NonProfit PRO
JUNE 10, 2022
Fundraising events are often necessary for nonprofit organizations for several reasons. First, such events bring in much-needed funding to help carry out the organization's mission. Nonprofit fundraising also drives awareness of certain causes, and it provides a source to attract new supporters, donors and volunteers. .
Nonprofit Marketing Guide
JUNE 9, 2022
The base of every marketing education is learning how to define your target audience and deliver messages that will resonate with them, influencing them to complete some identified call to action. More often than not, that means speaking to people who do not share the same identity as you. Doing this effectively without falling into the trap of stereotypes is challenging, to say the least. .
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Selfish Giving
JUNE 8, 2022
Here's a question I get a lot: "Joe, should we include a call-to-action (CTA) at the bottom of our partnership case studies?" A CTA is a directive that encourages the prospect to take a next step. "Schedule a call with a member of our partnership team" "Sign up for our corporate partnership newsletter" "Download this case study" I generally DON'T include a CTA when I write a case study because including one depends on how the client plans to share the case study.
Nonprofit Tech for Good
JUNE 4, 2022
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need right now” rather than a “maybe later,” and nonprofits were forced to join the twenty-first century — breeding all kinds of virtual solu
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
NonProfit PRO
JUNE 10, 2022
Nonprofits often complain about how they do splendid work in the community, but no one knows what they do. In the state of this current economy, the lack of marketing and advertising messages grows louder.
Nonprofit Marketing Guide
JUNE 7, 2022
Memorial Day has come and gone marking the unofficial start to summer. Did you know productivity can fall during the months of June, July and August by 20% and distractions can increase by 45%. Here are a few reasons why it’s so hard to work during the summer: Soaring Temperatures. Heat makes it hard to concentrate. It makes you feel lethargic.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Mission Minded
JUNE 8, 2022
Spending time and money on research that will tell you what you already know isn’t the best use of your limited budget. Here are three ways to ensure you maximize, not waste, your research effort. The post Don’t Waste Your Research Dollars. Here’s How. appeared first on Mission Minded.
NonProfit PRO
JUNE 6, 2022
Right now, frontline fundraisers (but really all workers) have the advantage. In today’s business and nonprofit climate, the rank-and-file workforce has the advantage for demanding better pay, benefits and working conditions. And, for many workers, they are getting it.
Nonprofit Marketing Guide
JUNE 10, 2022
Good day! I know I am ready for the weekend. How about you? Let’s wind things down with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have email trends, how to ask for donations in various ways, the psychology of content marketing and fonts, how to write headlines, and more.
Candid
JUNE 9, 2022
Budgets can be one of the most intimidating aspects of grantseeking and nonprofit management, especially for new projects or organizations—most of us don’t have accounting degrees after all! The good news is that budgets aren’t as complicated as most people fear. Don’t know where to begin? Don’t worry, we’re here to help you get started. . What is a proposal project budget?
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Bloomerang
JUNE 7, 2022
Sending an annual appeal letter is one of the most important fundraising initiatives you carry out each year. It’s a chance for you to share your successes, highlight how important a donor’s support has been to your mission, and make a fundraising appeal. . You’ve likely seen that your annual appeal inspires donors to make some of the largest donations your organization receives in a given year.
NonProfit PRO
JUNE 9, 2022
To help your nonprofit get creative and leverage previously untapped revenue streams, let’s explore four innovative revenue streams that aim to make donating convenient and easy for supporters. When implementing these strategies, consider how your nonprofit can make the giving process as fast and straightforward as possible. .
Blue Avocado
JUNE 6, 2022
I am the CEO of After the Fire USA (ATF), a leading nonprofit in the space of megafire, climate change, and disaster recovery. We help communities navigate the complexities and stages of recovery post-megafire disaster. Prior to 2015, megafires were fairly uncommon and were treated as occurrences, not patterns and harbingers for alarm. However, the […].
Boardsource
JUNE 7, 2022
It is quite common to see nonprofit organizations making visible commitments to diversity, inclusion, and equity. Many nonprofit organizations have DEI statements; some include the words in their missions. Many have DEI as part of their strategic plan. But when it comes to the composition and practices of nonprofit boards, it's clear that these commitments aren't necessarily translating into real board-level change.
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Bloomerang
JUNE 8, 2022
The post Leadership Storytelling: How to Effectively Utilize Board Members and Staff to Improve Mission Awareness and Fundraising appeared first on Bloomerang.
