedIn invitations asking me to book an appointment on their calendly” I'm eager to read those Twitter spam DMs.

Values 78

Values Production Marketing Marketing 78

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Retention

Elevation

MARCH 16, 2020

How many times have written out a lengthy report without knowing whether it will be read? How many times have your members not attended an event due to the long commute or travel required? With the internet at our fingertips, it’s much easier to dial in than to drive in to a seminar or event. Audio and video content is growing exponentially in popularity, and many prefer it over text.

Technology 52

Technology Nonprofits Fundraising Fundraising 52

Nonprofit Marketing Guide

MARCH 17, 2020

On Wednesday, March 18, the nonprofit fundraising and marketing community will be celebrating the release of John Haydon’s final book, Donor CARE: How to Keep Donors Coming Back after the First Gift. Yes, it’s on Amazon now, BUT WAIT! We want you to buy it on WEDNESDAY, MARCH 18 to help make it a bestseller in as many categories as possible.

Retention 153

Retention Marketing Marketing Fundraising 153

Nonprofit Fixer

MARCH 15, 2020

It’s a story we all have heard from new executive directors. “This is not what I thought it would be like,” or “During my interview I was told something very different,” or even “No one told me these problems were this bad before. I wish I had known.” Well, yes. It is very common for new executive directors (EDs) to not receive all the information they need.

Public and Nonprofit Management 52

Public and Nonprofit Management Leadership Values Energy 52

Pam Moore

MARCH 17, 2020

Does your audience need more content from you? The answer is pretty simple. It's no. Do you wake up in the morning and think… Ooooh my goodness, I can't wait to open my email and read more content” “I am so excited for brands to be spamming my Facebook and Instagram news feed” “I can't wait to get another 20 spam LinkedIn invitations asking me to book an appointment on their calendly” I'm eager to read those Twitter spam DMs.

Values 78

Values Production Marketing Marketing 78

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Management

NonProfit Hub

MARCH 20, 2020

As a general trend over the past several years, public schools have seen repeated budget cuts at the federal, state and local levels. Nonetheless, school needs are as great as ever. Budget shortfalls often lead to fewer extracurricular opportunities, outdated educational materials, and teachers providing their own supplies out of pocket. To help prevent these issues, many schools and PTA groups have placed an increased focus on raising revenue through school-wide fundraisers.

Fundraising 51

Fundraising Fundraising Children Participation and motivation 51

Nonprofit Marketing Guide

MARCH 16, 2020

Just a quick reminder: Don’t forget to take care of your mental health as well as your physical health during the next few months. You need to have a safe place you can go to mentally to help you re-center and feel happy. In her article 5 Tips to Find Your Own Happy Place , Shelley Levitt says “When we feel chaos is closing in, we need to retreat to our happy place.” If you aren’t quite sure what your happy place is, try some of her tips: 1.

Health 153

Health Communication Nonprofits 153

Philanthropy 2173

MARCH 17, 2020

Italians singing from their balconies. Spaniards doing calisthenics , led by one trainer on rooftop. Peruvians thanking doctors - and me watching it in California. Penguins walking down stairs in an empty (of humans) aquarium Virtual museum tours. People sending cash directly to strangers in need , via their phones. Governments expanding their surveillance capabilities under the guise of public health, but neatly omitting any plans to "turn it off" when situations change.

Civil Society 40

Civil Society Public and Social Policy Public Policy Governance 40

Philanthropy 2173

MARCH 17, 2020

I'll get back to writing.soon. On March 1, 2020, I delivered a manuscript to a publisher for a book called How We Give Now. It is scheduled to be on bookshelves in Fall 2021. So, I've been in a time warp for some time. Ask yourself this question - how will we be giving a year from now? and then try to write a book about it now. It's a whiplash in time.

Nonprofit Finance 40

Nonprofit Finance Finance Fundraising Fundraising 40

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

Foundations

Philanthropy 2173

MARCH 15, 2020

Professors Rob Reich, Mehran Sahami, Jeremy Weinstein, along with Hilary Cohen and Mohit Mookim, sent the following letter to students last week. Posted by permission. The crisis that is unfolding around the world with the coronavirus pandemic is frightening. And it appears likely that things will become worse before they get better. We can only compare the mood of anxiety and uncertainty to what we experienced on 9/11 and during the financial meltdown of 2008.

Public and Social Policy 40

Public and Social Policy Public Policy Universities Energy 40

Philanthropy 2173

MARCH 20, 2020

A rebirth of mutual aid. Phone trees. Grocery pick-ups for your neighbors. Pooled funds for loans to cover unexpected expenses. Sharing physical goods within communities. Many things that defined philanthropy before it became a formalized, industry unto itself (early 1900s in the U.S.A.) are coming back into fashion. This list from Allied Media Projects has some Michigan-based examples of mutual aid.

Civil Society 40

Civil Society Philanthropy Public Policy Law 40