Nonprofit Marketing Guide
MAY 11, 2021
In the second edition of The Nonprofit Marketing Guide , I wrote. “Many nonprofit leaders, especially those who come to their organizations because of a passionate commitment to a specific cause, mistakenly believe that nonprofit marketing is about nothing more than creating newsletters and social media updates about the good work the nonprofit is doing.
Ann Green
MAY 13, 2021
I’ve been doing strength training with a personal trainer for about three and a half years. My initial assessment was humbling, to say the least, and at the beginning, there were several times I wondered “Why am I doing this?”. But I’ve benefited so much. Not only am I stronger, I’ve lost weight, I’m sleeping better, my mood is better, and I have a more robust immune system.
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NonProfit PRO
MAY 13, 2021
Are you planning or considering a capital campaign for your nonprofit? Use these consultant-approved strategies to maximize your campaign’s chances of success.
Selfish Giving
MAY 12, 2021
I want to map out the Partnership Solicitation Process from start to finish. Above is the map I've drafted, but, heck, what do I know? You’re the pro! What would YOU add, edit or remove? Head over to this Google Doc where I've embedded the map. I've opened it up for comments. I've numbered the steps so you can easily refer to them. (e.g. "On step #3, I would.").
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Nonprofit Marketing Guide
MAY 10, 2021
Just a couple of years ago a study came out that showed more than half of Americans did not use all of their vacation days – that added up to 768 million days lost. Last year was even worse since we couldn’t really go anywhere. But could things be changing? According to a survey by travel site Expedia, Americans plan to take an extra five days of vacation in 2021.
Nonprofit Marketing Insights by GlobalOwls
MAY 10, 2021
10 Essential Social Media Tools for Nonprofits. Want to become more effective with your Nonprofit, Social Enterprise or NGO? Check out this line up of great Social Media Marketing Tools for Nonprofits by George. Social media plays a significant role in the online promotion of your nonprofit, charity or NGO. By leveraging effective social media marketing strategies , you can attract thousands of visitors to your website.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Candid
MAY 12, 2021
People often ask us, “When will the [year just passed] 990s be available?” Because of the way Form 990 deadlines work, the answer is complicated. There’s no universal date for filing 990s; instead, the end of an organization’s fiscal year determines when its 990 is due at the IRS. Add in six-month filing extensions and IRS processing time, and it can be two years before we receive all the returns for a specific year.
Nonprofit Marketing Guide
MAY 14, 2021
Acre. Auburn, AL. How is everyone doing? Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we talk about doing better, LinkedIn features, accessibility on social media, better visuals in email and more. It’s time for Mixed Links… Rachel Jones and Abby Reutzel talk about Accessibility on Social Media.
Bloomerang
MAY 9, 2021
Your donors are the ones who make your organization’s mission possible. They fund your programs and ensure you’re able to continue the amazing work that you do on a daily basis. With all they do for your organization, are you thanking them thoroughly enough? . Nonprofits that don’t adequately show appreciation for the hard work and dedication of their supporters will receive less funding in the long run because they’ll struggle to retain those supporters over time. .
NonProfit PRO
MAY 12, 2021
Ronald McDonald House Charities of Idaho relies on fundraising events for much of its annual revenue. When COVID-19 forced these online or to otherwise adapt, organizers knew they would have to take a different approach to the annual golf fundraiser. Technology made a virtual event possible, raising over $100,000.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Get Fully Funded
MAY 12, 2021
Whether your nonprofit is an enterprise-level organization or a team of one , your mission statement serves as the heart of both your cause and your fundraising strategy. Writing a mission statement that summarizes your nonprofit tends to be easy, but writing one that effectively positions your nonprofit to appeal to donors can be tricky. Your mission statement informs how you interact with your supporters, from how you ask for donations to which corporations you agree to partner with.
Nonprofit Marketing Guide
MAY 12, 2021
Ask nonprofit communicators what takes more time than it should for questionable return and the answer you’ll hear most often? Social Media. What part of their to-do list seems like a bottomless pit that gets deeper every day? Social Media. The work they would give to someone else on their team if they could? Social Media. If you feel this way, odds are high that thinking through a social media strategy has given way to just getting things posted as often as possible and hoping for the best.
Bloomerang
MAY 9, 2021
Your donors are the ones who make your organization’s mission possible. They fund your programs and ensure you’re able to continue the amazing work that you do on a daily basis. With all they do for your organization, are you thanking them thoroughly enough? . Nonprofits that don’t adequately show appreciation for the hard work and dedication of their supporters will receive less funding in the long run because they’ll struggle to retain those supporters over time. .
NonProfit PRO
MAY 13, 2021
As nonprofit organizations struggle to become agile, development staff members often must work overtime to get donor and gift data into the system quickly and correctly. If you’re a Salesforce user, wouldn’t it be great if you didn’t have to waste precious time on manual efforts? Join us for this webinar where Salesforce users can learn the secret to helping your nonprofit handle the influx of gift and donor data more efficiently– so you can focus on what’s important – your mission.