NonProfit PRO
JUNE 9, 2022
"The State of Modern Philanthropy 2022" from Classy suggested asking recurring donors to consider frequencies other than monthly. While choices are great, which frequency will ultimately result in more money for your nonprofit?
Candid
JUNE 7, 2022
There is a glaring gap in the representation of Black people in top positions in organizations, along with a general lack of resources, support, and opportunities for Black leaders and Black-focused organizations. This is not a pipeline problem. Building Movement Project studied over 4,000 nonprofit employees and found no difference in qualifications, leadership aspirations, or skillsets between white people and people of color.
Foundation Group
JUNE 6, 2022
The post 5 Reasons Why You Need A Donor Management Platform appeared first on Foundation Group®.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
The Volunteer Hub
JUNE 9, 2022
Since 2017, VolunteerHub has played an important role in Mel Trotter Ministries volunteer program. We recently had an opportunity to interview Dawn Kaltenberg-VanHorn, Volunteer and Internship Coordinator for Mel Trotter Ministries. Here is what she had to say about Mel Trotter Ministries and their use of VolunteerHub. What is your role at Mel Trotter Ministries?
NonProfit PRO
JUNE 7, 2022
USPS postage rates are set to increase on July 10, 2022. This is a large increase. It’s not all bad news since direct mail is still very effective and driving response. We just have to get more creative to save on postage.
Get Fully Funded
JUNE 6, 2022
If your fundraising plan doesn’t include a strategy for finding, cultivating, and asking major donors for a large donation, you’re missing out on some big gifts for your small nonprofit. Larger gifts equal more net revenue which means you can do more good. It’s the old 80/20 rule at work: Over 80% of all funds come from about 20% of donors. Actually, the Fundraising Effectiveness Project shows that 88% of all funds come from 12% of donors.
Marketing for the Modern Nonprofit
JUNE 9, 2022
Summary : In today’s podcast, Julia Campbell from J Campbell Social Marketing and Stephen Halasnik from Financing Solutions, a leading provider of loans to nonprofits in the form of a line of credit, discuss the importance of digital marketing and social media for nonprofits. The advent of digital and social media has opened many opportunities for organizations.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
The Charity CFO
JUNE 10, 2022
Your finance committee spends the most time analyzing and studying your nonprofit’s numbers, yet your entire board of directors is responsible for financial oversight. So, as the executive director or financial manager of a nonprofit, it’s up to you to ensure you prepare both the finance committee and the entire board to understand their roles and what you expect of them.
NonProfit PRO
JUNE 6, 2022
Nonprofits constantly look for ways to stay competitive in the market. One of the ways they do this is by investing in new technologies because the future for nonprofits is now.
Get Fully Funded
JUNE 9, 2022
Did you know that 84% of fundraising pledges are fulfilled and that the average mobile donation pledge for fundraising events is $167 ? These are only a few of the statistics that show how effective pledge fundraising can be for nonprofits. Because it can often be easier to get donors to commit to a pledge than to complete a donation, pledges can really help you increase fundraising when done right.
iMarketSmart
JUNE 10, 2022
A debate has been growing in recent years regarding the practice of offering major donors the option of giving restricted gifts. A restricted gift is one that is designated for a specific purpose, whereas an unrestricted gift allows the nonprofit to use it in whatever way it wishes to further its mission. There are strong points in favor of both positions.
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
Nonprofit Marketing Insights by GlobalOwls
JUNE 9, 2022
How to Come up with New Content Ideas? Scaling content creation is all the way up the priority list of many content marketers. How do you come up with new ideas? Check out our tips below. Engaging content can be consumed within minutes, but it often takes time to create something truly amazing. It can be argued that one of the most important stages of content creation is coming up with the right idea.
NonProfit PRO
JUNE 8, 2022
The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good! We break down storytelling best practices and teach you how to apply them to boost your online fundraising.
Bloomerang
JUNE 7, 2022
The post Harnessing Donor Passion All Year Long appeared first on Bloomerang.
iMarketSmart
JUNE 8, 2022
If you’re in the business of raising money for a cause, some on your staff (or your board) may have probably wondered, “What really leads a major donor to decide to make a gift to a nonprofit organization? What’s the not-so-secret formula?”. Is it reminding donors about tax benefits? Showing them that others like them are giving too? Or perhaps it’s offering them public recognition or an opportunity to gain some kind of permanence?
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
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