Nonprofit Marketing Guide
JANUARY 21, 2020
I was recently contacted by Julianne Buck, executive director of the Community Foundation of Grundy County about the Monthly Nonprofit Writing Prompts I send. She shared a great idea I knew you would want to hear about – especially those of you who deal with board members who aren’t the best at promoting your cause. Let’s hear more from Julianne herself.
Selfish Giving
JANUARY 22, 2020
I'm super excited to be joining the Southeast Produce Council and its 2,500 members at Southern Exposure , their annual conference next month in Tampa, Florida. What a great time to escape the cold of Boston's winter! ?????? I've already found several examples of cause marketing programs, like the one above, between Sunrays Citrus and Save the Children.
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Nonprofit Tech for Good
JANUARY 23, 2020
By Paige Kutliek , SEO Manager at GoFundMe Charity – an easy-to-use platform that helps nonprofits raise money by offering robust fundraising features , such as custom branding, registration and ticketing, advanced data reporting, and customizable donate buttons. Just as online fundraising has evolved over the past decade, so have fundraising event ideas.
Pam Moore
JANUARY 24, 2020
Marketers and business leaders must take the time in 2020 to understand the power of personal branding. Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. It takes 6-7 brand touches for someone to remember your brand. Human connections, interactions are more memorable than a branded url spammed repeatedly on your social media channels.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Nonprofit Marketing Guide
JANUARY 23, 2020
Flickr Creative Commons photo by fotologic. Sometimes, bad things happen to good organizations. Because of this, even the best-run nonprofits need to have a crisis communications plan. A crisis communications plan ensures that you are ready if your organization is ever thrown into a situation when the news is bad — and a slow or ill-informed response can make the situation even worse.
Mission Minded
JANUARY 22, 2020
Contrary to common misconception, your logo is not your brand. It’s a powerful symbol for your brand. Think of your. The post Does Your Logo and Visual Identity Send the Right Signals? appeared first on Mission Minded.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Pam Moore
JANUARY 19, 2020
What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 2020 will be like nothing we have seen before in the digital landscape. The competition is getting heavy!
Nonprofit Marketing Guide
JANUARY 22, 2020
Permission-Based Marketing and Content Marketing are the two most popular marketing strategies in the nonprofit sector, according to our Nonprofit Communications Trends Report research. Many nonprofits treat them like they are the same strategies, and while they do work together and overlap a lot, they are different marketing approaches. PERMISSION-BASED MARKETING is sharing content with specific people who have signed up, subscribed, or otherwise agreed in advance to join your mailing lists and
Elevation
JANUARY 21, 2020
KRC-PBPC came to Elevation with two websites (and two immense research databases) ready to simplify and modernize their outdated brands. As a major resource hub for Pennsylvania policymakers, activists, and the press, they needed a site that felt reputable and that made their research easy to navigate. KRC-PBPC now has one comprehensive website with fresh and modern branding.
NonProfit Hub
JANUARY 24, 2020
Similar to how nonprofit organizations implement donor retention strategies , associations work to keep members renewing each year. . They’re not only “members” in the sense that they get discounts or a subscription ? it’s about belonging. Your members are everyone involved with your organization, all parts of a greater whole. No association is the same, so there isn’t one universal strategy that will maximize your association membership.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Concord Leadership
JANUARY 24, 2020
Whether following up with people or on projects, leaders know the secret to success is follow up. But just because you know it, doesn’t mean you enjoy it. What is your attitude going to be as you follow up? Let’s face it: following up is a pain. People should just have the common decency to […]. The post Does your follow up stink? appeared first on The Concord Leadership Group, LLC.
Mission Minded
JANUARY 24, 2020
If your organization is considering undertaking both strategic planning and branding work, you might consider tackling both simultaneously. Doing this. The post Simultaneous Strategic Planning and Branding with Sterne School appeared first on Mission Minded.
Nonprofit Tech for Good
JANUARY 18, 2020
Date: Tuesday, March 17, 2020. Time: 1pm EST / 10am PST. Presented by: Chuck Spidell , Nonprofit WordPress Security Expert at ILLUSIO. If you’re part of a small nonprofit comms team, your WordPress website updates probably aren’t high on the priority list – but they should be. It’s hard to stay on top of the site maintenance but in the back of your mind, you know it needs to be done.
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