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Candid
MAY 13, 2021
Running a nonprofit is often a balancing act. . Most nonprofit leaders and staff tend to focus on the mission solely, but they also have to accomplish basic business tasks to keep the organization going. For example, they have to: Pay employee salaries and volunteer expenses. Be prepared for unexpected costs and expenses. Manage budgets based on multiple projects.
Mission Minded
MAY 11, 2021
If you hold graduation ceremonies, your organization has a huge opportunity to reinforce your brand. We’re not just talking about school colors. The post Graduation Is a Brand Signal appeared first on Mission Minded.
Bloomerang
MAY 10, 2021
The single most important lesson I ever learned. Begin with the why. Always. If you don’t, you’re likely to work very hard and not achieve much of value. Why? Because you didn’t begin your endeavor by asking yourself: . “What’s the value in this work upon which I’m about to embark?” . “Why am I doing this?”. This may be the most powerful strategy in your entire toolbox.
NonProfit PRO
MAY 11, 2021
Your organization’s ability to run successful peer-to-peer fundraising campaigns and events depends heavily on the software platform you use to run them.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Network for Good
MAY 14, 2021
Did you miss yesterday’s webinar on the Subscription Giving method of fundraising? Do you want a refresher to share with the rest of your team? Here are the Top 5 Takeaways from our conversation with Network for Good Product Manager, Peter Hart, and VP of Fundraising, Kimberly O’Donnell! 1. Let’s address the elephant in the room… donor retention.
Foundation Group
MAY 10, 2021
The post Nonprofit Executive Compensation appeared first on Foundation Group®.
Bloomerang
MAY 11, 2021
Tenacious, Intelligent, Resourceful, Passionate, Insightful, Caring, Determined, and Fun are among the hundreds of words used to describe my friend and mentor, Simone Joyaux, since her passing last week. Those words, and so many more beautiful thoughts and tributes about Simone, can be found on almost every fundraising blog, publication, and social media feed.
NonProfit PRO
MAY 14, 2021
The Salvation Army Indiana Division had to make several decisions, especially those affecting special events for much-needed revenue. In 2019, we made the decision to move our long-standing golf event to the Brickyard Crossing Golf Course. .
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
Fundraising Coach
MAY 13, 2021
In today’s fundraising landscape, the importance of mobile platforms cannot be overstated. Researchers estimate that by 2025, almost 75% of internet users worldwide will only use their smartphones to access the internet. That represents an astonishing shift to heavy dependence on handheld devices as well as a major opportunity for nonprofits to engage with supporters on mobile devices.
The Fundraising Authority
MAY 8, 2021
It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. However, many eligible people are still unaware of the program and how to use it. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. This post will clarify any questions you might have and help you make the most of your grant!
Bloomerang
MAY 13, 2021
The most effective type of donor cultivation is a donor-centered approach. In this donor-centered approach, nonprofits seek to discover as much as they can about the potential donor. It’s not wise to rush the discovery process. Like an onion, it needs to be peeled one layer at a time. So, be patient! There are certain things that must take place: Donors talk more than the nonprofit leader.
NonProfit PRO
MAY 13, 2021
The peer-to-peer fundraising event experts at Event 360 and OP 3 have joined forces to look at how the non-profit event fundraising landscape has been affected by COVID-19 and evaluate how best we can help organizations recover and thrive in the wake of those changes. After surveying the industry, we’re ready to present our findings. RSVP for our May 24th roundtable, where we’ll discuss our recommendations and strategies for 2021-2022.
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
Candid
MAY 10, 2021
Reprinted from NEO Law Group. After a domestic nonprofit takes the first exciting steps of incorporating and filing its Application for Recognition for Exemption (Form 1023) with the IRS, it may be surprised to find out that it may take the IRS six months, or even much longer, to grant the nonprofit its official tax-exempt status. An organization that is ready to go out and start fundraising and receiving donations to further its mission may not want to wait that long!
Network for Good
MAY 14, 2021
Did you miss yesterday’s webinar on the Subscription Giving method of fundraising? Do you want a refresher to share with the rest of your team? Here are the Top 5 Takeaways from our conversation with Network for Good Product Manager, Peter Hart, and VP of Fundraising, Kimberly O’Donnell! 1. Let’s address the elephant in the room… donor retention.
Bloomerang
MAY 14, 2021
Ephraim Gopin moderates a panel of nonprofit pros – Mimosa Kabir, Sarah Willey, and Lisa Chmiola – to look at the issue of being laid off and ask: what next? What should I be doing to find the next big thing for me? How do I deal with going through the interview process all over again? How can I make sure I find the right fit for me, with a salary that meets my needs?
NonProfit PRO
MAY 13, 2021
We all know telling a good story engages readers and gets them emotionally involved so that they feel compelled to send a gift to your organization. But simply being advised to “tell a story” is pretty empty advice without some concrete guidance about what kind of story to tell and how to tell it.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
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